Located in the heart of Palo Alto since 1992, we are a neighborhood store that cares for our customers. That is why we work hard to be the one-stop shop for all of your eye care needs. Our three-prong approach of exceptional service includes performing thorough optometry examinations under the care of Dr. Erica Wu, offering high quality eyeglasses and contact lenses, and running an on-site lab to
custom fit prescription lenses to your favorite frames based on your particular needs. Our massive collection of beautiful eyeglass frames includes a diverse range of styles – the classic style of Oliver Peoples, the vivid colors of Alain Mikli, Ferragamo, and Lafont, the boldness of Tom Ford, Prada, and Alexander McQueen, the purity of Gotti and Saint Laurent, the high finish of DITA and Bottega Veneta, the innovation of Blac and Ovvo, and more. We are also devoted to superior rimless frames as we carry the strongest and lightest titanium from Lindberg and Silhouette. We also carry hundreds of more frames that can match a wide range of taste and desired spending. And let’s not forget our sunglass selection including the active wear of Maui Jim, Oakley, and Rudy Project, the hip styles of Ray-Ban, and couture designs from DITA, Bottega Veneta, Alexander McQueen, Gotti, Ferragamo, Mikli, etc. We aim to ensure that your eyes are in the best health and you love the look of your eyewear. We succeed at it because we love what we do! Please contact us online or by phone to schedule an eye examination or simply come on in. MEET THE OWNER
Ashraf ("Ash") has been a certified Optician for over 20 years and has owned and operated the Site for Sore Eyes franchises in Los Gatos and Palo Alto for more than 12 years. Caring for customers is Ash's passion! She treats everyone who walks through her doors as a friend and provides excellent service by helping her customers to navigate the wide selection of eye products available to find the right fit for clarity, comfort, and fashion. Please stop in today and let Ash and the rest of her team, Matthew, Lynda, and Mariana, find the best fit for you. DOCTOR'S BIO
We are very excited to partner with Dr. Erica Wu, an independent optometrist, to ensure that our customers will receive the very best eye care! Dr. Erica Wu started practicing optometry in the Bay Area in 2012. She provides comprehensive eye examinations to patients of all ages and is licensed to diagnose and treat a wide array of ocular diseases, including dry eye and glaucoma. Dr. Wu also offers soft and hard contact lens evaluations for all types of prescriptions. Her philosophy is to provide thorough preventative care, starting with annual examinations, to ensure not only clear sight, but also healthy eyes. Dr. Wu earned her Doctor of Optometry from Southern California College of Optometry graduating magna cm laude. She received her B.S. from University of California, Davis. In her free time, Dr. Wu enjoys traveling, hiking, baseball games, and spending time with friends and family. She is also very passionate about optometry, so please feel free to ask her any question about your eyes!