01/24/2026
Progress but it's still GMO glyphosate sprayed corn and seed oils.
Doritos didn’t suddenly become “healthy.” They finally adjusted to reality.
PepsiCo announced it’s removing petroleum-based synthetic dyes like Red 40, Yellow 5, and Yellow 6 from Doritos Nacho Cheese. These dyes don’t add nutrition or safety - they exist to make ultra-processed food look brighter and more addictive. For years, research has linked synthetic food dyes to behavioral effects in children and raised concerns about long-term exposure, which is why several of them face warnings or restrictions outside the U.S.
Now they’re being replaced with plant-based colorings like paprika, annatto, beet, turmeric, and radish. Same product. Same flavor profile. Just less neon.
That alone raises an important question: if these dyes were harmless, why remove them now?
The answer isn’t generosity - it’s pressure. Consumer awareness, lawsuits, regulatory scrutiny, and the growing realization that many ingredients commonly used in U.S. food wouldn’t pass standards elsewhere. When enough people start reading labels, companies respond.
The real issue isn’t Doritos changing. It’s how many products are still loaded with additives added purely for appearance, shelf appeal, and profit, not health.
Risk doesn’t always come from the obvious places. Often, it’s hidden in the colors, fillers, and ingredients we stopped questioning years ago.
Sources:
U.S. FDA – Color Additives Overview
California OEHHA – Synthetic Food Dyes & Behavioral Effects
European Food Safety Authority (EFSA) evaluations on food colorings
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