01/28/2026
www.crazygoodco.com
Women’s brains change in their 40s. Not later, not ‘maybe,’ but in 80% of us.
This isn’t decline. It’s demolition before reconstruction.
PERIMENOPAUSE = NEUROLOGIC REWIRING
The first symptom isn’t usually a missed period.
It’s walking into rooms and forgetting why you’re there. It’s words dissolving mid-sentence. It’s your thoughts moving through quicksand.
The world tells you it’s stress. Or aging. Or motherhood. Or just how it is now.
No.
Your brain is being reorganized at the level of receptor density, neurotransmitter sensitivity, and mitochondrial function.
Estrogen doesn’t just regulate your cycle, it guards your neurons, fuels your hippocampus, and determines how efficiently your brain creates energy. And may help to lower your risk of Alzheimer’s if you act early to prevent risk and keep the brain healthy.
When estrogen starts its unpredictable decline, your brain scrambles to adapt. Some women sail through. Most don’t.
What your brain needs during the rebuild:
Sleep is SACRED, not optional, medicinal. Dark, cold, consistent.
Resistance training: muscle is brain fertilizer (BDNF doesn’t lie).
Glucose stability. Your neurons run on steady fuel, not roller coasters.
For most: strategic intervention. Hormone therapy isn’t cosmetic, it’s neuroprotective.
This isn’t about managing symptoms.
It’s about honoring that your body is tearing down the old temple to build a new one.
And you don’t have to do it in silence, blaming yourself for the rubble.
Save this for the day you think you’re losing your mind.
You’re not. You’re being remade.
Knowledge is power. If you want more information like this, check out Crazy Good Co's educational courses.