03/25/2026
If you’re pregnant with your first baby, you’re probably hearing two things at the same time:
“Breastfeeding is natural.”
…and also…
“Good luck. It never works out”
It’s a confusing place to land.
Most new parents today are expected to learn how to feed a baby in isolation — piecing together advice from Google, social media, 10-minute healthcare provider visits, and texts from friends with older babies.
But that’s not how humans evolved to learn infant feeding.
For most of human history, feeding knowledge lived inside communities. Parents learned by watching other parents. They had midwives, aunties, neighbors, and experienced mothers around them.
Today most parents go home with a newborn and an iPhone instead.
If feeding feels confusing or overwhelming, it doesn’t mean you’re doing something wrong.
It means you’re trying to do something incredibly important without the support systems parents used to have.
The good news? Support still exists — but you have to seek it out intentionally.
Prenatal lactation preparation can make the early postpartum weeks dramatically easier.
If you’re expecting and want to feel more confident about feeding your baby, send me a DM that says **PREP** and I’ll share how prenatal lactation visits work.
And if you’re not pregnant but know someone who is, send this post their way 🤍