
09/08/2025
8% of Gen Z already report ringing in their ears or hearing loss from loud music — yet most still leave the earplugs at home.
It’s time to flip the script.
• Hearing protection should be cool.
• Hearing protection should be normal.
• Hearing protection should be accessible for everyone.
Because once your hearing is damaged… there’s no turning the volume back down.
Protect your future. Protect your sound.