10/21/2025
When we posted about our Annual Appeal last week, it occurred to us that perhaps many people do not know exactly what this fundraising strategy is, or does for an organization.
An annual appeal is a fundraising campaign that a nonprofit organization runs once a year to ask supporters for donations. It’s usually one of the most important fundraising efforts and comes at the end of the year when critical needs for the organization have been assessed, the holidays are coming up, and donors may feel the spirit of giving in their hearts.
Our Annual Appeal Campaign raises funding for our Financial Aid Fund, thus providing us with the ability to continue to provide low cost and free Equine and Animal Supported Psychotherapy to those who are in need. One of the benefits of having nonprofit designation status is that we can make sure we do not turn anyone away who is need in mental health care.
Please consider making a donation now, no matter how big or small, and thank you for choosing to support us.
Approximately 19.8% of youth in Connecticut, aged 12 to 17, have faced a mental health issue, a rate comparable to the national average of 20% for that age group.
