12/11/2025
Fridays in the office always remind me of something:
You only see the final message.
What you don’t see are the hours that come before it. Like the dozens of reps, the rewrites, the do-overs, and the editing.
Or the discipline it takes to keep going when you’d rather do literally anything else.
Great team cultures are built the exact same way.
Not through one big initiative or one dramatic moment, but through the micro-reps repeated over time:
✅ One intentional action.
✅ One hard conversation.
✅ One standard held.
✅ One failure used (instead of ignored).
Those smaller repetitions are what shape a team culture that people want to be a part of when stuff gets really hard.
What’s your great team culture example?