What are the opening hours?

Monday 10am - 7pm Tuesday 10am - 7pm Wednesday 10am - 7pm Thursday 10am - 7pm Friday 10am - 7pm Saturday 10am - 6pm

Nutrition Authority - Max Muscle Retailer

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United States
Lincoln, NE
Nutrition Authority - Max Muscle Retailer

The Nutrition Authority- (Formerly Max Muscle)
Certified Nutritionists on Staff
Better than Internet Pricing- all day every day
Locally owned and operated.
(202)

Serving Lincoln and surrounding communities for over 17 years.

11/14/2025

You know we had to do it for ya.
Stop in, let us know which GM had the best draft 🤔

11/13/2025

It’s been on our shelves for a while… but the Anabolic Warfare Project Muscle Series keeps gaining momentum. More and more people are grabbing these goal-specific formulas because they deliver real, noticeable results.

If you’ve been curious, here’s a quick breakdown of the lineup ⬇️

🔵 Project BULK
• Supports muscle protein synthesis
• Helps build clean, quality mass
• Great for lifters who struggle to add size

🟢 Project HULK
• Strength + athletic performance support
• Enhances lean muscle development
• Built for athletes and power-focused training blocks

⚫ Project TEST
• Supports healthy hormone balance
• Promotes muscle density & strength
• Includes ingredients for male vitality support

🔴 Project JACKED
• High-powered strength + power formula
• Enhances lifting performance & intensity
• Ideal for strength cycles and heavy training

🟢 Project CUTS
• Boosts metabolism
• Supports weight loss
• Helps highlight muscle definition

🟠 Project RIPPED
• Strength + endurance support
• Promotes muscle hardness
• Perfect for those cutting while staying strong

💪 Whether your goal is to bulk, cut, shred, or perform—Project Muscle has a formula built for it. Stop in today or call to learn more.

📍 Available right now at both Nutrition Authority locations

🌐 Also available online at www.mynutritionauthority.com

💥 And AS ALWAYS, we get products like these to you at Better-Than-Internet Pricing.

11/11/2025

Today, we honor the brave men and women who have served and continue to serve our country.

Thank you for your courage, sacrifice, and commitment.

11/11/2025

Chicken, rice, and broccoli—but make it bold. 🔥
Spice up the classic combo with a drizzle of buffalo sauce and load it up with your favorite veggies! 🥦🌶️🥕
Swap in or add whatever you’ve got on hand—the more color, the better.

💡Need help dialing in your macros? Want more simple, flavorful meal ideas like this? Or curious about our personalized Nutrition Coaching powered by Lifebase? Let’s chat.

📍Stop in, give us a call, or check us out online 👇
https://coaching.mynutritionauthority.com/nutrition

11/10/2025

If your sleep is off, everything is harder:
• Training feels heavier
• Mood is shorter
• Hunger and cravings spike
• Progress slows down

Dial your nights in - and your days start making sense again.

RenewPM is our go-to sleep + recovery formula when you need to shut down, reset, and wake up ready.

Come grab it at Nutrition Authority - in stock at both locations.

💥And AS ALWAYS, we get products like RenewPM to you at Better-Than-Internet Pricing.

11/10/2025

Good Morning...

11/07/2025

What’s the one product we can’t go without? 🤔

11/05/2025

A lot of people train hard… but not everyone grows from that training.

ActivateTOR is designed to help your body use the work you’re already putting in - so training turns into progress, not just soreness.

No gimmicks. No over-the-top claims. Just support for muscle recovery and growth when you’re in that “build” phase. University-studied, and great for both male and female athletes who are training with real intent.

If you’re lifting with intention, this one fits right in.

💥And AS ALWAYS, we get products like ActivateTOR to you at Better-Than-Internet Pricing.

11/04/2025

Everyone’s gonna love these high-protein, low-fat meatballs! 🙌
Season them however you like—Italian, spicy, garlic-herb… you name it. Serve with veggies and rice for a simple, balanced meal. 🍚🥦

💡Want help dialing in your macros? Looking for more easy, high-protein recipes like this? Or curious about our personalized Nutrition Coaching powered by Lifebase? Let’s chat.

📍Stop in, give us a call, or check us out online 👇
https://coaching.mynutritionauthority.com/nutrition

11/03/2025

You want to surround your workout for success with proper pre-and post workout nutrition. You see- most people focus on the pre-workout… but post workout Nutrition is just as, if not more important than pre-workout.

CPR covers it all — aminos for muscle repair, carbs to refill glycogen, creatine and glutamine to keep you from feeling smoked the next day.

It’s basically your post-workout insurance policy.

💥And AS ALWAYS, we get products like CPR to you at Better-Than-Internet Pricing.

Address

7301 South 27th Street #140
Lincoln, NE
68512

Opening Hours

Monday	10am - 7pm
Tuesday	10am - 7pm
Wednesday	10am - 7pm
Thursday	10am - 7pm
Friday	10am - 7pm
Saturday	10am - 6pm

Telephone

+14024214629

Website

http://www.mynutritionauthority.com/

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