Selima Optique Soho

06/06/2023

YES!! The scaffolding that has surrounded our store for the last few years is now GONE!! Stay tuned for exciting changes to our store coming up

08/31/2022

Books and glasses….and a bored cat.
Just finished The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid and The Maid by Nita Prose: both excellent. I am finishing now My Year of Rest and Relaxation by Ottessa Moshfegh and I LOVE it! I just ordered Homesick For Another World by Ottessa as well.
Which books would you recommend? ❤️nyc ❤️cats

07/26/2022

We ❤️ Marfa.
Here are the Tazo and the Maestro enjoying the beauty of ❤️nyc ❤️marfa

07/25/2022

We ❤️ it when our clients visit with their fur babies (and non fur ones of course)!
❤️dogs ❤️sunglasses ❤️nyc

05/18/2022

I met in Paris and fell in love with their beautiful collection.
We are the only store in the US carrying their line.
The STUNNING needed something special for her graduation today and she chose this style! Congratulations my Chérie. We ❤️ you!
#❤nyc

04/28/2022

Happy belated Birthday to my sister
We are both wearing the Jimi…in case you want to buy a pair…we have a few left…no pressure of course 😜 ❤️sunglasses ❤️nyc

04/06/2022

You all know our deep love for dogs . We are incredibly lucky to host an event for Stephan the wonderful dog whisperer. Come and meet him (with or without your best 4 legged friend) tomorrow at our flagship location and share a glass of champagne with us. ❤️nyc. Beautiful Invitation made by

03/13/2022

The perfect pair of sunglasses will make you look like a Boss.
❤️sunglasses ❤️nyc

03/10/2022

❤️sunglasses ❤️nyc

02/08/2022

When clients ask us how many pairs of glasses they should have, we always answer “a pair a day”! Even Nefertiti has 7 pairs as per the brilliant Artist . Stunning exhibit in Le Parc des Ateliers in Arles. ❤️art ❤️glasses ❤️nyc

01/05/2022

wishes everyone happy and healthy 2022 and we want to welcome all new stores in our hood and make Soho the coolest neighborhood in the world. ♥️🧡💚

11/18/2021

Sooooo incredibly proud of my amazing friend who has been shaking the Optical Industry with his talent, savoir faire and empathy. His latest collaboration with is STUNNING and we are proud to be one of the select few carrying this style. It is a limited edition and we have number 7 (my favorite number). All proceeds will be donated to #❤️

11/07/2021

While some are running, others are brunching! What a beautiful day for the NYC marathon! Congratulations to all runners. Cheers to you! Amazing celebratory energy in our beautiful NYC. ❤️nyc

10/13/2021

Coming soon….the new stunning collection of ❤️. Thank you for everything 💙. ❤️ourbrands ❤️ourclients ❤️nyc

09/19/2021

Wonderful feeling in Soho now. Wonderful weather too. We are back to our regular hours now and we would love to see you. We just got amazing new collections (too many to name them all). And THANK YOU for celebrating in our beloved neighborhood. ❤️nyc

08/13/2021

Planning an escape this weekend? You have to stop by before your flight. Thank you for inviting us (specially my friend ). The new Tom Ford collection is beautiful and we already have some in our store. If, like me, you are staying in NYC, come and visit me tomorrow at the store. Bisous bisous

07/24/2021

My worm is bigger than yours. My sunglasses are prettier than yours. This is not a pen. ❤️love ❤️nyc

07/15/2021

07/01/2021

We just received the stunning collection at our flagship location. Come and get a pair to impress everyone at your barbecue this weekend. Happy 4th of July weekend! ❤️glasses ❤️nyc

06/24/2021

I caught her on the spot eating shamelessly my favorite pair of glasses! It was too late unfortunately. She destroyed the lenses and the hinges. Not sure what to do (with the dog).

06/10/2021

Thank you for the visit my wonderful Beverly Kerzner. So happy to be finally able to kiss and hug friends. I promise to come and visit you upstate. ❤️sunglasses ❤️nyc

06/05/2021

If you are in Soho today, come and see Safiya, our fabulous optician, who just launched her new yummy venture. You can also try on sunglasses! ❤️cupcakes ❤️sunglasses ❤️nyc

06/04/2021

I am always super excited to get a visit from my fabulously amazingly extraordinarily stunning sister whose birthday is TOMORROW! And I am also super excited to present this gorgeous new sunglasses collection ❤️nyc

05/12/2021

My name is Winston (or Chicken) and I hate modeling but I have no choice. I really would love to have more likes than my brother Hemingway (the one who poses on the previous picture with a stupid smile). Please like me! I promise to be a good boy! ❤️dogs ❤️ny

04/03/2021

We LOVE dogs even if they eat your favorite pair of sunglasses! ❤️dogs ❤️sunglasses ❤️nyc

03/09/2021

.laurel walked in and immediately put us in a great mood with her contagious positive energy and amazing style. And by the way, she is wearing the Roxanne by . We ❤️our stunning clients. ❤️nyc

03/03/2021

Bring your furry friend to help you choose the perfect pair of sunnies.

We all fell in love with helping her human dad . ❤️nyc ❤️dogs

03/02/2021

Are you in a Happy View State of Mind? If so, come and try these delicious frames in any of our locations. Be aware, they are addictive. ❤️nyc

02/12/2021

Gandhi, Hemingway, Winston and Zorra wish you all a Happy Lunar Year of the Ox. ❤️nyc

02/10/2021

The snow is melting but I bumped on a mini snowman (or snow woman) on my way to the store. So adorable. Feel free to stop by and say hello to me and buy glasses (of course)! It is a beautiful day. ❤️nyc