The mission of the Foundation is to raise awareness and public understanding of issues impacting individuals and families living with mental illness, developmental disabilities, and substance use disorders. The Missouri Mental Health Foundation's (also referred to as MMHF or the Foundation) efforts battle stigma and discrimination, promote care and treatment, and foster inclusion in the community and workforce. The Foundation collaborates with other organizations, in providing broad-based public education, awareness, and stigma reduction services. Such services may include positive media communications, PSAs, marketing to the general public, providing mental health resource materials and assistance, hosting and/or coordinating special events and training, and providing technical assistance in areas such as suicide prevention, Mental Health First Aid, eating disorders and educational awareness campaigns.