05/26/2026
Marketing & Branding has long been a love of mine,
and we were fortunate enough with our Urbane Apartments Brand
to garner Local, Regional & National attention,
Even made it into The New York Times, Harvard Business Review, Business Week Magazine, the Robert Kiyosak, Rich Dad Poor Dad Radio Show, and a nice spread in Entrepreneur Magazine.
Post Retirement, 5-Years ago, I have embarked on a couple three Side Hustles, of which we are working on Branding & Marketing,
BackAlley Eatzz FoodTruck & UrbaneFarm Sauces & Cast Iron CookWare, now a few years in the making, both gaining traction,.....
and most recently, Just rolling out
Building Shanty Boats & a Sound Romm in a Church
Time will tell, but we are getting some pretty good vibes, and are quite excited about rolling out some new things, tightening up things and honing in on Product Market Fit,.......
Loving this Growingfree SimpleLife!
Products, even whole businesses and business models—can and should be changed until they are primed to generate explosive reactions from the first people who see them.
We must simply and repeatedly question every assumption.
Can We Selling?
Who is this product for?
Why would they use it?
Why do I use it?
Product Market Fit (PMF).
That is, the product and its customers are in perfect sync with each other.
Create a culture of marketing in everything you do
at your company and you will Sell More Stuff
Eric is an Published Author & Entrepreneur, living a Nomadic Lifestyle and is an OffGrid Practitioner, Practicing the Growingfree SimpleLife.
He is Building a ShantyBoat to Float from Cincinnati to New Orleans Fall-2026
Eric has been featured in the New York Times, Harvard Business Review, Entrepreneur Magazine and Business Week
Get his Books & Offerings here https://linktr.ee/ericurbane
Practicing the Growingfree SimpleLife
Time to Practice Poetry
Enjoying Good Coffee,...........
If You Enjoy Eric's Musings Buy Him a Coffee here;
https://buymeacoffee.com/urbanefarm