
09/25/2025
In early 2025, Missouri was home to nearly 275,000 online microbusinesses — that’s 5.7 microbusinesses for every 100 adult Missourians.
While most are run by solo entrepreneurs (65%), nearly half have big plans to grow with physical storefronts and employees.
Over the past five years, microbusiness density across Missouri rose by 5%, with the fastest growth in:
◾Farm-dependent nonmetro counties (+13%)
◾Manufacturing-dependent nonmetro counties (+7%)
However, metro areas still lead in online microbusiness concentration — with recreational-dependent nonmetro counties being the only exception.
Missouri’s microbusinesses may be small, but their impact is growing fast!
Read the full report: https://brnw.ch/21wW5QE