Home Matters Caregiving

01/19/2026

❤️ Today, Home Matters Caregiving honors Dr. Martin Luther King Jr. and the values he championed—service, dignity, and compassion for every person.

On this MLK Day, we’re reminded that doing what’s right often shows up in small, everyday choices: listening with patience, helping without hesitation, and treating others with respect. Whether it’s checking on a neighbor, offering support to a family caregiver, or showing up with kindness for an older adult, those moments matter.

🏡 As we reflect today, we’re committed to continuing this work in our community—caring for seniors and families with heart, reliability, and respect. Let’s all look for one meaningful way to serve today and carry that spirit forward all year long.

01/12/2026

💊 Happy National Pharmacist Day! 💙

💐 Today we celebrate the pharmacists who play a vital role in keeping our seniors healthy and safe. From managing complex medications to answering questions and preventing harmful interactions, pharmacists are trusted partners in care—especially for older adults.

🏡 At Home Matters, we’re grateful for the pharmacists who work alongside families, caregivers, and healthcare teams to support better health outcomes every day.

🤝 Thank a pharmacist today for the knowledge, care, and compassion they provide our community.

01/01/2026

✨ Happy New Year from Home Matters ✨

🙏 As we welcome the New Year, we reflect with gratitude on the trust of our clients, the dedication of our caregivers, and the families we are honored to serve.

🕛 May the year ahead bring health, comfort, peace, and new opportunities for connection.

🎉 From all of us at Home Matters, we wish you a happy, healthy, and hopeful New Year!

12/31/2025

We launched Sensi Solo on the coast today serving the participants in Astoria who are looking for innovative ways to increase their ability to age in place with this additional layer of protection.

Our community is fortunate to have an organization like PACE North Coast that is leading the way with innovative ways to better serve our aging population.

12/26/2025

🕯️ Happy Kwanzaa from Home Matters Caregiving 🕯️

🤝 As we celebrate Kwanzaa, we honor the seven principles—unity, self-determination, collective work and responsibility, cooperative economics, purpose, creativity, and faith.

🌍 May this season be a time of reflection, connection, and renewed commitment to caring for one another and our communities.

✨ From all of us at Home Matters Caregiving, we wish you a meaningful and joyful Kwanzaa.

12/25/2025

🎄 Merry Christmas from Home Matters Caregiving 🎄

🎁 This Christmas season, we’re grateful for the trust our clients and families place in us, and for the compassion and dedication of our incredible caregivers. May your day be filled with warmth, joy, and meaningful moments with those you love.

❤️ From all of us at Home Matters Caregiving, we wish you a very Merry Christmas and a season filled with peace and comfort.

12/14/2025

🕎 Happy Hanukkah from Home Matters Caregiving 🕎

🕯️ As we light the menorah and celebrate the Festival of Lights, we honor the themes of faith, resilience, and hope.

❤️ To our clients, caregivers, and families celebrating Hanukkah—may this season bring light, comfort, and meaningful moments with loved ones.

✨ From all of us at Home Matters Caregiving, we wish you a joyful and peaceful Hanukkah.

12/12/2025

Check out this podcast with our founder, Clayton Foutch!

Only 5% of families can afford traditional home care—and that reality is pushing our industry to rethink what access should look like.

Our founder Clayton Foutch sat down live at HCAOA 2025 with Home Care Strategy Lab to talk affordability, the evolution of Home Matters (from a family business to a growing franchise), and what has to change so more seniors can get the support they need—without families feeling trapped by impossible choices.

🎥 Watch here: https://hubs.la/Q03Xkr_C0

Live @ HCAOA—20-minute conversation with Clayton Foutch, CEO of Home Matters Caregiving— Home Matters started as a family business in 2007, franchised in 202...

11/29/2025

Speaking at Sensi.AI by the Shore in Cabo earlier this month was a highlight for me and our brand of care.

I shared the journey we’re on at Home Matters Caregiving - how a belief in doing well by doing good led us to partner with Sensi.AI and rethink how we support aging adults at home.

Seeing leaders from across the country leaning into innovation, talking openly about challenges, and sharing real outcomes made this event truly special.

From our PACE pilot results to our framework for Nurse-Guided, Tech-Enabled Care, the energy in the room reminded me why innovation in this industry matters so much.

Huge thank you to the entire Sensi team for creating a space for collaboration, fresh thinking, and meaningful discussion.

Proud of our work. Inspired by this community. Excited for what’s next!

11/27/2025

🦃 Happy Thanksgiving from Home Matters! 🦃

🏡 Today we celebrate gratitude, connection, and the joy of caring for those who matter most.

🍁 As we gather with family and friends, we’re especially thankful for the seniors in our community whose life lessons, and warmth enrich our lives and remind us what truly matters. We are grateful for the trust they place in us to support their comfort, safety, and independence.

💛 We’re also deeply thankful for our incredible caregivers and leadership team who bring compassion, dignity, and support into the homes of our clients all year long. Your dedication is the heart of Home Matters.

🍂 Wishing everyone a safe, warm, and blessed Thanksgiving filled with meaningful moments, shared memories, and the comfort of loved ones.

11/25/2025

🙏 Thank You To Our Partners 🙏

🦃 For many of us, November is a time to reflect on what we’re thankful for. At our annual conference earlier this month, we were especially grateful to be joined by several of our key vendor partners. We appreciate these organizations for investing in being at our event and spending meaningful time with our franchise owners. Your partnership truly makes us a stronger organization.

✨ A special thank you to Sensi, WellSky, Paradigm, and Activated Insights for being key partners throughout the year and for your support at our conference. Your presence brought so much value to our teams.

💥 We were also joined by Zingage, 24/7 Solutions, Dala Care, InkDrops, and A Place for Mom. Thank you for being part of this important week with us.

We look forward to doing great things together in 2026!

11/19/2025

🏆 Celebrating Excellence Across the Home Matters Network! 🏆

During our recent National Franchise Conference, we recognized several outstanding franchise partners who went above and beyond in 2025. Their dedication, leadership, and compassion inspire us all.

Here are this year’s award winners:
✨ Franchisee of the Year – Houston, TX
✨ Area Developer of the Year – Mark & Aymee Frassica, California
✨ 1,000 Hour Club – North Scottsdale, AZ & Houston, TX
✨ Rookie of the Year – Franklin, TN
✨ Brand Ambassador – Central Coast, CA
✨ Growth Award – Houston, TX

🎉 A huge congratulations to all our award recipients and every member of the Home Matters Caregiving family who made 2025 a year of incredible growth, teamwork, and success.

🌟 The future is bright — and 2026 is already shaping up to be our best year yet!