Original Goat Yoga™ is the happiness brand that started it all! We offer licensing opportunities to farms all over the USA.
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Original Goat Yoga™ wasn’t anticipated. There were no business plans or focus groups to point the way. However, its core existed in the form of a nightly farm walk that visitors came to know as “Goat Happy Hour®.” Those walks led Lainey Morse to understand that she was essentially ‘farming happiness’ by delivering animal therapy in the form of attention seeking goats and rural vistas. Nonetheless, she was a long way from the lightening bolt moment that became goat yoga.
The first sign that the forecast might change came at the suggestion of local yoga instructor Heather Davis. Her request to hold a yoga class on Lainey’s farm became the world’s first goat yoga event one lazy summer day in August of 2016. Not anticipating what would become, Lainey sent pictures from that event to Modern Farmer magazine with the thought that it might make for fun dinner conversation if they were printed; That was an understatement!
The first indication that the article had been printed did not come with a ‘boom’; It turns out that being struck by lightening sounds like a phone ringing off-the-hook with worldwide interview requests. Flash forward to today and Original Goat Yoga has become a support service for tens of farms nationwide, a placement service for employee health and wellness events, a source of joy for ten’s of thousands of attendees, and a financial backstop for farms and rural households nationwide. Essentially, Original Goat Yoga now exists to spread a movement based on the unexpected, but very real joy that goat yoga brings.
So what exactly happens at a goat yoga event or class? Well, the fact that Lainey felt she was ‘farming happiness’ pretty much hit the mark. Imagine an event where you can’t help but find yourself laughing along with total strangers. Imagine attempting a yoga pose for the first time, or the 100th, and finding yourself contouring your body around a goat that claimed your mat. Imagine looking into the eyes of an animal that is part dog in its interest in people, and part cat in its demands that you take interest in them on their terms. Now package that experience in wonderful barns, farm fields, or sometimes even in urban oases, and you have goat yoga.
