Down South Suga

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Long Beach, CA
Down South Suga

Down South Suga is a luxury lip care brand with a creed to enrich lives by using natural ingredients.

The products are blended with essential oils in addition to other healing properties.

10/22/2025

Soft lips don’t happen by accident. They’re made with a little care and a lot of Suga✨

Whether you’re team scrub, team oil or team balm, each step has its moment to shine. When you come Down South, expect your pout to be polished, nourished and sealed with love 💌

Soft doesn’t mean fragile; it means cared for. And your lips deserves to feel powerful as much as they are pretty 😘

10/16/2025

Cool. Clean. Collected. is the chill your lips didn’t know they needed. This classic mentholated moment is designed to refresh your pout and keep every application smooth, soft, and satisfyingly sleek 🍃

Menty glides on with a gentle chill that seals in moisture and restores your lips to their natural shine. This tube of comfort blends carrier oils to hydrate while menthol delivers the signature tingle of freshness you can feel.

Reach for Menty when you want to:

🍃Wake up tired lips with a cool, minty touch
🍃Lock in moisture and keep dryness at bay all day
🍃Smooth and soften your natural lip texture for a healthy glow
🍃 Add a clean, effortless shine that feels light and lasting
🍃Protect and nourish with a blend of natural oils and vitamins

The ritual of renewal starts with a swipe. Step into the Realm of Radiance 🍃✨

Shop Menty and other at www.downsouthsuga.com

10/09/2025

Craving a lip balm that kisses your lips with softness and shines like a sunlit gem?

Meet 🍑✨

The sweet ritual made to pamper, protect, and perfect.

Practice What You Peach was crafted to leave your lips smooth, supple, and naturally radiant. A daily reminder your glow begins with care. Each swipe melts into the skin, wrapping your lips in comfort and shine that feels as good as it looks.

Prepare for a plush, polished finish when you use it to:

🍑 Replenish moisture and soothe dryness for a buttery soft feel
🍑 Shield your lips from daily harm and dullness
🍑 Bring out your natural tone with a soft, dewy sheen
🍑 Keep your lips polished through rich, restorative ingredients

The secret to softness is in the ritual, a moment of calm, a touch of peach, and the confidence to shine in your own hue. Step into the Realm of Radiance 💎✨

Shop Practice What You Peach and other at www.downsouthsuga.com

10/01/2025

Are you ready to indulge in a golden ritual to gently buff away the dull and unveil your softest pout yet? If so, journey Down South and uncover the glow-inducing truth behind this 🍯✨

Honey & Turmeric Suga Scrub reigns supreme when it comes to revealing smooth, radiant lips and reviving your natural glow. A weekly sweep of this golden blend combats dead skin, brighten discoloration, and set the stage for deeper hydration. Prepare for a polished, kissable canvas when you use it to:

🌻 Gently exfoliate and remove buildup to reveal softer, more luminous lips
🌻 Brighten uneven tone and reduce dark spots for a naturally radiant pout
🌻 Boost product absorption so your balm or oil can work more effectively
🌻 Soothe and calm lips with the anti-inflammatory power of turmeric and the healing touch of honey

The secret to radiance lies in nature’s new Golden Remedy. Come celebrate a sweet ritual of renewal today✨

Shop Honey & Turmeric Suga Scrub and other at www.downsouthsuga.com

09/22/2025

✨ NEW PRODUCTS ARE HERE

It’s giving soft, smooth, and OH SO SWEET!

Don’t keep your lips waiting. Give it what it’s craving 🫦

🍯 Honey & Turmeric Suga Scrub
🍑 Practice What You Peach Balm
🌿 Menty | 3.5g
❄️ Peppermint | 3.5g

🛒 SHOP THE COLLECTION NOW and let your lips do the talking for you.

09/19/2025

Peppermint | 9.22.25

❄️Your fave hydrating lip balm, now dressed in its best. Same soothing formula, brand new look.

This peppermint, moisture-rich lip balm aims to revitalize your pout and reveal beauty with a fuller appearance. Try this magical mint applicator to regenerate and penetrate your lips for a plump presentation Monday, Sept 22nd

09/18/2025

Menty | 9.22.25

🍃Your fave hydrating lip balm, now dressed in its best. Same soothing formula, brand new look.

This mentholated hydrator provides consistent nourishment as it seals in moisture and restores lips instantly for a glowing finish. Enjoy a cooling and frosty tingle this Monday, Sept 22nd

05/29/2025

Let’s clear something up: lip care isn’t just a winter fling. It’s a full-on, year-round love affair 💖

We’re busting the myth that your lips only need attention when it’s cold outside. From summer sunburn to spring allergies, fall winds to indoor heat, your lips face stress in every season.

That’s why consistent lip care is key. Hydrate, exfoliate, seal, and protect no matter the weather. Because soft, healthy lips? They’re always in season 😘

Ready to commit? 🔐
Shop the link in bio and show the world what all-season love looks like with proper lip care ✨💋

03/18/2025

Want to be a Balmshell? 💋✨

We’re looking for confident, radiant souls to embody the essence of Down South Suga. If you’re ready to embrace self-expression as self-care, this is your moment!

Apply now at DownSouthSuga.com by following the submission guidelines. While you’re there, learn all about Down South Suga on the About Us page and see why our Balmshells shine from the inside out.

Are you in? Tap the link and take your place in the spotlight! ✨

03/11/2025

IN THE GAREN OF GLOW, A BALMSHELL BLOOMED.

Kamion is radiant in his Purdy as a Peach lip oil. Exquisite, irresistibly charming lips enhance the bold beauty of this Balmshell.

Photographer:
Creative Director:
Model:

03/04/2025

IN THE GAREN OF GLOW, A BALMSHELL BLOOMED.

Zhané is luminous in her Vanilla Puddin’ lip oil. Sublime, understated beauty prevails through to magnify the healthy, glowing lips of this Balmshell.

Photographer:
Creative Director:
Model:

02/26/2025

IN THE GAREN OF GLOW, A BALMSHELL BLOOMED.

Jared stuns in his Suga Pie Honey Plum lip oil. Indulgent, luxurious lips to highlight the natural essence of this Balmshell shine through.

Photographer:
Creative Director:
Model: .jenks

Address

3711 Long Beach Boulevard, Unit #4563
Long Beach, CA
90807

Website

http://downsouthsuga.com/

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