Hector Soriano Jr.

Hector Soriano Jr. Wellness Coach & Herbalist | Helping high performance men & women optimize their energy levels.

Here’s what I’ve learned since that moment. And it took a cancer diagnosis, a seven-hour surgery, years of training as a...
04/26/2026

Here’s what I’ve learned since that moment. And it took a cancer diagnosis, a seven-hour surgery, years of training as an herbalist, and sitting in ceremony in the Peruvian Amazon to learn it.

The wellness industry has it backwards.

Wellness, the way most of us practice it, comes from the same framework as modern medicine: biomedicine. It treats the body like a machine. Something’s wrong? Remove it, repair it, manage it. Wellness is just the lifestyle version of that. Optimize, supplement, track, manage.

But there is another way of seeing the body. One that many of our grandmothers already knew. In holistic traditions, the body is not a machine to be managed. It is an intelligent, self-healing organism. And the goal is not wellness. The goal is vitality: the full expression of your life force.

You probably know me as:Cancer survivor. Learned to listen to his body. Bone cancer in the jaw. Radical surgery. Deep he...
04/25/2026

You probably know me as:

Cancer survivor. Learned to listen to his body. Bone cancer in the jaw. Radical surgery. Deep healing.

All of that is true.

But the story I want to tell you doesn’t start with a diagnosis.

It starts years before that, in a moment that many of you have probably lived through yourselves.

It’s the spring of 2020.

I’m three months out of one of the most powerful spiritual experiences of my life, a week-long retreat in southern India, meditating with 300 people, eating Ayurvedic meals, floating as I walked.

I felt like I could manifest anything through thought alone.

And now I’m locked in my apartment in Newark.

I’m managing almost eight million dollars in business for Shutterstock as a key account manager.

Amazon, Walmart, major accounts. And the world has just shut down…

A new VP of sales comes in. Joins my calls.

And I realize that I can’t concentrate. I can’t remember things. I can’t advocate for myself.

I had just spent a week in India learning to listen to my body.

Three months later, I couldn’t hear a thing.

11/13/2025

Nov 22 · Plant Medicine Hike

If you’ve been craving clarity, grounding, or just one day to breathe again in community — this is for you.

We’ll move slowly through the forest, work with cacao and a microdose 🍄‍🟫 , and reconnect with the part of you that knows exactly where you’re headed.

If your body has been asking for space, nature, or direction… consider this your sign. 🪧

DM me for details.

Save + share this post. Nominate a man who needs this.For years, I’ve supported high-achieving women in deep healing, em...
11/02/2025

Save + share this post. Nominate a man who needs this.

For years, I’ve supported high-achieving women in deep healing, emotional mastery, and plant-medicine integration.

And almost every one of them has asked me the same question:

“How do I help the men in my life heal too?”

Men today are carrying unspeakable pressure:
• Numbness they can’t talk about
• Grief they don’t understand
• Anger they never learned to process
• Loneliness hidden behind strength
• Purpose buried under survival mode

And when a man doesn’t have a space to break down, to feel, to remember who he really is…

He collapses quietly inside.

I know — because I did.

Like the men I now feel called to serve, I had a moment when life brought me to my knees.

Cancer in my jaw. Facing death at 33.
Everything I thought strength meant — shattered.

And that’s when the real journey began.

Today, I’m opening The Phoenix Rising: an 8-week masculine alchemy program — a sacred initiation for men who are ready to:

🔥 Break free from emotional suppression
🔥 Feel again — without losing their power
🔥 Honor their body, lineage & spirit
🔥 Build clarity, self-trust, and embodied leadership
🔥 Transform pain into purpose

But before we enroll the first men… I want to speak with them.

I’m inviting 25 men to private 1:1 calls to help shape this program.

These calls are for men who feel:
• Life is asking them to rise
• They’ve outgrown who they were
• The old way of being isn’t working
• They want depth, purpose, and inner peace

If you are that man — or you’re thinking of one right now…

👇🏽 Comment “PHOENIX” or DM me.
Women — send this to a man you love. Nominate him.

Some men from these calls will be offered a founding-member spot in the first cohort at a special rate.

This is not coaching.
This is initiation.
This is rebirth.

Let’s do this. 🧡🔥

Nature and microdosing are powerful on their own. But together? The science is clear—they reduce stress, boost creativit...
08/20/2025

Nature and microdosing are powerful on their own. But together?

The science is clear—they reduce stress, boost creativity, improve emotional regulation, and deepen our sense of connection. 🌿

This Saturday, I’m guiding a Plant Medicine Hike—a chance to experience these benefits firsthand in a safe, supportive community.

🧘🏽‍♂️ Reset your nervous system
✨ Open your creative flow
☯️ Release stress & reconnect with yourself

Want in?

DM me HIKE and I’ll send you the details.

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Jersey City, NJ

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