What are the opening hours?

Monday 11am - 6pm Tuesday 11am - 6pm Wednesday 11am - 6pm Thursday 11am - 6pm Friday 11am - 6pm Saturday 10am - 3pm

W. Optical - Alpine Ave

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Grand Rapids, MI
W. Optical - Alpine Ave

Discount Eyecare provider W. Optical is a Grand Rapids company. Please visit your local W. Plus, we beat any competitors prices!

We are pleased to offer a large selection of frames, wonderful service, comprehensive eye exams and generous discounts and promotions. Optical to see our amazing selection and to find out more about our specials.

12/22/2025

The season is the perfect time for a fresh look ✨

Whether you’re updating your glasses or scheduling your annual eye exam, we’re here to help you see your best.

If you haven’t used your vision benefits yet, this is a great time to do it.

Book your appointment today 👓
https://www.thewoptical.com/book-appointment

12/19/2025

The best holiday gift? Clear vision 🎄✨
Glasses designed for your lifestyle — not just your prescription.
From bifocals to progressive lenses, we’ll help you find what truly fits your daily life.

Book your eye exam before the year ends.
https://www.thewoptical.com/book-appointment

12/15/2025

Time to replace your contact lenses?👀

The year is almost over — don’t let your contact lens benefits go unused. If you’re due for new lenses, now is the perfect time to take advantage before benefits reset. Start the new year with clear vision.

Contact lenses should be reviewed and replaced regularly — even when your vision feels fine.

Book your appointment✨
https://www.thewoptical.com/book-appointment

12/08/2025

⏳ 24 days left!
Your vision benefits expire soon — and once the year ends, they’re gone.

If you still haven’t used your eye exam or glasses allowance, now’s the perfect time to schedule.

Affordable. Local. Here to make eye care easy.
Book your appointment today 👇
http://thewoptical.com/book-appointment

12/04/2025

Screens are part of everyday life — but the strain doesn’t have to be. Blue light lenses can make a big difference in how your eyes feel throughout the day.

At W. Optical, our Tech Package gives you enhanced blue light protection designed for long-term eye comfort and health. It’s a great add-on if you work, study, or scroll for hours each day.

Want to upgrade your lenses?
Stop by or book your visit — your eyes will thank you. 💚👓
https://www.thewoptical.com/book-appointment

12/01/2025

The holiday season is officially here 🎄✨
We hope you had a wonderful Thanksgiving and enjoyed the time to relax and reconnect.

Thank you for trusting us with your eye care and for being part of the W. Optical family 💚

As we move into the end of the year, just a quick reminder: many vision insurance benefits expire soon — so don’t let yours go unused. Use it before you lose it!

Book your appointment or stop by to make the most of your coverage before it resets.
https://www.thewoptical.com/book-appointment

11/27/2025

Happy Thanksgiving! 💚

We’re grateful for everyone who trusts us with their eye care and for being part of the W. Optical family. We hope you’re enjoying a relaxing day surrounded by the people and moments that matter most.

📌 Holiday Hours Our office is closed today and tomorrow. We’ll reopen on Saturday with regular hours.

Wishing you a wonderful Thanksgiving Day! 🦃🧡

11/22/2025

⏰ Your 2025 vision benefits are ready to use — don’t let them expire.

If you still haven’t scheduled your annual eye exam or used your allowance for glasses or contacts, this is a great time to book.
Fresh prescription, new contacts, or updated frames — whatever you need, we can help you make the most of your coverage.

Spots fill quickly. Book your appointment today. 👓
https://www.thewoptical.com/book-appointment

11/17/2025

Not sure about a digital eye exam?
We get it — trying something new can feel unfamiliar.
But you still get the same precise, complete results, powered by modern technology. 💚

For a limited time, enjoy $20 OFF your Digital Eye Exam (through 11/30/25).
✔ Same accuracy
✔ Same optometrist reviewing your results
✔ Insurance accepted
✔ Fast and convenient at W. Optical
If you’ve been putting off your annual exam, this is the easiest way to get it done — and save.

👉 Book your Digital Eye Exam
thewoptical.com/book-appointment

11/11/2025

🇺🇸 Honoring Our Heroes 🇺🇸

Today we recognize and thank those who have served.
Your commitment and courage continue to inspire us.
— The team at W. Optical

https://www.thewoptical.com/book-appointment

11/08/2025

Why progressive lenses?

Because your day changes — and your vision should keep up.

💻 Work. 🚗 Drive. 📱 Text. Progressive lenses give you seamless clarity at every distance.

✨No lines. No switching pairs. Just effortless vision that adapts to your lifestyle.
Remember — it’s about glasses that fit your life, not just your prescription.

Ready to upgrade your everyday vision?
👉 Book your fitting today: thewoptical.com/book-appointment

11/03/2025

✨ Wishing you a great start to the week! ✨
Your eyes can reveal so much about your overall health — from hypertension and diabetes to high cholesterol. 👀💚

If it’s been a while since your last eye exam, this is your reminder to schedule your annual checkup!
Healthy eyes = a healthier you.

📅 Book your appointment today: https://www.thewoptical.com/book-appointment

Address

2425 Alpine Avenue NW Suite B
Grand Rapids, MI
49544

Opening Hours

Monday	11am - 6pm
Tuesday	11am - 6pm
Wednesday	11am - 6pm
Thursday	11am - 6pm
Friday	11am - 6pm
Saturday	10am - 3pm

Telephone

+16162143990

Website

https://thewoptical.com/

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