Heru, Inc.

03/07/2025

Born out of 10+ years of research and development at Bascom Palmer, Heru’s patented AI and VR-powered platform was the first of its kind to reach the market. Now, our second-generation device continues to redefine what's possible in vision diagnostics—delivering exams like visual fields, color vision, EOMs, pupils, visual acuity, and more in a portable, singular device.

Designed for ECPs who demand clinical accuracy, Heru helps elevate your practice with an efficient, repeatable, and peer-reviewed solution that ultimately enhances the patient experience and empowers your technicians.

🔹 See the Difference: https://hubs.ly/Q03vPH730 🔹

19/06/2025

Launching your own independent practice? Here's one upgrade that can help you and your team work smarter, not harder.

Heru's patented diagnostic technology enhances patient care, empowers technicians, and sets your practice apart from day one, giving new ODs a competitive edge with fewer overhead costs.

🔹 Read the full article to learn more about how Heru helps practices grow with confidence. https://hubs.ly/Q03sVYK90 🔹

Read The High-Tech Advantage Every New OD Should Know About by Heru

06/06/2025

We sat down with Dr. Jacquie Bowen, President-Elect of the American Optometric Association, to explore her journey in eye care, how she became a leader in the industry, and her perspective on where optometry is headed next. Spoiler—it's all about "saying yes."

Listen to the full episode on Apple Podcasts: https://hubs.ly/Q03r3qlq0 or Spotify: https://hubs.ly/Q03r3mHx0

We'll catch you on the next Wavelength. 🌊

Podcast Episode · Wavelengths · 06/03/2025 · 26m

25/04/2025

Smarter tech 🤝 Stronger sales.

Heru isn’t isn’t just an investment in clinical excellence—it can help practices improve their optical capture rates by delivering a patient experience that online retailers can’t match.

In our latest blog post, we break down how Heru helps drive revenue, build trust, and modernize the in-office journey from exam lane to dispensary.

🔗 Read the full article here: https://hubs.ly/Q03jW4hF0

Increasing sales continues to be a challenge for optometry offices and dispensing teams. From constraints in the workflow to low patient…

17/04/2025

"The landscape of eye care is changing."

We’re excited to announce the premiere of Wavelengths—a podcast dedicated to amplifying the voices of industry leaders and innovators in eyecare. Hosted by Lee Kuczewski and Dr. Masoud Nafey, each episode will feature conversations with trailblazers driving innovation across the industry from diagnostics to retail to patient care, and beyond.

Listen to our inaugural episode on Apple Podcasts: https://hubs.ly/Q03hQnHn0 or Spotify: https://hubs.ly/Q03hQhQK0

We'll catch you on the next Wavelength. 🌊

21/03/2025

In our latest blog post, we explore how Heru can help reduce administrative overload, streamline workflows, and improve employee satisfaction across your eye care practice—leading to better outcomes for everyone involved.

Check out the full article to see how smarter tools can drive practice-wide impact:

In the fast-evolving landscape of eye care, efficiency and precision are paramount. Yet, the key to sustainable success goes beyond patient…

06/03/2025

One of the key benefits of VR technology is that it allows practitioners like Dr. Jordan Kassalow to focus on what matters most—spending quality time with their patients. By reducing time spent on manual data collection, doctors can dedicate more time to discussing treatment plans, providing education, and creating an environment where patients feel confident, informed—and truly heard.

🔹 To learn more, schedule a demo today: https://hubs.ly/Q039PWFs0 🔹

27/02/2025

Trusted by experts, loved by patients. Kehoe Eye Care is seeing the future with Heru Prime.

🔹 Ready to elevate your practice? Try Heru Prime for yourself: https://hubs.ly/Q036d3FN0 🔹

18/02/2025

Heru is honored to have been recently featured in Vision Monday's "The AI Connection with Eyecare" issue for our ability to "automate and digitize critical components of diagnostic testing...positioning optometry for a future of efficiency, accuracy, and accessibility." Dive into the latest issue to learn more: https://hubs.ly/Q036cRGW0 👀

13/02/2025

From streamlining workflows to enhancing care for aging and disabled patients, Dr. Jordan Kassalow explains how virtual reality is tackling key challenges in modern eyecare.

🔹 Schedule a demo today to learn more about Heru and it's innovative capabilities: https://hubs.ly/Q036chq90 🔹

06/02/2025

Accurate, reliable, and loved by patients. We love hearing this from doctors who rely on our innovative technology to deliver top-tier patient care. Thank you, Dr. Dau, for trusting Heru to support your practice!

🔹 Schedule a free demo to learn more about how Heru Prime can help modernize your practice: https://hubs.ly/Q035CM750 🔹

30/01/2025

We recently had the pleasure of sitting down with Dr. Anil Vedula of discuss virtual reality's impact on eyecare and the patient experience. Here's what he had to say:

🔹 Ready to learn more? Schedule your demo today: https://hubs.ly/Q034Lv5F0 🔹