Isthmus Eye Care- East

01/09/2026

We’re beyond excited—and so honored—to be nominated for Brava Magazine’s Raves & Faves in the Eyewear category!

Visit Brava’s website to cast your vote and support your Madison-area favorites across six different categories. Voting is January 1-25th!

Being recognized alongside so many incredible local businesses truly means the world to our team. Thank you to our patients and our community for trusting us with your vision—and your style. We couldn’t do this without you!

01/06/2026

Exciting news! Isthmus Eye Care is now accepting Superior Vision at all of our locations. That means it’s even easier to schedule your annual eye exam. Call today and let’s get you on the books!

01/02/2026

Kick off the new year with our Buy One Complete Pair, Get All Additional Pairs 50% Off eyeglasses offer. It’s the perfect time to update your look, refresh your frames, or stock up on extra pairs. *Some exclusions apply*

01/01/2026

Cheers to 2026!
As we step into a new year, we’re taking a moment to reflect on all the fun, memorable moments that made this past year so special—from laughter in the clinic to celebrating milestones together as a team.
Most importantly, we want to say thank you to our incredible patients. Your trust, kindness, and continued choice of Isthmus Eye Care mean the world to us. We’re so grateful to care for you and to be part of this community.
We’re excited for what 2026 has in store and can’t wait to continue providing you with thoughtful, personalized eye care in the year ahead. Here’s to clear vision, new beginnings, and another great year together!

12/31/2025

12/25/2025

As we wrap up another wonderful year, we want to extend our heartfelt gratitude to our patients, community, and partners. Thank you for trusting us with your eye care and for being a meaningful part of our IEC family.
Wishing you a season filled with joy, comfort, and connection—and a bright, healthy new year ahead. ❄️💙

From all of us at Isthmus Eye Care, happy holidays!

12/22/2025

This year, Isthmus Eye Care is proud to support Santa’s Without Chimneys, an organization dedicated to providing holiday gifts and essentials to unhoused and housing-insecure children and teens in Dane County.

This incredible group works year-round to make sure every young person—no matter their circumstances—feels seen, supported, and celebrated during the holiday season. We’re grateful for the chance to play a small part in spreading warmth, kindness, and joy in our community.

✨ Together, we can make the season brighter for every child.

12/19/2025

Our team brought the festive spirit to the office with their fun holiday sweaters—and plenty of smiles to match! We love celebrating the season together while continuing to care for our wonderful patients. Thanks for helping us make the holidays so bright!

12/16/2025

A huge thank you to everyone who has been dropping off their contact lens blister packs for recycling! We are so proud of our community’s commitment to sustainability. Together, we’ve successfully kept over 2,600 pounds of plastic out of landfills.

12/12/2025

⏰ Use It or Lose It! Spend Your FSA Funds Now
Don't let your Flexible Spending Account (FSA) dollars disappear at year-end!
FSAs typically cover expenses related to your eye health, such as glasses, contacts, or exams. Now is the perfect time to make those purchases.
(Remember: Every plan is unique. Please check your individual FSA details to confirm eligible expenses and deadlines.)

12/10/2025

🎁 Give the Gift of Sight & Style This Season! 👓
Instead of another sweater or gadget, give the gift of crystal-clear vision or a fresh new look with a Gift Certificate from Isthmus Eye Care
Why an Optometry Gift Certificate is the Perfect Present:
Perfect for those wanting to put it towards a stylish new pair of glasses or premium sunglasses or a year's supply of contacts.
Stop by our clinic at any one of our 3 locations to purchase yours today!