10/17/2025
Meet Local Jess Harmon — born and raised in Laguna Beach. Following in her dad’s footsteps, who owned Ivory Moon, just a few doors down from her own store.
What I Do in Laguna:
I own ATTU, a women’s boutique located just two doors down from Bushard’s Pharmacy. We specialize in curated new and vintage clothing and accessories — pieces chosen for their character, quality, and story. ATTU has been part of the Laguna community for seven years and counting!
Why I Love Laguna:
I love Laguna’s marine beauty, its quirky architecture, and the sense of community that makes this town feel like family. As a small business owner, I’ve felt firsthand the incredible support of our locals. I also love meeting the diverse mix of travelers who visit Laguna—they bring fresh perspectives that open my eyes to new styles and ideas, which naturally find their way into ATTU.
Thank you Jess for supporting ❤️
See you on Forest Ave. real soon!
