09/10/2025
"Big healthcare is big business. And with a market cap topping $4.5 trillion, everyone wants a share of the profits. This is why the recent forays of retail giants like Amazon, CVS, and Walgreens in the healthcare sector aren’t surprising in the least...To date, these retail giants have spent billions buying up primary care chains hoping to tap into the massive healthcare pie. But despite their colossal investments, each company has ended up with the same results — disappointment, unstaunched money hemorrhaging, and tsunamis of retrenchments."
"The results speak for themselves:
In an attempt to reduce costs by around $100 million, Amazon laid off “a few hundred” One Medical staff, shutting corporate offices, and dramatically reducing marketing budgets.
Walgreens, on the other hand, after reporting losses of $1.7 billion in 2023, decided to close around 60 VillageMD clinics.
And CVS’ Oak Street, with operating losses of around $520 million in 2023, is struggling to open the 50 to 60 new locations it had planned in 2024."
Thats where Amenity Direct Care and other DPC clinics around the country are coming in to make a difference.
Direct Primary Care (DPC) operates with lower overhead by eliminating insurance billing, allowing clinics to reinvest in patient care and keep costs affordable. The model emphasizes prevention, helping patients avoid expensive specialist or hospital care while improving overall health outcomes. Its simplicity—flat monthly fees—makes healthcare predictable and hassle-free for both patients and providers. Smaller, more flexible clinics can quickly adapt to new technologies, all while fostering strong, trust-based patient-doctor relationships.
