09/01/2025
💛 Healthcare is Bananas 🍌 !! 💛
The Savannah Bananas, known as the “Harlem Globetrotters of baseball,” prove that when you put experience first, people become fans—not just customers.
Here are 10 pearls from Jesse Cole that inspire us at Logos Health:
🍌 1. Create fans, not customers. Loyalty comes from trust, not transactions.
🍌 2. Don’t despise small beginnings. Big things often start small—and messy.
🍌 3. Be a friction fighter. Clear pricing, no co-pays, no hidden fees.
🍌 4. Experiment constantly. Always test, improve, and grow.
🍌 5. Do the unscalable. Cards, prayers, follow-ups—real connection matters.
🍌 6. Listen & respond. Patients shape the experience, and we’re listening.
🍌 7. Add one more thing. Always give more than expected.
🍌 8. Create a pre-game experience. Care begins before the appointment.
🍌 9. Take the swing. We’re willing to be different to change healthcare.
🍌 10. Provide joy. Patients should leave uplifted, not just treated.
Fun fact: Jesse’s first baseball role was right here in Gastonia—the same place Logos Health calls home. ⚾💛
At the end of the day, whether in baseball or healthcare—the goal is the same: turn ordinary encounters into extraordinary experiences.
