"When the brainstem is functioning at 100%, it can heal any disease known to man" -Harvard Med School
04/13/2026
A gardener noticed a small crack in the dam that protected the village. Assuming the villagers wouldn’t want to pay for the repairs, he assured the townspeople it was “just a little problem.”
Trusting the gardener, they planted their crops, even expanding their fields.
The crack slowly worsened but the gardener said nothing, worried the villagers would blame him for pointing out the need for repairs.
One night the dam gave way, flooding the village, destroying their crops, and killing many.
The survivors confronted the gardener. “Why didn’t you warn us?” they demanded.
He lowered his head. “I thought you wouldn’t want to make the necessary repairs and I wanted you to like me,” he confessed.
“Your silence cost us everything!” they exclaimed.
If you minimize your findings or recommend a less than an optimal care plan, you rob patients of the opportunity to prepare, act, and protect their health.
-Bill Esteb
04/10/2026
The body is an integrated system. For example:
Your head/neck relationship influences your posture. Posture influences breathing. Breathing influences stress chemistry. Stress chemistry influences digestion and sleep.
But healthcare often divides the body into separate departments. Neurology. Orthopedics. Gastroenterology. Psychiatry.
Sometimes the real solution lies not in treating a part, but in helping the system function together again.
04/07/2026
On World Health Day, a reminder: most of what creates health isn’t dramatic.
It’s the quiet things like good sleep, real food, movement, sunlight, connection, alignment, and breathing.
These things rarely make headlines because they aren’t flashy.
But they build health in ways no pill ever could.
04/02/2026
One of the most encouraging things I’ve learned in practice is this:
The human body is biased toward health. Not sickness . Healing is the default setting. Cuts heal. Bones mend. Inflammation resolves. Nerves regenerate.
When people struggle chronically, it usually isn’t because the body has lost the ability to heal. It’s because something is interfering with the system that does the healing.
03/30/2026
The body speaks a language: Headaches. Fatigue. Muscle tension. Digestive issues. Brain fog.
These are not random events. They’re signals. And the challenge is that modern healthcare often treats symptoms like noise to be silenced rather than messages to be understood.
Health improves dramatically when we start asking:
“What is the body trying to tell me?”
03/27/2026
There’s something special about the first review of a book.
Writing Decoding the Medtrix took years of thinking, observing patients, and wrestling with the question of why healthcare so often feels broken—even with so many good people working inside it.
So seeing the first reader response come in was meaningful. Not because of the praise, but because it meant the conversation had officially started. If even a handful of people begin thinking about health differently after reading it, the book will have done its job.
Grateful for the encouragement.
03/24/2026
Your body is constantly adapting.
To posture. To stress. To injuries.
To sleep patterns. To what you eat. To what you think.
Adaptation is not the problem. Bad adaptation is.
Health often comes down to helping the body stop adapting poorly and start adapting well again.
03/19/2026
One of the quiet tragedies of modern healthcare is how often people are made to feel fragile.
“You’ll just have to live with it.”
“That’s normal for your age.”
“Your body is breaking down.”
The truth is that the human body is astonishingly resilient. Most of the time it isn’t broken. It’s just compensating. And when the right pressure is taken off the system, it often reminds us just how capable it still is.
03/16/2026
Modern healthcare is incredibly good at treatment. Emergency medicine. Surgery. Infection control. Trauma care. And these are remarkable achievements.
But treatment and health are not the same thing. Treatment manages problems once they appear. Health is about creating a system where those problems struggle to appear in the first place. One of the biggest mindset shifts we can make is asking a different question:
Not “How do I treat this?”
But “Why is my system producing this?”
03/02/2026
Healthcare isn’t failing because people aren’t trying hard enough — it’s failing because we’ve been taught to ask the wrong questions.
Decoding the Medtrix explores why the system often manages disease instead of building health — and what it looks like to return to a model that trusts the body and strengthens it from the inside out.
This book represents years of patient conversations, clinical experience, and a deep desire to see healthcare become what it was meant to be.
If it resonates, we’d be grateful if you shared it or left an honest review.
The Medtrix is everywhere. It is all around us, in almost every room. You can see it at home and at work, when you drive down the street, when you watch TV, and when you scroll through social media. You can feel it when a healthcare topic comes up, when you go to the doctor’s office, and when you....
02/23/2026
“I Didn’t Realize How Bad I Felt… Until I Felt Better”
I hear this all the time. I have experienced this personally.
We adapt to dysfunction so well that “normal” becomes whatever we’ve settled for. When the upper cervical spine is corrected, the body gets to experience actual normal again - and people suddenly realize how far they drifted without noticing.
Your baseline can be better than you think.
02/20/2026
Decoding The Medtrix - by Dr. Chad! - sold its first copy yesterday!
Books are currently available at the office.
We'll update next week with online purchasing options.
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Born in Greensboro and raised in Kernersville, Dr. Chad was no different than a lot of young kids in that he suffered numerous falls. He pretended to be Peter Pan, fell off of a chair, and let his chin break his fall. He ran around the house, slipped, and had his head meet the edge of the coffee table. Dozens of stitches and several sports related injuries later, he and his mom were involved in a car accident when he was 9 years old. He suffered from whiplash, but did not truly feel the effects of the crash until a few years later, when he went down on the soccer field clutching his back. At age 13, he was diagnosed with a slipped disc. Chiropractic helped get him back on the field.
Four years later, he was involved in a second car accident on I-40 in Greensboro. He totaled his car, but walked away without any serious concerns. However, in the years that followed, he developed chronic upper back, neck, and shoulder pain. By age 21, he was in pain all day, every day. The more he was on his feet, the pain grew less tolerable. He began having problems with his knee for the first time, he grew less and less mentally focused, and his digestive system became chronically irritated.
After graduating from North Carolina State University and moving to St. Louis, Missouri to attend chiropractic school, his symptoms intensified. It reached a point where general chiropractic just was not working for him anymore. He tried various medications. None of them worked. He tried physical therapy. It did not work, either. Frustrated, Chad was beginning to dislike his chosen profession.
The answer to his prayers came mid-way through his professional education when he was introduced to Upper Cervical Care. Despite years of general chiropractic care, it was a specific, gentle correction to his upper cervical spine that gave him his health back. Three weeks after his first correction, he felt the best he'd felt in over ten years. His shoulder, neck, and upper back pain subsided, his digestive system returned to normal, and he got his focus back. Naturally, his inclination was to spread the word to his friends and family back in North Carolina. He was disappointed to learn that no such doctors were based in the Triad. It became his goal to change that situation.
Since being under Upper Cervical Care, his chronic issues have become a thing of the past. He’s had the privilege of becoming an Upper Cervical Doctor so that he may bring this unique brand of health care to his hometown and surrounding areas. Since opening his office, patients have traveled from Asheboro, Mebane, Burlington, Reidsville, Cary, and southern Virginia to experience Upper Cervical Care.
Thanks to his own life changing experience with Upper Cervical, his passion is to educate people about a new paradigm in healthcare – one that focuses on the importance of having a normal functioning neurologic system rather than the symptoms that result from abnormal functioning.
“Your body was designed to be very dynamic, capable of overcoming almost anything. It doesn’t need much help to be well…just no interference to what it was intended to do.” - Dr. Chad
