The Rural Outreach Center

The Rural Outreach Center Our mission is to eradicate rural poverty in Western New York. We assist, empower, and elevate our Participants to self-sufficiency.
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We provide counseling for adults in grief and loss, trauma, and other mental health issues, as well as play therapy for children experiencing a wide variety of stressors, including trauma, grief and loss, divorce, and difficulties with social interactions. We operate a Redistribution Center for furniture and appliances. Call 716-777-4007 for more information. We support individuals living in rural poverty through a variety of programs. Go to http://theroc.co for complete information.

11/04/2025

🏠 The Housing Hotline is now LIVE!

Facing an eviction? Locked out of your home? Dealing with habitability issues or landlord disputes? Starting this week, you can speak with a Legal Aid attorney for same-day legal advice.

📞 Call 716-853-9555 x188
🕐 Hotline Hours:
• Mondays, 12 PM – 2 PM
• Fridays, 10 AM – 12 PM

If you have a court date, please apply online and plan to attend your hearing: https://legalaidbuffalo.org/get-help-apply/

We’re here to help.

Our friends at The Roycroft Inn are offering a 15%* discount on dining from 11/3/25-11/16/25 for community members who m...
11/03/2025

Our friends at The Roycroft Inn are offering a 15%* discount on dining from 11/3/25-11/16/25 for community members who make a donation to The ROC during that time and show their donation receipt! The discount cannot be used on alcohol or on Burger Night. You can donate online at www.theroc.co/donate or by scanning the QR code in the post or in person at 730 Olean Road in East Aurora.

The ROC will be at the Hulbert Library of the Town of Concord tomorrow (Tuesday, November 4th) from 10am-12pm (extended ...
11/03/2025

The ROC will be at the Hulbert Library of the Town of Concord tomorrow (Tuesday, November 4th) from 10am-12pm (extended hours available) along with our friends Neighborhood Legal Services Inc. and WNY Independent Living Inc. (WNYIL). Stop by for assistance with Medicaid 1115 Waiver screenings, eviction and other legal issues, and dual Medicaid/Medicare enrollment.

11/02/2025

Visit Legal Aid Bureau of Buffalo's Supreme Court Help Desk! ⚖️

Our team will be on-site tomorrow to answer your legal questions and provide valuable information on topics related to divorce.

🗓 Every Monday, 10 AM - 2PM (Barring holidays)
📍 77 W. Eagle Street, Buffalo, NY 14202

Can't make it in person? No worries! You can find helpful resources or apply for assistance anytime on our website: legalaidbuffalo.org

We're here to support you, because everyone deserves access to justice. 💼✨

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support!...
10/31/2025

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support! Today we are ROCking our Halloween costumes or wearing white to say BOO! to drugs. Post a picture of you joining in and keep an eye out for the picture of ROC staff in their costumes! We'd love to hear what you are going as - post a picture or let us know in the comments!

Like so many others in our community, there are many families and individuals served at The ROC who are facing not recei...
10/30/2025

Like so many others in our community, there are many families and individuals served at The ROC who are facing not receiving their SNAP (Supplemental Nutrition Assistance Program) benefits in November. In response, and in recognition that our local food pantry partners will be overwhelmed with our community's needs, The ROC will be offering eligible ROC families supplemental food items.

Any donations of food items, gift cards to local grocery stores, or monetary support are greatly appreciated! We also welcome non-food items for Sarah's Pantry - things like shampoo, toothpaste, deodorant, cleaning supplies, toilet paper, etc. Please drop off items during our open hours (8am-5pm M,W,F and 8am-7pm T,Th).

At this time, The ROC is only able to provide this assistance to families currently receiving services from us. When SNAP benefits are restored, we will pass along remaining food items to our local food pantry partners.

10/30/2025

🚨 A State of Emergency has been issued after the Trump administration announced plans to cut off food assistance for nearly 3 million New Yorkers starting November 1. In response, New York is committing $65 million to provide emergency meals and support food banks statewide.

If you or someone you know needs food assistance, call 211 or visit 211nys.org to find local food pantries and resources in your area. See below for additional resources.💙

Resources:
https://map.thefoodpantries.org/
https://www.feedingamerica.org/find-your-local-foodbank

Read the full story here:
www.governor.ny.gov/news/governor-hochul-declares-state-emergency-and-initiates-new-actions-response-trump

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support!...
10/30/2025

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support! Today we are wearing PJs to encourage kids to follow their dreams instead of doing drugs. Post a picture of you joining in and keep an eye out for the picture of ROC staff looking ready for a nap! We'd also love to hear how you are following your dreams - please share in the comments!

The ROC team is thrilled to share that ROCtober 2025 raised nearly $50,000 in support of our mission - funds that will d...
10/29/2025

The ROC team is thrilled to share that ROCtober 2025 raised nearly $50,000 in support of our mission - funds that will directly support addressing the needs of our neighbors living in rural poverty as they work toward self-sufficiency. Thank you to everyone who donated, sponsored, volunteered, attended, and supported ROCtober - your generosity is overwhelming (in a very good way!)
A special thank you to Elm Street Bakery for once again hosting ROCtober - acting as host, caterer, and day-of support in what we can only describe as a true display of community spirit. We are so thankful for their generosity and for the staff members who volunteered their time to assist with ROCtober. Thank you!

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support!...
10/29/2025

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support! Today we are wearing teaming up against drugs by ROCking our favorite team's gear. Post a picture of you joining in and keep an eye out for the picture of ROC staff repping their favorite sports teams!

Nancy Cerny, an amazing local artist and one of the founders of The ROC, is hosting a Holiday Art Exhibit & Sale at her ...
10/28/2025

Nancy Cerny, an amazing local artist and one of the founders of The ROC, is hosting a Holiday Art Exhibit & Sale at her studio on November 14th (5-9PM) and 15th (10AM-4PM) along with artist Susan Somerville. A percentage of proceeds of the sale will support The ROC and our mission. We hope to see you there!

Cerny Art Studio is located at 194 Walnut Street in East Aurora.

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support!...
10/28/2025

The ROC is participating in Red Ribbon Week - and we hope you will join us by dressing up each day to show your support! Today we are wearing tie-dye to say "Peace Out!" to drugs. Post a picture of you joining in and keep an eye out for the picture of ROC staff rocking their tie-dye!

Address

730 Olean Road
East Aurora, NY
14052

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 7pm
Wednesday 9am - 5pm
Thursday 9am - 7pm
Friday 9am - 5pm

Telephone

+17162402220

Website

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Our Story

We are a social service organization. Our mission is to end rural poverty by assisting, empowering, and elevating people to self-sufficiency. We provide support to Participants engaged in our program, ROC U, through: counseling -for adults in grief and loss, trauma, substance abuse, and mental health issues playtherapy food distribution household furniture and appliances through New Paths Redistribution Center -716-777-4007 volunteer drivers Backpack school supplies and Snackpack weekend food programs Go to http://theroc.co for complete information.