What are the opening hours?

Monday 5:30am - 8:30am 2:30pm - 7:30pm Tuesday 5:30am - 8:30am 2:30pm - 7:30pm Wednesday 5:30am - 8:30am 2:30pm - 7:30pm Thursday 5:30am - 8:30am 2:30pm - 7:30pm Friday 5:30am - 8:30am 2:30pm - 6:30pm Saturday 7:30am - 10am Sunday 9am - 12pm

Prime Movement and Performance

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New Hartford, NY
Prime Movement and Performance

The official page of Prime Movement and Performance

Prime Movement and Performance is a strength and conditioning facility where positive people come together and help each other break down barriers and achieve a new way of life. We are a community of people from different backgrounds who rely on each other to learn new skills, achieve our goals and create an environment where anything is possible.

06/16/2025

Built different. But also built together.

Prime is where we train, grow, and grind with a crew that never lets you settle.

You in?

06/13/2025

Friendly reminder: it’s allowed to be hard and fun.

Training should light you up, not burn you out.

Come lift, laugh, and leave better than you came.

Start with your 7-day free trial⬇️
https://primemvmnt.com/contact-free-trial

05/27/2025

The man behind the magic, Coach Anthony.

Our owner, fixer-of-everything, and the reason Prime exists. From behind the scenes to big picture, he’s the one who turns the lights on (literally and figuratively) and keeps this place running.

He’s the backbone of our community. The reason we get to do what we love every single day. The reason this gym feels like home.

With nearly 20 years in the industry, Anthony is the steady force behind it all. Prime wouldn’t exist without him and honestly, we wouldn’t want it to.

Thank you for building this place for us, and with us.

05/20/2025

Reverse lunges: because walking forward was getting too easy.

At some point, the goal stops being just “getting through the workout” and becomes “feeling stronger in everything.”

05/09/2025

The bar may feel heavy, but the support here is even stronger.

Bench days, good vibes, and a team that’s got your back.

Ready to see what you’re capable of? Come try a class.

05/05/2025

Our first-ever Muscles & Mimosas was one for the books!

It was a reminder that strength isn’t just physical—it’s about showing up, trying something new, and finding your place in a room full of women cheering you on.

No judgment. No pressure. Just the kind of energy every woman deserves👯‍♀️💪🏼🤍

05/02/2025

Getting back in the groove isn’t just about the workout—it’s about finding you again.

Show up, move with purpose, and let the reps remind you who you are.

Your strength, your rhythm, your spark—it’s all still there.

You’re just waking it back up.

04/28/2025

Strong looks good on you — and so does a mimosa!

Join us for Muscles & Mimosas and let’s celebrate strength, sweat, and sisterhood this Sunday!

Shoot us a message if you're interested in some fun👯‍♀️🍹💗

04/23/2025

If your gym partner doesn’t drag you through the workout—are they really your gym partner?

Whether you’re pulling the weight or being pulled through the tough moments, having someone beside you changes everything.

This is what showing up, supporting each other, and getting stronger together looks like—Prime style!

04/16/2025

We take ‘just hanging out’ to a whole new level.

Because around here, it’s not just about strength.

It’s about showing up, holding on, and being surrounded by people who won’t let you drop!

04/08/2025

We’re pulling for you — literally 💪

This is the kind of strength that helps with everything from carrying groceries to playing with your kids.

Come try a class — first week is on us!

04/03/2025

Coach Rylee aka DJ Rylee aka Smiley Rylee😃

Rylee has been the heart of our coaching team for the past two years, leading our adult group classes and assisting with our athlete program.

She’s not just here to coach—she’s here to connect, encourage, and create an environment where people feel like they truly belong. You’ll know Rylee’s around when the music’s bumpin’ and the smiles are contagious.

With a blend of high energy and heartfelt coaching, Rylee makes sure every session challenges you in the best way—so you walk out feeling stronger, more capable, and proud of what you just did💪🏼

Address

54 Kellogg Road
New Hartford, NY
13413

Opening Hours

Monday	5:30am - 8:30am
	2:30pm - 7:30pm
Tuesday	5:30am - 8:30am
	2:30pm - 7:30pm
Wednesday	5:30am - 8:30am
	2:30pm - 7:30pm
Thursday	5:30am - 8:30am
	2:30pm - 7:30pm
Friday	5:30am - 8:30am
	2:30pm - 6:30pm
Saturday	7:30am - 10am
Sunday	9am - 12pm

Website

http://primemvmnt.com/

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Our Story

Before Prime Movement and Performance was official, our head coach Anthony, spent many years teaching physical education and coaching young athletes in football and track and field. While coaching and training athletes in Brooklyn, NY, he noticed there was something missing from the training landscape, somewhere for young athletes to learn how to train to stay healthy and of course get better. And…Prime Performance was born as a youth performance company in Brooklyn, NY.

At this time Anthony was subleasing space from CrossFit 718 where he was coaching CrossFit classes and doing personal training part-time. He was unable to secure time slots or grow the brand because of limitations both in schedule and space. After the birth of their first daughter, Nellie, Anthony and his wife, Catherine, decided to move back home to Upstate New York. Concerned about leaving a great community behind, they decided to build their own in their new digs. And in August of 2015, CrossFit Utica opened its doors. Meanwhile, Anthony and Catherine were both full-time teachers in local school districts while working to get the business up and running.

After two years of building an amazing community, we decided it was time to really dive in and take on the business full-time. Anthony resigned from his teaching position and focused all of his energy on running the gym. After operating out of a 900 square foot garage for two and half years, we found a new location to call home. Things have come full circle as CrossFit Utica has morphed back into Prime Movement and Performance, a world-class facility bringing the best training possible to the folks living in the Utica-Rome area.