The Optical Journal

04/29/2026

A sunglasses collection born from the collaboration between VANNI, the historic brand of creative designer eyewear, and Oscalito, a fine weaver of high-quality knitwear.

Two Turin-based brands with a history deeply rooted in the region's industrial tradition, a commitment to creating beautiful, well-made products, designed and manufactured with care and love in Italian factories using certified raw materials, respecting people and nature. A shared worldview, in contrast to the practices of fast fashion in textiles and accessories: VANNI and Oscalito have developed a collection of eyewear that combines style and fashion, relying on a short, local, controlled, and ethical supply chain.

The collection stems from a raw material common to both brands: cotton. From cotton, Oscalito produces fine yarns used to create essential, elegant and comfortable garments, whilst VANNI produces the cellulose acetate used to make the eyewear.

A sunglasses collection born from the collaboration between VANNI, the historic brand of creative designer eyewear, and Oscalito, a fine weaver of high-quality

04/29/2026

Trusted by champions – built for everyone: the global sports brand HEAD equips athletes with the gear they need to push past their limits and come out on top. From skiing to tennis to sportswear, every product blends innovation with style – a winning formula that boosts performance and turns heads. The successful HEAD eyewear collection continues this evolution, presenting contemporary frames with a sporty edge – designed for comfort and confidence at work and at play.

Following its strong reception, the HEAD optical collection unveils several new men’s models: bold, athletic profiles that beautifully balance functionality with fashion. Lightweight comfort is achieved through clever engineering, technical features, and premium materials like titanium, stainless steel, and sustainable injection plastic. Temple accents, like cutouts, showcase thoughtful attention to detail. Gradients, stripes, and all-over tones reflect the latest trends, while remaining suitable for any occasion.

Trusted by champions – built for everyone: the global sports brand HEAD equips athletes with the gear they need to push past their limits and come out on top.

04/28/2026

John Seegers of Optician Works and Laramy-K has graciously shared some of their awesome videos with us to share with you. John is one of the top trainers for opticians, and his video series has garnered acclaim from coast to coast, helping thousands of opticians pass their certification and licensing exams.

This week’s video is The Role of an Optician in a Successful Business

https://youtu.be/-VX6CGZHBFM?si=fws7-2CM7ALdtNnJ

For more information or education, visit Laramy-K.

John Seegers of Optician Works and Laramy-K has graciously shared some of their awesome videos with us to share with you. John is one of the top trainers for

04/28/2026

The Southern Independent Optical Show (SIOS) has announced new dates for their third edition. SIOS, which for its first two years was a Spring show, will now take place September 11–12, as the South’s premier independent optical event and the first optical show of the Fall trade show season.

Set to take place in the heart of Dallas-Fort Worth, the Fashion capital of the South and the vibrant metropolis where more than 10% of Fortune 500 companies are headquartered, SIOS once again will be offering a fresh approach to the traditional trade show format, emphasizing fashion, curated vendors and attendees, and forward-thinking education.

SIOS is designed to offer a distinctive platform where independent doctors and opticians can discover innovative products, explore emerging industry trends, and exchange ideas within a more intimate and engaging setting.

The Southern Independent Optical Show (SIOS) has announced new dates for their third edition. SIOS, which for its first two years was a Spring show, will now ta

04/27/2026

KOMONO introduces Mycelium, its second drop within the 2026 SUPER NATURE theme, exploring connection, interdependence, and the invisible networks that shape how we grow. The limited edition collection features 6 sunglasses and 4 opticals.

Super Nature imagines a heightened reality where nature’s beauty meets bold visual language. Inspired by the cultural awakening of the 1960s and ’70s, the theme celebrates vibrant color, fluid forms, and the transformative power of creativity rooted in nature.

With Mycelium, KOMONO turns its focus beneath the surface. Beneath the forest floor lies a hidden world; a living network connecting roots, trees, and organisms through silent exchange. Mycelium reminds us that nothing exists in isolation; everything is part of a larger whole.

The collection translates this idea of connection into design, where forms, textures, and colors reflect organic patterns and shared energy. It’s a visual language of unity, where individuality and community coexist.

KOMONO introduces Mycelium, its second drop within the 2026 SUPER NATURE theme, exploring connection, interdependence, and the invisible networks that shape how

04/27/2026

Uncommon Eyewear’s is releasing four new frames that continue the evolution of the brand with premium fashion frames for men that include distinctive detailing. The designs carry forward signature elements such as double lines on the front or temples and see-through wire core trim details. One model marks a first for the collection, combining an acetate front with a metal bridge. Frames incorporate premium materials, including stainless steel, beta titanium, and acetate, along with metal plaque trim and enamel coating on select styles. Unique hinges developed specifically for the collection support thoughtful construction, while one model introduces a smaller 52 size in response to requests for reduced sizing. In addition, the collection added new colors that refresh best-selling styles.

Kyro - A combination model, this frame is the first in the collection to feature an acetate front with a stainless steel metal bridge, paired with flexible temples.

Uncommon Eyewear’s is releasing four new frames that continue the evolution of the brand with premium fashion frames for men that include distinctive detailin

04/24/2026

See the World Differently. A movement born in colour for Spring/Summer 2026. In a world that never stops, GO Eyewear chooses to slow down, one frame at a time.

There is a quiet revolution happening in eyewear. It does not announce itself with noise or urgency. It arrives softly, in the gentle wash of a cerulean sky, in the blush of a spring petal, in the translucent shimmer of a mint-green lens catching the afternoon light. It is the movement GO Eyewear is proud to call .

This season, GO Eyewear invites wearers to make a deliberate choice: to surround themselves, and those around them, with the quiet power of pastel. Not merely as a colour trend, but as a statement of intention. A declaration that elegance can be gentle, that strength can be soft, and that the way we choose to see the world shapes the world we create around us.
#

See the World Differently. A movement born in colour for Spring/Summer 2026. In a world that never stops, GO Eyewear chooses to slow down, one frame at a time

04/24/2026

Bollé Eyewear is excited to enter the trail running category with the launch of the Trailchaser, a cylindrical half-rim shield constructed to the brand’s highest standards to deliver style, comfort, and precision for the most dedicated athletes in North America.

“After leading the race in outdoor eyewear since 1888, Bollé is excited to enter trail running with a model designed to offer comfort, support, and optical precision to athletes who demand the highest standards in optical technology and performance,” said Joe Godbout, Brand Manager at Bollé Eyewear.

The Trailchaser is built for intensity and tested on the most extreme terrain. Weighing just 31 grams, the Trailchaser is centered around Bollé’s Phantom photochromic lens, which performs in all light conditions. The frame features laser-cut details for optimal ventilation, while 3-axis rotation FIT-TEC temples and an adjustable Thermogrip® nose piece provide a secure, precise fit even as perspiration increases.

Bollé Eyewear is excited to enter the trail running category with the launch of the Trailchaser, a cylindrical half-rim shield constructed to the brand’s hig

04/23/2026

You Move, We Move! captures the notion of movement. At the heart of ReForm Eyewear's campaign “You Move, We Move!” is the idea that movement is not just physical — it is personal, intentional, and deeply human. Every shift in posture, every glance, every gesture tells a story. ReForm Eyewear is designed to respond to that story — to move with you, not against you. You Move, We Move! captures this fluid relationship between product and person. It expresses the seamless interplay between flexibility, form innovation, and individuality. The campaign highlights not just how Reform adapts to the rhythms of everyday life — but how it empowers those rhythms with elegance, ease, and quiet confidence.

FLEXIBILITY THAT FITS
ReForm Eyewear’s collection features innovative technology that incorporates memory materials and now includes over 100 patents worldwide.

You Move, We Move! captures the notion of movement. At the heart of ReForm Eyewear's campaign “You Move, We Move!” is the idea that movement is not just ph

04/23/2026

Bring a touch of luxury to everyday styling with Line Art CHARMANT. Unique in the world of premium eyewear, these elegant women’s profiles testify to the pursuit of excellence. Specially developed materials, advanced technology, and intricate workmanship combine to deliver light-as-air comfort, flexibility and the one-of-a-kind frame design.

The Etude collection makes its debut with four feminine looks. Each full-rimmed profile is guided by the spirit of musical perfection, refined through practice for an exceptional performance. Here, wearing comfort and beauty are fine-tuned: TR90 and Excellence Titan enhance both touch and form. Wavy temple lines balance grace with strength and elasticity. These contemporary looks feature striking new color expressions – gradients, accents and new-season color selections. The result? Modern eyewear luxury – fashionable, radiant, and light as air.

Line Art CHARMANT are premium eyeglasses created to look beautiful and feel incomparably light.

Bring a touch of luxury to everyday styling with Line Art CHARMANT. Unique in the world of premium eyewear, these elegant women’s profiles testify to the purs

04/23/2026

ClearVision Optical, a leading designer and distributor of eyewear and sunwear, has been named one of the 2026 Best Companies to Work for in New York—marking the 11th time the company has earned this distinction. Selected from more than 1,500 applicants, ClearVision was one of just 63 companies recognized statewide. The company ranked #15 in the medium-sized category (100–249 employees), placing it in the top 25% of companies overall.

The award, presented by the New York State Council of the Society for Human Resource Management (SHRM), Best Companies Group, BridgeTower Media, and Rochester Business Journal, recognizes organizations across the state that demonstrate exceptional workplace culture and employee engagement.

Unlike many workplace awards, the Best Companies program is largely driven by employee feedback.

04/22/2026

On Earth Day, we all like to explore how we have and are impacting the environment of our world. In doing so, we do things a little differently. Some of us promise to bike to work a little more. Some of us vow to recycle more. Some of us might only make an effort to group our Amazon deliveries. Whatever each of us chooses to do, or not do, impacts our world and the future of our children and their children.

This article, however, is not meant to be a guilt trip on what any of us are doing to help or hurt our society or our planet. It is meant to hopefully elicit some thoughtful introspection and conversation.

As I travel to trade shows around the world, I speak with a lot of brands. I speak with a lot of designers. I speak with a lot of colleagues.

On Earth Day, we all like to explore how we have and are impacting the environment of our world. In doing so, we do things a little differently. Some of us prom