YB Urban? Aroma Bar

YB Urban? Aroma Bar YB Urban? is an aromatherapy and wellness boutique offering natural personal care products made fresh in-house.

The first soap batches of 2026 are completed...and none too soon. We completely sold out of soap over the holidays!Thes...
01/06/2026

The first soap batches of 2026 are completed...and none too soon. We completely sold out of soap over the holidays!

These still need to cure and will be ready for purchase in early-mid February. We had an excellent time setting up Morgan's new studio space and enjoying winter lake life!

As 2025 comes to a close, we want to pause and simply say thank you. Thank you for showing up, for supporting small and ...
01/01/2026

As 2025 comes to a close, we want to pause and simply say thank you. Thank you for showing up, for supporting small and local, for choosing moments of care and intention for yourself and your home, and for being part of this community. This year has been filled with meaningful connections, growth, and shared moments of calm—and none of it would be possible without you. As we reflect on the year behind us, our hearts are full of gratitude for every visit, every conversation, and every bit of trust you’ve placed in us.

And that's a wrap, my dear friends!It's hard to put into words just how much emotion is felt at the end of another amazi...
01/01/2026

And that's a wrap, my dear friends!

It's hard to put into words just how much emotion is felt at the end of another amazing year. We had our ups and downs, but ended on a high note because of all of our wonderful, loyal customers.

I have some BIG PLANS coming up in the new year, which I will share in our January email newsletter...that I will be writing from the comfort of Morgan's new Soap + Candle Studio!

Thank you for putting your trust in us again this year, sharing us with your loved ones, the hugs, the treats, the kind words you bestow on us...it's so very heartwarming and keeps us going even in the hardest moments. Owning a small business in a small town is a rollercoaster, but we sure LOVE THE RIDE!

Many blessings to each and everyone of you for the most KICK ASS 2026 you can imagine! 🫶

See you after our much-needed January hibernation!

3 Best Essential Oils for Rest1. Lavender – Widely known for its calming and sleep-promoting properties; helps reduce st...
12/30/2025

3 Best Essential Oils for Rest

1. Lavender – Widely known for its calming and sleep-promoting properties; helps reduce stress and soothe the mind.

2. Marjoram – Gentle and relaxing, supports calm and a peaceful night’s sleep.

3. Cedarwood – Offers grounding, calming effects that support deep, restorative rest and relaxation.

Ease into the new year with a gentle, grounding retreat at YB Urban?. We’ll move through a slow, mindful yoga flow with ...
12/30/2025

Ease into the new year with a gentle, grounding retreat at YB Urban?. We’ll move through a slow, mindful yoga flow with aromatherapy, reflect and journal on what to release and invite in for the year ahead, and participate in a drum circle to embody intentions through rhythm. The experience closes with a restorative sound bath featuring crystal, copper, and percussion bowls, followed by a short closing circle. Light snacks will also be provided. Perfect for anyone seeking calm, connection, and a mindful fresh start.

YB Urban? will be closed for our January hibernation, allowing a brief pause to rest and reset for the year ahead. Durin...
12/29/2025

YB Urban? will be closed for our January hibernation, allowing a brief pause to rest and reset for the year ahead. During this time, the shop will not be open for in-person shopping, but online orders will still be accepted and shipped. Thank you for your understanding and continued support—we can’t wait to welcome you back refreshed and re-energized.

We have 6 Secret Stash boxes left!Open Christmas Eve, 9am-2pm.
12/24/2025

We have 6 Secret Stash boxes left!

Open Christmas Eve, 9am-2pm.

🎄✨ 12 DAYS OF CHRISTMAS – DAY 12 ✨🎄Day 12 is all about finishing strong—with a little grounding, a little herbal magic, ...
12/24/2025

🎄✨ 12 DAYS OF CHRISTMAS – DAY 12 ✨🎄

Day 12 is all about finishing strong—with a little grounding, a little herbal magic, and an everyday ritual that feels quietly luxurious ✨

🌳🌿 CEDAR + ROSEMARY HAIR MIST 🌿🌳
This lightweight hair mist refreshes, softens, and lightly scents your hair while supporting scalp health. Earthy cedarwood meets crisp rosemary for an aroma that feels clean, grounding, and effortlessly fresh.

✨ Light, non-greasy mist
✨ Refreshes hair
✨ Supports a healthy scalp
✨ Grounding cedarwood + rosemary scent

If this mist is already in your routine, drop a 🌲 in the comments!
If not… Day 12 might be the finishing touch your hair has been waiting for ✨

🎁 Thoughtful, elevated gift
🎁 Perfect for all hair types
🎁 A beautiful way to end the 12 Days of Christmas

🎄 Thank you for celebrating with us—and happy holidays!

🎄✨ 12 DAYS OF CHRISTMAS – DAY 11 ✨🎄Day 11 is all about simple swaps that make everyday tasks feel better—for you and for...
12/23/2025

🎄✨ 12 DAYS OF CHRISTMAS – DAY 11 ✨🎄

Day 11 is all about simple swaps that make everyday tasks feel better—for you and for the planet ✨

🧼🌿 BAR DISH SOAP 🌿🧼
This solid dish soap cuts through grease like a dream while being gentle on your hands. Powerful, long-lasting, and plastic-free, it turns dishwashing into a cleaner, greener ritual.

✨ Tough on grease
✨ No plastic bottle
✨ Long-lasting bar
✨ A sustainable kitchen essential

If this is already at your sink, drop a 🧼 in the comments!
If not… Day 11 might be the small switch that makes a big difference ✨

🎁 Perfect for eco-minded gifts
🎁 Great stocking stuffer or hostess gift
🎁 A practical favorite you’ll use every day

🎄 Stay tuned for Day 12 tomorrow—the final day!

12/22/2025

Open this week:
Wed. December 24th 9a-2p
Sat. December 27th, 11a-4p

🎄✨ 12 DAYS OF CHRISTMAS – DAY 10 ✨🎄Day 10 is all about fresh starts, healthy hair, and an energizing boost you can feel ...
12/22/2025

🎄✨ 12 DAYS OF CHRISTMAS – DAY 10 ✨🎄

Day 10 is all about fresh starts, healthy hair, and an energizing boost you can feel from the very first wash ✨

🍊🌿 CITRUS + GINGER SHAMPOO BAR 🌿🍊
Bright, uplifting citrus paired with warming ginger creates a shampoo experience that wakes up your senses while gently cleansing your hair and scalp. This solid bar delivers rich lather, long-lasting use, and happy, balanced hair—without the plastic bottle.

✨ Invigorating citrus + ginger aroma
✨ Supports a healthy scalp
✨ Perfect for morning showers

If this bar already lives in your shower, drop a 🍊 in the comments!
If not… Day 10 might be your sign to ditch the bottle and fall in love with your hair routine again ✨

🎁 Great stocking stuffer
🎁 Ideal for all hair types
🎁 A feel-good gift for the holidays and beyond

🎄 Stay tuned for Day 11 tomorrow!

🎄✨ 12 DAYS OF CHRISTMAS – DAY 9 ✨🎄Day 9 is all about gentle cleansing, soft skin, and turning a daily routine into a lit...
12/21/2025

🎄✨ 12 DAYS OF CHRISTMAS – DAY 9 ✨🎄

Day 9 is all about gentle cleansing, soft skin, and turning a daily routine into a little moment of self-care ✨

🌿 CLEANSING FACE WHIP 🌿

Light, fluffy, and oh-so-gentle, this whipped facial cleanser melts away makeup, dirt, and impurities without stripping your skin. It leaves your face feeling clean, balanced, and comforted—never tight.

✨ Creamy, whipped texture
✨ Perfect for dry, sensitive, or winter-stressed skin
✨ Rinses clean, no residue

Day 9 might be the glow-up your skin has been waiting for 🛁

🎁 Thoughtful self-care gift
🎁 Ideal for winter skin
🎁 A simple luxury you’ll reach for every day

🎄 Stay tuned for Day 10 tomorrow!

Address

243 Broadway Street
Ellsworth, WI

Opening Hours

Wednesday 11am - 7pm
Thursday 11am - 7pm
Friday 11am - 5pm
Saturday 11am - 5pm

Website

Alerts

Be the first to know and let us send you an email when YB Urban? Aroma Bar posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to YB Urban? Aroma Bar:

Shortcuts

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram

Category

Pure. Fresh. Natural. FUN.

We started YB Urban? in 2013 when Chris said to me, "I've always wanted to make soap and call it 'YB Stinky?'." More than just great personal care, our products are infused with our desire to live a natural, fun life. Products are created with a combination of curious research, creative artistry, care for the environment, and love of living well.

The Whelans~ Angie, Chris, Kai, & Ani