The Derm Institute of West Michigan - Petoskey

10/01/2025

✨ October is Eczema Awareness Month ✨

Did you know that over 31 million Americans live with eczema? 💙 This chronic skin condition can affect people of all ages, causing dryness, itching, and inflammation that can impact daily life.

This month, let’s come together to raise awareness, share resources, and show support for those living with eczema. 💪💙

👉 Follow along as we share tips, treatment options, and ways to manage flare-ups throughout the month.
💙 You are not alone—together, we can make a difference!

08/29/2025

🎥 Hear firsthand how IGSRT made a difference! 💙

This advanced, non-surgical treatment for skin cancer is available right here at The Derm Institute of West Michigan.

📞 Call 231-224-6361 to learn more or schedule your consultation today.

08/25/2025

🌟 Treating Basal Cell Carcinoma with Care 🌟

This patient’s basal cell carcinoma (BCC) on the nose was successfully treated using Image-Guided Superficial Radiation Therapy (IGSRT) — a safe, non-surgical option for skin cancer care.

💡 Benefits of IGSRT for BCC on the Nose:
✅ Non-invasive — no cutting or stitches
✅ Image-guided precision for accurate targeting
✅ Protects healthy surrounding skin
✅ Minimal risk of scarring in a delicate area
✅ Comfortable, in-office treatment sessions

IGSRT is an excellent alternative for patients who want effective skin cancer treatment while preserving cosmetic appearance—especially on sensitive areas like the face.

👉 Ask us if IGSRT is the right option for you.

08/23/2025

08/21/2025

🩺✨ A Gentle, Effective Option for Skin Cancer Treatment ✨🩺

This patient’s squamous cell carcinoma (SCC) on the scalp was successfully treated with Image-Guided Superficial Radiation Therapy (IGSRT)—a non-invasive alternative to surgery.

💡 Why IGSRT?
✅ No scalp surgery or stitches required
✅ Precise, image-guided treatment targets only the cancer cells
✅ Preserves healthy surrounding tissue
✅ Excellent cosmetic outcomes with minimal scarring
✅ Comfortable, in-office treatments

IGSRT is a safe and effective way to treat non-melanoma skin cancers like SCC—especially in sensitive areas such as the scalp.

👉 If you or a loved one has been diagnosed with SCC, ask us about whether IGSRT could be the right choice.

Available in Caledonia and Petoskey

Caledonia- 616-326-0114

Petoskey- 231-224-6361

08/12/2025

🛑 Recently Diagnosed with Skin Cancer? 🛑
Avoid Surgery with IGSRT — a Non-Invasive Option!

If you've been diagnosed with Basal Cell or Squamous Cell Carcinoma, there's a treatment that doesn't require cutting, stitches, or scarring. 💡

✨ Introducing IGSRT (Image-Guided Superficial Radiation Therapy):
A safe, effective, and non-surgical treatment option for certain skin cancers.

✅ No Cutting
✅ No Stitches
✅ No Scarring
✅ Quick, in-office treatments

📍 Now available at our Petoskey and Caledonia locations!

📅 Book a consultation today to see if IGSRT is right for you.

📞 Call us to schedule.
Petoskey- 231- 224- 6361
Caledonia- 616-326-0114

08/11/2025

Retired NYPD Detective Ron Licciardi spent his life in the sun with minimal sun protection. Now, after 5 battles with nonmelanoma skin cancers in 5 years, he cautions everyone about the dangers of skin cancer and the importance of early detection and sun protection.

If you are newly diagnosed or know someone who is, know that we are here with information, guidance and support. You are not alone in this new journey. For resources, visit: https://www.skincancer.org/skin-cancer-information/newly-diagnosed-with-skin-cancer/

08/04/2025

🧠 Psoriasis: Facts vs. Myths 🚫✅
Let’s set the record straight this Psoriasis Awareness Month! 💙

🔹 MYTH: Psoriasis is contagious
✅ FACT: You can’t “catch” psoriasis. It’s an autoimmune condition, not an infection.

🔹 MYTH: It’s just a skin problem
✅ FACT: Psoriasis is a systemic disease. It’s linked to inflammation and can impact joints (psoriatic arthritis), mental health, and more.

🔹 MYTH: People with psoriasis don’t take care of their skin
✅ FACT: Psoriasis isn’t caused by poor hygiene. It’s driven by an overactive immune response.

🔹 MYTH: There’s no treatment that helps
✅ FACT: There are effective treatments—topicals, biologics, phototherapy & more.

💬 Struggling with psoriasis?
📞 Call our office to explore treatment options or to see if you're eligible for one of our ongoing clinical trials. We're here to help you take control of your skin health.

Caledonia- 616-326-0114

Petoskey- 231-224-6361

08/01/2025

🗓️ August 1st marks the start of Psoriasis Awareness Month!
Let’s break the stigma, raise awareness, and support the millions living with this chronic skin condition. 💙

🔎 What is Psoriasis?
Psoriasis is an autoimmune skin disease that causes red, scaly patches, often on the elbows, knees, scalp, and lower back. It’s not contagious—but it is physically and emotionally challenging.

💡 This month, we’ll be sharing:
✅ Facts & myths about psoriasis
✅ Treatment options (topical, oral, lifestyle)
✅ Stories from those who live with it
✅ Tips for managing flares and triggers

📢 Let’s use our voices to increase understanding, show compassion, and push for better care and research.

🔁 Share this post to support 💬

07/21/2025

✨ Spironolactone for Acne: Oral vs. Topical – What’s the Difference? ✨
Two ways to clearer skin, one powerful ingredient! 💊🧴

🌿 Oral Spironolactone:
✔️ Great for hormonal acne (especially jawline/chin)
✔️ Reduces oil production from the inside
✔️ Can help with hair thinning due to high androgens
✔️ Often used long-term for persistent adult acne

🌿 Topical Spironolactone:
✔️ Ideal for mild-to-moderate acne
✔️ Lower risk of systemic side effects
✔️ Great for sensitive skin or those who can't take oral meds
✔️ Targets acne at the skin level without affecting hormones systemically

💡 Derm Tip: Many people benefit from a customized plan—oral, topical, or both depending on severity, skin type, and hormonal factors.

📞 Book an appointment to find out what's best for your skin!

Caledonia- 616-326-0114

Petoskey- 231-224-6361

07/17/2025

🛡️ Treating SCC on the Lower Arm — Gently and Effectively

Squamous Cell Carcinoma (SCC) on the lower arm is more common than many realize — especially with frequent sun exposure. But there's a non-invasive option that doesn’t involve surgery, pain, or scarring.

✨ GentleCure uses Image-Guided Superficial Radiotherapy (IG-SRT) to target and treat SCC precisely where it occurs — without cutting the skin.
✅ No surgery
✅ No stitches or downtime
✅ Safe, painless, and effective

Whether you're newly diagnosed or exploring alternatives, you deserve a treatment that fits your lifestyle — and protects your skin’s appearance.

🩺 Call our office to schedule a consult 616-326-0114

07/12/2025

✨ Struggling with eczema? You’re not alone. ✨

Get the facts, find relief, and feel more in control. Our latest blog post “Atopic Dermatitis 101: Causes, Treatments, & Managing Flare-Ups” breaks it all down:

🔹 What triggers atopic dermatitis?
🔹 Which treatments actually work?
🔹 How can you manage those frustrating flare-ups?

Whether you’re newly diagnosed or looking for better ways to cope, this guide is for you. 💡

📖 Read now: https://derminstituteofwmi.com/atopic-dermatitis-101/