Protein snacks are the highly value-added snack and filled with protein that is either plant-based protein or animal-based protein. Increasing the working population across the globe demands protein snacks as they are so busy to take enough protein intake thereby need of protein. Thus, increasing the working population and disposal income can be considered the major driver for the market. Addition
ally, increasing urbanization, change living style and rising demand for organic ingredients protein snack have been supplementing the overall growth of the market. However, the high cost associated with protein snack products and pricing wars between the key players further reduces the overall net profit of the company. These are the limiting factors in the operating market. Moreover, increasing consumption of packet food and easy to eat food in Asian countries can create new opportunities for the market in the forecasted period.