Ending FOOD DRAMA

Ending FOOD DRAMA Nutrition, health and life style behaviors coach. https://www.amazon.com/shop/ending_fooddrama

I know this is kind of a long read but I think it’s important to know who’s fueling our weight loss industry…Food Compan...
07/10/2025

I know this is kind of a long read but I think it’s important to know who’s fueling our weight loss industry…Food Companies

Did You Know Heinz Used to Own Weight Watchers?

It sounds unbelievable, but it’s true: the same company known for ketchup, frozen meals, and processed snacks once owned one of the largest weight loss programs in the world—Weight Watchers.

In 1978, Heinz purchased Weight Watchers. During this time, Heinz also owned brands like Bagel Bites, Ore-Ida, and Smart Ones—many of which were marketed as “light” or “diet-friendly,” despite being ultra-processed.

This meant they were profiting from both ends: selling the kinds of foods that contribute to weight gain, and then selling the solution to manage it.

Heinz eventually sold Weight Watchers in 1999, but the pattern is still relevant today. The food and diet industries often overlap, with shared incentives that have little to do with actual health and everything to do with recurring revenue.

This matters because it exposes a deeper system—one that keeps people locked in a cycle of consuming processed foods and then turning to commercial diets for relief.

It’s worth asking: who’s behind the food you eat and the programs you’re told will help? Sometimes, it’s the same boardroom.

1. Heinz → Weight Watchers (WW)
• Timeline: Heinz bought Weight Watchers in 1978 and owned it until 1999.
• Why it matters: Heinz profited from processed foods (like Ore-Ida, Smart Ones) and the “solution” to weight gain.
2. Nestlé
• Products/Programs:
• Owns Optifast, a medically supervised weight loss program.
• Developed Jenny Craig-style meal replacement products (e.g., Lean Cuisine).
• History:
• Nestlé has long positioned itself in the health/weight management market while also selling high-sugar and ultra-processed foods (like candy and ice cream).
So the same companies that work very hard at keeping you addicted to their “food” put out the companies to make you loose weight (double profit) hopefully this information keeps you informed. These are just the top two.

Habits Phase 4 Building Brain PathwaysSimilar to the last post, sledding metaphor, think of your toxic thoughts, destruc...
06/10/2025

Habits Phase 4
Building Brain Pathways
Similar to the last post, sledding metaphor, think of your toxic thoughts, destructive behaviors, or addictions as a cement superhighway inside your brain and your healthy thoughts, righteous actions, or sobriety as a narrow, dirt path somewhere off to the side of the highway.
When under stress, your brain seeks the most efficient route, the superhighway, not the narrow unbeaten path. In order to replace the problem thought or behavior, you must deconstruct the superhighway and build up the dirt path.
Old neural pathways are worn and easy to tread, so your brain will want to reroute to the highway. When this happens, you must make a conscious decision to return to the small path, and you must choose that small path again and again before it becomes the easier one to walk.
At first, you might have to make that conscious deci­sion to reroute ten times a minute or more, but each time you return to the small path, you remove a slab of cement from the superhighway and place it on the side path. Eventually, you only need to switch back to the path maybe five times a minute, then a few times every ten minutes, then a few times every few days, and so on. This mental rerouting work gradually converts the destructive superhighway into a small path and the small path into a healthy, life-benefiting superhighway.
This brain path construction project is also why you can’t give up after a failure. The hard truth is that making any kind of change almost always includes some degree of failure. But when you fail, you don’t lose your hard work because your brain hasn’t rebuilt its former destructive superhighway. At least not yet. As a coach, I actually love these failures, I know that sounds weird… But there’s so much learning in these moments. So don’t see these moments as failures but as an opportunity to keep building that new super highway.

We’re Tom & Laura—and We’re More Ready Than Ever. ❤️If you’ve followed our journey, you know we’re more than fitness pro...
05/20/2025

We’re Tom & Laura—and We’re More Ready Than Ever. ❤️

If you’ve followed our journey, you know we’re more than fitness professionals—we’re a couple who’ve been passionate about nutrition and fitness for years and now get to experience life together with an integrated passion.

Now, we’re stepping forward with a bold new look and a renewed mission—to help YOU reclaim your body, your health, and your confidence.

✨ This is EndingFoodDrama. This is .

We believe fitness should feel empowering—not overwhelming.
That nutrition should be freeing—not restrictive.
That progress should be personal—and sustainable.

Whether you’re stuck in a cycle, trying to find balance, or just ready to feel strong again—we’ve got you.

With custom training, no-BS nutrition guidance, and support from two people who truly get it, you’re never doing this alone.

📩 DM us or comment “READY” to schedule a FREE consultation. Let’s talk about where you are—and where you want to go.

Let’s create your dramatic outcome. 🙌
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Kacey Cole photography, Maria Hall Hair

Habits Phase TwoRedirecting and ReplacingDon’t think of a pink elephant. What did you just think of? Probably a pink ele...
05/06/2025

Habits Phase Two
Redirecting and Replacing
Don’t think of a pink elephant. What did you just think of? Probably a pink elephant. This paradox illustrates a trap-like feature that lives inside your brain: the more you try to suppress a thought, the more intrusive it becomes. This is why a willpower approach doesn’t work.
When you try to resist a temptation, you end up focus­ing on the temptation. In doing so, you start down the mental pathway of that very sin, possibly deepening it. If you tell your­self, “I must not eat candy. I must not eat candy,” then you are still thinking about candy, strengthening that area of the brain, and now you want candy more than ever before! The harder you try to escape a brain trap like this, the further it ensnares you. it becomes a “stronghold.”
The key to escaping a stronghold is not to attempt to rid yourself of the struggle through sheer willpower but rather to counter it by trying something new, preferably something healthy, productive, and enjoyable—something like helping others. It is no wonder why programs like Alcoholics Anonymous encourage addicts to serve others.
This replacement approach not only grows a new brain circuit, but it also releases dopamine, a chemical in your brain that makes you feel happy, and this chemical helps strengthen the new brain circuit too! Instead of resisting a bad habit, redirect and replace it with a new one. What’s your stronghold, what can you try that’s new? Can you replace your hardest temptation by helping someone else today..today can be the day you create a new brain circuit that starts you down an entirely new path. . ❤️💪🏼

Habits- Phase 1My next few posts will be on habits, and the importance it is to your health journey.A habit is formed wh...
04/24/2025

Habits- Phase 1
My next few posts will be on habits, and the importance it is to your health journey.
A habit is formed when you consistently meet an important need with a chosen behavior
The habit loop consists of cue, routine, and reward. Small disciplines done consistently lead to big results over time.” In other words, small wins matter.  

Habits aren’t grand destinations you arrive at one day—they’re tiny steps you take every day. Some of the most important small wins you can make are often called keystone habits. The fastest way to comprehend keystone habits is to learn what a keystone is. A keystone is an architectural term for the wedge-shaped stone that would sit at the top and center of an arch of bricks or stones. Each stone in the arch pushes its weight toward the keystone, and the triangular shape of the keystone wedge causes the entire arch to be supported. 
If you remove the keystone, the entire structure falls down. In biology, a keystone species is one that an ecosystem depends on. Likewise, a keystone habit provides support and momentum for other habits in your life. So choose one thing to change today. One thing that will be achievable..one thing that will support and build momentum for you to move forward in your health journey.

Why cardio isn’t the way to fat loss…Cardio can be effective for burning calories and improving cardiovascular health, b...
04/03/2025

Why cardio isn’t the way to fat loss…

Cardio can be effective for burning calories and improving cardiovascular health, but it may not be the most efficient way to lose body fat for several reasons:
1. Calorie Burn vs. Fat Loss: While cardio burns calories during the activity, it doesn’t always create the optimal environment for fat loss. Fat loss requires a sustained calorie deficit over time, and focusing solely on cardio without considering nutrition and strength training may lead to muscle loss rather than fat loss.
2. Muscle Mass: Doing too much cardio, especially without strength training, can lead to the loss of muscle mass. Muscle is metabolically active and burns more calories at rest, so having more muscle can help you burn fat more effectively. Strength training helps preserve and build muscle while burning fat.
3. Metabolic Adaptation: Over time, your body can adapt to steady-state cardio, making it less effective for fat loss. This is known as metabolic adaptation, where your body becomes more efficient at burning fewer calories for the same amount of work. As you continue doing the same cardio routine, it may burn fewer calories, slowing fat loss.
4. Hormonal Impact: Excessive cardio, especially in a calorie deficit, can increase stress hormones like cortisol, which can encourage fat storage, particularly around the abdominal area. Strength training, on the other hand, helps balance hormones and supports fat loss while preserving muscle.
In summary, while cardio can help with fat loss, it’s most effective when combined with a balanced diet and strength training to preserve muscle mass and increase overall metabolism.
💪🏼🏋🏽🙌🏼

Wellness and Personalized Nutrition: The Future of HealthIn the quest for better health, personalized nutrition is emerg...
03/27/2025

Wellness and Personalized Nutrition: The Future of Health

In the quest for better health, personalized nutrition is emerging as one of the most powerful tools for optimizing wellness. It’s a shift from the “one-size-fits-all” approach to diet and health, moving toward a more tailored and individualized strategy. Here’s why I start every client with a personality test using the enneagram:
1. Understanding Your Unique Body
Personalized nutrition is all about acknowledging that everyone is different. Factors like genetics, age, lifestyle, and environment all play a role in how our bodies respond to food. By understanding these variables, personalized nutrition can help you choose foods that align with your specific needs, goals, and conditions—whether it’s improving digestion, boosting energy, or managing a chronic condition.
2. Personality tests using the enneagram and understanding what encourages and supports your clients needs and much more…
3. Better Health Outcomes with Targeted Nutrition
Personalized nutrition doesn’t just focus on “eating healthy”; it’s about eating right for your body. Whether you’re looking to prevent illness, improve mental clarity, or manage weight, a nutrition plan tailored to your needs can have a greater impact than generic dietary advice. With the right guidance, you can experience improvements in everything from immune function to sleep quality, and even mood regulation.
4. Holistic Wellness Integration
Personalized nutrition is not just about what you eat—it’s also about how nutrition fits into your broader wellness journey. It often includes lifestyle factors such as stress management, sleep hygiene, and physical activity. Wellness is a holistic concept, and personalized nutrition helps align all these elements to help you feel your best.
Whether you’re aiming to prevent illness, manage a health condition, or simply feel better day to day, personalized nutrition is here to help you achieve your goals—and it’s just the beginning.
If you’re curious of what your personality is take this test and shoot me results and I’ll send you an explanation!

The Enneagram Institute - The Enneagram Institute

Strength training is often overlooked by women in favor of cardio, but incorporating strength training into your routine...
03/17/2025

Strength training is often overlooked by women in favor of cardio, but incorporating strength training into your routine can offer a multitude of benefits that go beyond what cardio alone can provide. While cardio is great for heart health and burning calories, strength training helps you build lean muscle, improve metabolism, and enhance overall functionality in everyday life.

Here’s why you should add strength training to your fitness routine:
1. Muscle Mass and Metabolism: As we age, we naturally lose muscle mass, which can slow down metabolism. Strength training helps preserve and build muscle, which in turn boosts your metabolism, making it easier to manage your weight and burn fat, even at rest.
2. Improved Bone Health: Women are more prone to osteoporosis, a condition where bones become brittle and weak. Strength training increases bone density, helping to reduce the risk of fractures and improving overall bone health. 3. Body Composition: Strength training helps you build lean muscle and reduce body fat, giving your body a more toned and sculpted appearance. Unlike cardio, which primarily burns fat, strength training builds muscle that shapes and supports your frame.
4. Increased Functional Strength: Everyday tasks like lifting, carrying, and even standing up become easier as you strengthen your muscles. You’ll feel more confident and capable in your daily activities. Remember, strength training doesn’t mean you have to lift heavy weights or become “bulky.” It’s about building functional strength that benefits your health and enhances your quality of life. Whether you’re using dumbbells, resistance bands, or your own body weight, strength training is for everyone and can be adjusted to any fitness level. So, don’t skip the weights – it will get you leaner then just cardio ever will 💪🏼❤️🌱

Health and Fitness for Older Women: Breaking the Myths and Embracing ProgressAge is just a number—especially when it com...
02/26/2025

Health and Fitness for Older Women: Breaking the Myths and Embracing Progress

Age is just a number—especially when it comes to fitness. Yet, many women over 50 face a troubling stereotype: that aging inevitably means a decline in physical capabilities. Some trainers dismiss the potential for progress in older women, assuming that their age makes them less capable of achieving significant results. But this couldn’t be further from the truth.

Yes, there are unique challenges older women face—such as a decrease in muscle mass, slower recovery times, and hormonal changes—but these should not be seen as barriers. Rather, they highlight the importance of tailored fitness plans that focus on strength, mobility, balance, and endurance.

Trainers who dismiss older women’s potential for progress are missing the bigger picture. Research shows that older adults can still make impressive gains in strength, flexibility, and cardiovascular health. In fact, with the right approach, older women can build muscle, lose weight, and feel more energetic than they have in years.

Key factors for older women’s fitness success include:1. Strength Training: Contrary to popular belief, lifting weights isn’t just for younger people. Strength training helps counteract the natural loss of muscle mass that occurs with aging, boosts metabolism, and can significantly improve bone density.
2. Mobility and Flexibility: Incorporating yoga or stretching routines is essential. These exercises promote joint health, increase flexibility, and reduce the risk of falls, which is crucial as we age.
3. Cardiovascular Health: Moderate aerobic activities like walking, swimming, or cycling keep the heart healthy and improve overall stamina. Even 30 minutes of movement a day can make a big difference.
4. Rest and Recovery: As we age, recovery time might increase, but that doesn’t mean progress isn’t possible. Giving the body time to repair itself is crucial to long-term success.

Health and wellness and it’s effects on relationshipYes, health and wellness can significantly affect romantic relations...
02/18/2025

Health and wellness and it’s effects on relationship

Yes, health and wellness can significantly affect romantic relationships in various ways. Physical and mental health impact how individuals interact with each other, communicate, and connect emotionally. Here are a few examples of how this can play out:
1. Physical Health: If one partner is dealing with chronic illness, fatigue, or pain, it may affect their ability to engage in activities, intimacy, or even maintain energy levels to nurture the relationship. A partner’s physical health can also influence the emotional dynamics of the relationship, where one person might feel stressed or overwhelmed by caregiving responsibilities.
2. Mental Health: Conditions like anxiety, depression, or stress can affect communication, emotional availability, and the ability to resolve conflicts. Mental wellness is often tied to how we perceive ourselves and our relationships, and mental health struggles may lead to feelings of isolation, misunderstanding, or detachment.
3. Shared Lifestyle Choices: Couples who prioritize healthy habits together—like eating well, exercising, or engaging in stress-reducing activities—can often bond more over these shared goals. It can enhance their connection and overall relationship satisfaction.
4. Sexual Health: Health issues can influence physical intimacy in a relationship. Communication around these issues is essential to maintain closeness and understanding between partners.
5. Emotional Health and Support: Emotional well-being is crucial for healthy communication, empathy, and support. Couples with strong emotional health tend to have more resilient relationships, as they can handle stress and life challenges together more effectively.
So, overall, a person’s health and wellness—both physical and mental—plays a key role in the strength and quality of their romantic relationships. ❤️💪🏼🌱

You are the best project you will ever work on..*Why is it so easy for us to invest our time into others but we struggle...
01/22/2025

You are the best project you will ever work on..*

Why is it so easy for us to invest our time into others but we struggle with investing in ourselves? If a friend calls and needs help.. we are all in but we need to take an hour and go to the gym we allow that to get pushed to the very last on our list... take the time to take care of you for you!! You’ll be a healthier, happier, stronger person for everyone in your life!
Start making yourself a priority and see the beautiful changes that take place..not only will it change your body but it will change EVERYTHING. ❤️🌱

What can you accomplish in just 90 days? THIS 👆🏼so proud of all his hard work and commitment to change.. and through the...
01/13/2025

What can you accomplish in just 90 days? THIS 👆🏼so proud of all his hard work and commitment to change.. and through the HOLIDAYS!!

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