
09/10/2025
It’s a digital-first world, where social content is consumed by more than 5 billion users each year — and influencers are in the driver’s seat. With the press of a button, their posts reach millions with lightning speed, shaping opinions and behaviors in powerful ways.
Their influence is often beneficial, encouraging people to protect their skin daily, check it monthly and see a dermatologist at least once a year.
But sometimes, influencers share falsehoods about sun protection to their devoted fans. As misinformation continues to spread, amplifying fact-based social posts around skin cancer and skin health has never been more crucial. In our lastest blog, we share some of the positive aspects influencers have had on the skin care world.
https://www.skincancer.org/blog/the-influence-of-influencers-some-good-news/