The Jacksonville Baby Company

01/18/2026

01/17/2026

Gear is great, but human support is life-changing. Prioritize your wellness over your registry!

01/16/2026

This is not a luxury!
This is nervous-system support for baby and parents.

01/15/2026

Quick reminder for the new dads out there: You don't get a trophy for being the most exhausted person in the room.

The real win isn't "toughing it out" on two hours of sleep; the real win is waking up with enough energy to actually be present, patient, and helpful during the day. Professional overnight care gives you the capacity to enjoy your baby instead of just surviving the clock.

Would you rather struggle through a month of "zombie mode" or have a pro handle the nights?

01/15/2026

Newborn care often feels overwhelming — not because it’s too complicated, but because most parents aren’t taught what’s normal in the fourth trimester.

Short naps. Noisy sleep. Frequent feeding. Irregular days.
These aren’t signs you’re doing something wrong — they’re part of early infant development.

In our latest blog, we break down newborn care, development, and daily routines through a science-based, supportive lens — helping parents understand their baby’s cues and create calm, workable rhythms without rigid schedules.

👉 Read the full blog:
🔗

Newborn sleep can look restless, noisy, and unpredictable, and that’s because it is neurologically different from adult sleep. By understanding newborn sleep states, including active sleep and quiet sleep, parents can make sense of frequent night waking and normal sleep behaviors while learning ho...

01/13/2026

ATTENTION!!
A few overnights just opened on our calendar as we await the arrival of someone special!

If you’re due soon or already home with your newborn and feeling the weight of the nights, this may be the support you didn’t realize was still possible.

We don’t often have last-minute availability, but when we do, we like to offer it to parents of newborns first!

Text: SLEEPNOW
to 904-924-4182
or visit www.TheJaxBabyCo.com to learn more!

01/10/2026

⭐️⭐️⭐️⭐️⭐️ “Best purchase of 2025.”

When a family is navigating new parenthood and deployment, what they need most is reliability, consistency, and care they don’t have to second-guess.

This mom shared how our team showed up exactly as promised; on time, every night, with built-in coverage and steady support, and how it felt like a breath of fresh air during an incredibly demanding season.

This is why The Jacksonville Baby Company exists and why we have build something that lasts.

Not just to help with nights, but to help families feel held, supported, and never alone in the fourth trimester. 🤍

Thank you for trusting us with such a tender chapter of your story.

To book support, contact us today www.TheJaxBabyCo.com

01/09/2026

Let’s be real, most of us are winging it when we bring a newborn home. There is a specific kind of relief that comes when a professional looks at your crying baby and knows exactly what they need within seconds.

Working with a Newborn Care Specialist is like having a private coach. They don’t just watch the baby; they teach you the cues, the soothing techniques, and the rhythms that make parenting way less stressful.

What’s one baby skill you’re still trying to master? (Swaddling is harder than it looks, right?)

01/07/2026

Don't wait for her to break to suggest help. Lead the way in building the support system your family needs.

01/06/2026

They say it takes a village, but what if your village lives three states away, works full-time, or you don't want 'burden' them with asking?

The secret many modern moms are leaning into is that your village can be hired. Having a postpartum specialist in your home means someone is there to share the mental load with, handle baby laundry, restock the nursery, wash, sanitize, and prep bottles and pump parts, help with prepping snacks so you actually eat, and make sure you're hydrated, all without you having to ask.

Who is in your "support village" right now? Tag a friend who has been your rock!