Butterfly Therapeutics

10/14/2025

09/25/2025

07/19/2025

What an incredible experience!!
Yesterday, we completed my pilot course
Therapeutic massage for neck and shoulder pain and dysfunction. My special shout out to Brandalen for the accommodations.
(2 students unpictured)

07/18/2025

American Massage Championships JUDGE Spotlight

Jessica Spilovoy Irelan

Jessica Irelan, LMT is a seasoned massage therapist and educator with three decades of experience in integrated therapeutic bodywork. Her approach blends deep tissue trigger point therapy, Thai-inspired stretching, vibrational cupping, and gentle movement-based fascial release to reach deeper muscular layers with intuitive precision. Each session flows with intention and care—unwinding tension, restoring balance, and inviting the body back into a state of ease and natural alignment. As an educator and industry leader, Jessica is dedicated to advancing the professionalism and clinical efficacy of massage therapy. She has taught a wide range of students and practitioners, emphasizing evidence-informed technique, anatomy-based assessment, and client-centered care. Jessica’s contributions have earned her multiple accolades:

● Inducted into the 2024 Massage Therapy Hall of Fame
● Winner of ABMP’s “Massage Is for EveryBody” campaign (2023)
● Bronze Medalist at the 2023 American Massage Championships
● Competitor at the World Massage Championships (2024, 2025)
● Director and judge at regional massage championships
● Official Judge at the 2025 American Massage Championships

While her teaching and therapeutic work span diverse populations, Jessica remains especially committed to supporting individuals in addiction recovery. Jessica advocates for holistic, trauma-informed care and sees massage as vital to body–mind awareness and long-term sobriety. Jessica uses massage to ease withdrawal symptoms, reduce anxiety, and foster body–mind connection—supporting long-term healing and self-respect through compassionate touch. With 30 years in the field, she is widely recognized for her clinical skill, educational leadership, and commitment to vulnerable populations.

05/03/2025

FACT: Heavier bands make you WEAKER.

"Say whhhhhhhhhhhhaaaaaaat?!?!?!"

Lighter bands are awesome because NOT ONLY will they allow us to travel though a greater range of motion but they will allow us to hold our positions a bit longer. When we talk about correcting muscle imbalances the phrase you need to remember is TIME UNDER TENSION.

Before I explain what this means you have to understand that we have two different types of muscles:

PRIME MOVERS: These are the muscles that responsible for helping us move. Generally these are the ones we train with exercise.

POSTURAL MUSCLES: These are the ones that are responsible for keeping our body in alignment. Most people will not know that these muscles exist because for the most part you will never see them.

To actually overcome postural deviations we need to get our postural muscles stronger. Since their job is keep our joints in alignment with one another, they need to be FATIGUE RESISTANT. In other words, we need to teach them to NOT GET TIRED! This is reason why "time under tension" is important variable to incorporate into your training.

By using a lighter resistance band and holding positions at full range of motion for longer periods of time, you will develop postural endurance and strengthen these muscles.

With a heavier band you will likely have to use prime muscles and you will definitely not be able to hold the positions long enough.

If you want a an entire routine of exercises that you can do in less than 20 minutes to overcome your postural deviations, get this 👉🏻 https://www.romfit.com/products/fixyourglutesbundle

Please let me know if you would like a digital only version.

Thank you

Jeremy

Become a Better Human

04/08/2025

Explore how massage helps manage stress, anxiety, and depression. Learn how mindful touch, relaxation, and self-care can support your mental well-being.