Madeleine Schad, Wisconsin Licensed Therapist #1080-228

Madeleine Schad, Wisconsin Licensed Therapist #1080-228 🌸 Supporting women feeling stuck and burnt out in creating a more joyful, beautiful, and abundant life
✨ Virtual in WI and Walk&Talk in Minocqua

01/22/2026

I was journaling this morning and I thought, wait… there are women that need to hear this.

This is what I learned about money growing up, whether it be from family, media, society in general:

Money…

❗️is a source of conflict in relationships
❗️couldn’t be held or saved
❗️had to be spent **immediately** on debt
❗️had to be worked super hard for
❗️is bad

These are actually all beliefs, not facts. Not truths. Yet, these ideas can be so deeply ingrained in us that we don’t even realize we believe them.

However, when it comes to getting to the register to pay, we cringe. When you think of replacing that windshield on your car that’s cracked, you wonder how to quickly make the money back that you had to spend. You stop yourself from buying that new sweater, even though it’s a “hell yes” purchase and you absolutely love it.

That cringe, that wince, that “oh, there’s no way I could afford that” is getting in the way of you living your dream life. It’s getting in the way of experiencing more beauty and abundance in your everyday.

✨ This has been what I’ve been working through in order to create the life of my dreams.

⭐️ What beliefs do you hold about money?

I’ve been through the cycle of burn out time and time again. And every time previously, I’ve struggled with beating myse...
01/19/2026

I’ve been through the cycle of burn out time and time again. And every time previously, I’ve struggled with beating myself up about being back at the same place. I’ve wondered, “what am I doing wrong? Why aren’t things working out for me?”

A lot of us as women have ingrained in us that we need to **do more** to create more success in our lives. We need to work more hours to make more money, give more to our significant others and children to receive what we want in return, or even restrict ourselves from resting because we don’t deserve it if the life we’re trying to create isn’t panning out.

In reality, the secret to finding more joy, beauty, and abundance in our lives isn’t through doing more. A lot of women, myself included, have learned that our worth comes from our productivity. This is the mentality of “I just need to work harder”.

The struggle you’re running into is that the struggle is glamorized. Your identity has become attached to life being a struggle, rather than your dream life being easy to achieve. And this isn’t just about your overthinking and negative self talk. Your nervous system identifies with struggling, rather than joy and abundance coming easy to you.

You deserve more, but that doesn’t mean you need to *do* more to live a life of your dreams. 💜

If you’re a woman wondering how therapy can support you in getting out of the cycle of burn out to live a life that prioritizes YOU and your joy, let’s get on a free intro call:

Virtual and walk and talk therapy services for those in the Northwoods of Wisconsin. Helping people in the Northwoods community heal from depression and anxiety through holistic psychotherapy, combining mindfulness, nature, and personalized care.

Today is the day! Come and see me and some amazing vendors at Eagle Cafe in Eagle River from 9-3! I will be talking abou...
01/17/2026

Today is the day! Come and see me and some amazing vendors at Eagle Cafe in Eagle River from 9-3! I will be talking about how I can support you as a woman looking to create more confidence and trust in yourself and access your dream life through therapy and with my new book ‘Becoming a Baddie’ out Feb 1! You’ll get a chance to win a free copy and purchase the pre-order 💞

A place to be ~truly~ heard in the struggles you’re experiencing as you’re growing into the woman you want to become. A ...
01/16/2026

A place to be ~truly~ heard in the struggles you’re experiencing as you’re growing into the woman you want to become.

A space where you’re challenged to exist in the discomfort that growth asks for, while being held in a safe relationship with someone (me 🥹) that’s got your back.

That’s what therapy is like with me. Therapy with me isn’t ever going to be sunshine and rainbows—however, it’s the place where breakthroughs happen to prepare you for a life with consistent joy and a reality where beauty exists on the daily.

I’ve been someone who’s had a hard time asking for help, so I know what it’s like. That being said, the moments I’ve asked for help and I’ve been met by someone who desires to meet me with compassion and curiosity, I’ve transitioned into the woman I’ve wanted to become.

Who are you ready to become in this next chapter?
Let’s chat about it on an introduction call and see how therapy best supports to woman you’re meant to be:

Virtual and walk and talk therapy services for those in the Northwoods of Wisconsin. Helping people in the Northwoods community heal from depression and anxiety through holistic psychotherapy, combining mindfulness, nature, and personalized care.

01/14/2026

It was SO much fun to go on Up North at 4 with Agnes, Dan & Geoff! Every time I go, I feel so welcomed. AND I feel like I’m really having a fun time being on camera 💜

If you’re interested in talking more about how I can support you in therapy, let’s get on a call 😊

https://kindredconnections.clientsecure.me

Catch me on Up North at 4 with Agnes, Dan & Geoff today talking about finding joy this time of year when it’s cold and g...
01/13/2026

Catch me on Up North at 4 with Agnes, Dan & Geoff today talking about finding joy this time of year when it’s cold and gloomy AF and my event “Romanticize Your Life” at the Minocqua Public Library on February 9th.

ALSO ✨✨ I’ll be talking about my new book Becoming a Baddie: Creating Confidence and Healinf to Live Your Dream Life in the second part of the interview 💞

01/09/2026

An experience that seemed little, but taught me so much this week

01/09/2026

What I learned about trusting myself during 30 minutes of falling on my ass while learning to snowboard...

Sometimes all you need is to cry it out. To try something new, and to
Cry. It. Out.

In the past, I would've felt embarrassed for showing that kind of emotion in front of strangers. I would've questioned how I was being perceived and if people thought there was something wrong with me (I mean, I might have swung the pendulum a little too far the other way by not giving a s**t about my breakdown, but alas).

For 30 minutes, I struggled big time to stay upright. I would stand back up, just to fall down again. It was beyond frustrating... I cried, and may have said more than a few profanities.

But you know what I decided in the midst of the frustration? That I could give up. No one was telling me I absolutely had to do this. And then you know what happened from there? I made the decision that I didn't want to quit.

Little by little, I stayed up longer than a few seconds. By the fourth or fifth run, I made it down the hill with only a few falls in between.

I was smiling. I was beaming. And it made me wonder, would I be smiling this big if it was that easy right off the bat?

I could've quit, and I would've trusted that was the right decision for me.
Yet, even though it felt so hard, I trusted I would learn something from those moments.
And I did.

I learned I can trust myself, even when it's scary, even when it's uncertain, and even when I'm unsure that this won't be the last time I fall on my ass.

Therapy can be a space where you learn to stay with yourself through the discomfort—falling, getting back up, and trusting your body and choices along the way. When you're ready, my booking link for your free introduction call is here: https://kindredconnections.clientsecure.me

01/08/2026

You can look like you have it together
and still feel unsure of who you’re becoming.

You make good choices. You’re thoughtful. You care deeply.
People see you as capable, grounded.
And yet, there’s a quiet fear of being found out.

Not because you’re fake—
but because you’re still forming.

Imposter syndrome isn’t always about work.
Sometimes it’s about identity.

About wondering if you’re doing life “right.”
If you’re too much, not enough, or somehow behind.

Many women learned to survive by being self-aware, responsible, and emotionally attuned.
So you second-guess yourself. You replay conversations.
You try to choose the right version of yourself.

From the outside, it looks like you have it all together.
On the inside, it can feel like self-doubt on loop.

The work isn’t figuring yourself out all at once.
It’s learning to feel safe while you’re still unfolding.

✨ Therapy can be a space where you don’t have to perform, explain, or prove—
just explore who you are becoming with support.

You’re not lost. You’re in transition.
And that’s allowed.

01/06/2026

To be cringe is to be free. 🫂

Not everything has to be aesthetic, or approved by strangers online. You’re allowed to enjoy what you enjoy, post what makes you happy, and express yourself without overthinking how it looks or how it’ll be perceived.

Life feels lighter when you stop performing and start being real. Your freedom is worth more than fitting into a trend that was never made for you anyway.

Address

Minocqua, WI
54521

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm

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