McCook Hearing Aid Center

01/09/2026

It's funny how travel costs money, but makes us richer. Keep your brain younger, maintain good hearing health.

12/30/2025

As the year comes to a close, we want to thank every patient for trusting us with their hearing care. We look forward to helping you hear your best in the new year!

12/22/2025

12/20/2025

Did you know holiday parties can reach noise levels over 85 dB? Long exposure can strain your hearing, so take breaks and give your ears time to rest. Your hearing will thank you!

12/15/2025

Our "Hear for the Holidays" special event has been extended until 12/31 due to popular demand. You still have time to let us assist you in hearing the joy of loved ones' laughter and cheer. Please call us at 308-345-7817. This may be one of the most important calls you make this year. 🦻🏼🦻🏼🎄🎄

12/11/2025

Get your hearing aids party ready! Make sure your devices are charged, cleaned and adjusted so you can enjoy every conversation this holiday season.

12/02/2025

Cold weather and moisture can affect hearing aid performance. Keep devices dry, use a dehumidifier or dry box at night, and avoid wearing them in snow or rain without protection.

11/26/2025

Tips to help you stay part of the conversation during holiday gatherings, even if hearing is a challenge. Learn simple ways to enjoy time with family and friends without missing a word.

11/16/2025

A new study finds that providing hearing aids and personalized audiology support helps older adults maintain better social connections.

10/19/2025

Spooky sounds are fun, but loud noise can give you a headache. Properly inserting earplugs helps protect your hearing so you can enjoy all the frights and fun without discomfort.

10/05/2025

Small habits can have a big impact on your hearing over time. Paying attention to your hearing now helps support healthier ears as you get older.

09/30/2025

Your 70-year-old brain is being shaped by how you care for your hearing today. Every sound you hear—or don’t hear—is either protecting your brain or starving it of the stimulation it needs to stay sharp.
In hearing and brain health, we see this pattern constantly:

Tinnitus that starts in your 50s often traces back to auditory damage in your 30s.
Struggling to follow conversations in restaurants at 60 usually began with “hidden" hearing loss in your 40s.
The memory loss and signs of Alzheimer’s at 70 are accelerated by untreated hearing loss in your 50s.
Loss of independence at 80 often stems from hearing and balance issues that began in your 60s.
But it’s never too late to change course.
Whether you’re 35 or 75, your brain has an incredible capacity for resilience when you give it the right tools.

Aging is inevitable. Decline is optional.
What will you choose?