The NOW Massage Franklin

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The NOW Massage Franklin

At The NOW we believe that the power of touch can transform. We support. We massage. We inspire. Book online or via our App, call or walk in.

The NOW Massage Franklin located on 1st Avenue nestled inside Historic Downtown Franklin offers an oasis to disconnect from the outside world and reconnect within through the healing benefits of massage therapy. We’ve reimagined the approachable luxury of a neighborhood spa with high-quality massages and custom enhancements that offer relaxation and healing. Guests choose from 3 signature massage

styles and pair their service with custom enhancements. The Swedish-inspired options include: A Therapeutic Massage, an energy-balancing Relaxation Massage, and a Sports-Inspired Massage. Add custom enhancements such as Gliding Cupping, Herbal Heat Therapy, Crystal Hot Stones, Deep Tissue Massage & Gua Sha. Plus gift an energy shift with Massage Gift Cards.

11/07/2025

Wherever this summer takes you, there's always a moment for self-care! Which ritual is calling to you NOW? ✨

29/06/2025

And we just so happened to post this at 11:11 ✨

27/06/2025

Relaxation starts NOW ✨ Let us help you build your customized massage ritual.

25/06/2025

Or in the Journey Room getting an 80-minutes massage ✨

21/06/2025

If this is you.. it's time to book your monthly massage NOW.

17/06/2025

A reminder that just existing is a full-body workout. 💆‍♀️ Book your next massage NOW!

16/06/2025

What's your sun signs self-care ritual? ✨⁠
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Share NOW with your astrology bestie!

13/06/2025

The only weekend plans we want 🫶🏼 ⁠Massage

05/06/2025

Looking for our self-care soulmates ✨️

28/05/2025

By vacation, we mean an 80-minute massage at The NOW as the sound of ocean waves crashing transports us to a beach oasis 🌊✨️

23/05/2025

This is your sign to book a massage for the long weekend NOW!

20/05/2025

Your NEW go-to enhancement is here NOW ✨⁠
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Level up your massage and enjoy the healing benefits of Crystal Hot Stones, NOW available at all boutiques from coast to coast. Add it on to your next massage to boost circulation, promote deeper relaxation and reset your energy.

25/08/2021

Do you believe the power of touch can transform and inspire? If you do, you embody what our team is made of. Join our talented team of Massage Therapists at The NOW Massage and watch your career grow. Learn more about the Full + Part Time positions that are available: https://thenowmassage.com/careers/?id=d73TxxbBTn-5ZOjJOlucvk

27/06/2021

Our phones are back online! Appreciate your patience while we resolved this issue.

27/06/2021

We are currently experiencing issues with our phones. Thank you for your paitence while we work to resolve this issue. Please visit our website to book appointments. For non-booking questions please leave us a direct message!

08/05/2021

Today, we celebrated our 5th month of being open in Franklin! We are so grateful for everyone involved and for our amazing guests. Everyday, we cannot wait to help our community relax, reset, and recharge 💙

Here was our journey:

27/04/2021

This Mother's Day, give the ultimate gift of relaxation!

https://thenowmassage.com/gift-cards/?digital=1&location=franklin

22/03/2021

✨GIVEAWAY NOW✨⁠
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Spring is here and with the season of renewal upon us, we want you to shift your energy and get a fresh start in style. We’ve partnered with some of our favorite brands to bring you the ultimate collection of products and wellness services ⁠valued at $2500⁠ to kickstart your Reset For Spring NOW!⁠ Enter for the chance to win: woobox.com/44oqey

31/01/2021

Amplify your Valentine’s Day massage with a complimentary rose quartz crystal and feel the love NOW!

Valid 2.13.21-2.14.21.

22/12/2020

This year, everyone needs to rest and recharge.⁠ Give the gift of relaxation and receive a complimentary $30 with every $100 gift card purchase. Visit our website or stop by our boutique NOW!

https://thenowmassage.com/gift-cards/?location=franklin&digital=1

What’s the next best thing to getting a massage? Treat a friend, coworker or loved one with the gift of massage! Choose either a digital e-card or The NOW keepsake box which includes our menu and a customizable notecard. Want to ship multiple in hand gift cards? Click here NOW

19/12/2020

Give the gift of relaxation! To celebrate the opening of our new boutique, we’re giving you a complimentary $30 with every $100 gift card purchase. 💙

10/12/2020

The NOW Franklin is officially open! Get ready to relax & recharge with your best massage ever!

✨ All massages through 12.13 receive a complimentary Calm Balm or Fresh Eyes enhancement⁠.⠀
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✨ Sign up for our monthly Ritual Membership and receive a complimentary 25-minute massage. The first 50 members will also receive a limited edition gift bag filled with our best-selling self-care products!⁠⠀
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Book your massage and sign up for a membership NOW.
https://thenowmassage.com/franklin

06/12/2020

Next level healing starts on December 7! We can’t wait to welcome you into our boutique for a much needed massage and for you to start making self-care a part of your monthly ritual. Head to our website to book NOW!

22/11/2020

Get Excited! The NOW Massage is opening up its first location in Franklin soon. Meet Katie Ivey, our Lead Massage Therapist, who has been featuring her next level massage skills at pop up events while we eagerly await our grand opening. Stay tuned for details and get ready to relax, reset & recharge at our Franklin boutique.

04/11/2020

The NOW Franklin's long awaited opening is right around the corner. Here is a sneak peek inside of our brand new boutique!

30/10/2020

Do you believe the power of touch can transform and inspire? If you do, you embody what our team is made of. Join our talented team of Massage Therapists at The NOW Massage Franklin and watch your career grow. Learn more about the Full + Part Time positions that are available here: https://careers.jobscore.com/careers/thenowllc/jobs/massage-therapist-full-or-part-time-cpARm4BHar6Rp1aKi3us2Z?ref=rss&sid=68

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Opening Hours

Monday	09:00 - 19:00
Tuesday	08:00 - 19:00
Wednesday	08:00 - 19:00
Thursday	08:00 - 19:00
Friday	08:00 - 20:00
Saturday	09:00 - 19:00
Sunday	09:00 - 18:00

Website

https://thenowmassage.com/franklin/

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Coming This Winter

The NOW offers a space to escape the daily pressures of life and recharge your energy and spirit through the healing benefits of massage therapy. The NOW has quickly become LA’s hottest new wellness destination for locals and globe-trotting influencers alike.

The NOW is designed to serve as a sanctuary from the bustling city. Our aesthetic incorporates raw elements and natural materials to create a chic minimalist oasis. Interiors are inspired by nature. Natural wood surfaces and exposed beams are coupled with sheepskins and rawhides, cactus galleries and crystal grids. All the elements are aligned with nature and form the ultimate zen environment for optimum relaxation.

The NOW’s menu was crafted with the individual in mind with fully customizable enhancements from our new lip balm add-on, to crystal healing, to our wildcrafted herbal heat therapy among others. Come in for a 25 minute foot massage after a long day or book that refreshing 80 minute deep tissue for some real you-time.

Restore Your Body. Reset Your Soul.