08/23/2018
Search Engine Optimization is absolutely vital to today’s successful business model. Understanding the importance of tools like social media and ad-words and how they work is vital to improve your company’s online presence. MedForward, who was recently recognized by Clutch as one of Nashville’s top Marketing Agencies, provides their Top 3 Tips for Healthcare SEO.
1. Choose clear keywords for the procedures or treatments that you are promoting. This could be the actual procedure name or what it treats. When people search for a procedure or condition by name, your business is more likely to show up.
2. Utilize meta titles and descriptions to include office locations for better SEO. This will increase the chance that your business will appear in search results.
3. Take advantage of backlinks wherever possible. Backlinking to your website in press releases, social media posts and blogs provides a way for you to ensure that your customers or patients are able to easily access your website from many different channels. The easier you make it for people to engage with your site the more likely they are to stay and look around.
MedForward will optimize your medical website design to appear on the first page of search engines for terms that people search for.