Kyle Naylor

03/13/2026

Clinicians & Coaches Stop Being Lazy

03/12/2026

The struggle of the learning phase and how we regulate it will be interesting.

03/11/2026

3 ways I’m using AI as a health professional in my clinic and as a coach.

03/04/2026

your booking rate sucks because
you're focused on the wrong thing.
[2min read]

everyone and their mother,
brother, and sister is obsessed
with speed-to-lead.

yes… it matters.

but it's only half
the equation.

booking rate is mostly
a vanity metric.

look at it.
just don’t lean on it.

a multinational clinic I worked
with was losing about $1.2M in
potential revenue because
of this exact mistake.

they were blind to the other
half of the equation.

the part that actually
determines whether
booking even has a chance.

they had a sales team of two.
and for the volume
they needed to handle…
TINY!

they couldn't hire.
margins were paper thin.

naturally the first move was:
speed-to-lead.

their response time was slow,
we implemented a dialer system

more calls.
faster follow up.
yet…

booking rate stayed
about the same.

wait… what!?

because the real
missing lever was:

contact rate.

if you don’t reach the lead…
you can’t book the lead.

that simple.

what was happening
behind the scenes
(or under the hood…
or whatever phrase you
freaks prefer)

was environment.

people answer calls
less now than ever.

- phones are on silent.
- they ignore numbers they don't recognize.
- carriers filter calls.

most importantly…
they're busy.

now, look at where these
leads were coming from.

a lot of them were
captured inside gyms
using QR codes.

think about that moment.

when someone scans
that code they are usually:

• mid-workout
• walking into a class
• dressing and rushing to work

they're not answering
a phone call.

even with faster dialing…
contact rate stayed terrible.

my realization...

here’s what actually
took them from
37% → 78% booking rate.

1) speed-to-lead
immediate SMS

2) congruent channel
these leads are in the gym.
they’re not answering a call.

3) speed-to-book
grab days and times immediately.
skip the back-and-forth BS

and just like that…
contact rate doubled.

booking rate jumped from
37% → 78%.

same leads.
same offer.

just matching the
communication channel
to the lead’s environment.

AKA COMMUNICATION CONGRUENCY.

that one change added
$1.2M in pipeline revenue.

here’s the framework...

revenue from inbound leads
depends on three things:

1) speed-to-lead
2) contact rate
3) booking conversion

Most clinics only
measure the last one.
------
[not written by AI]
------
If you're serious about growth:

Take The Revenue Recovery Diagnostic:

You’ll understand places you're losing money and exactly how to fix it.
🔗 https://mileswell.ai/revenue-recovery-diagnostic

I help clinic owners replace chaos with precision — building communication-first revenue systems that create real freedom.
Built. Not hoped for.

📌 Grew a $250k clinic on 15hrs/wk as a soloprovider
📌 Recovered $1.2M+ for a multinational network with simple systems

Now I show others how.

02/25/2026

It was a simple fix once I was able to understand the workflows at an intimate level - communication congruency.

02/10/2026

02/10/2026

The most dangerous trap for

a clinic owner isn’t a bad month.

It’s a full schedule.

Most owners celebrate when the

team gets slammed.

Then follow-up breaks.

Then retention leaks.

Then you get forced back

into sales to fix it.

This is backwards.

The "Founder Trap" flips your hierarchy:

↳ You become the backup plan

↳ You plug the operational gaps

↳ You stop being the owner

______

4 stages of the accidental trap:

Stage 1: The Trigger

The team gets "slammed."

Step 1: Appointments stack up.

Step 2: Phones keep ringing.

Step 3: Admin gets squeezed between sessions.

Manual outreach doesn't

scale under pressure.

Stage 2: The Break

Follow-up becomes inconsistent.

Step 1: Missed calls don't get recovered.

Step 2: "I'll follow up later" becomes never.

Step 3: No clear ownership established.

Stage 3: The Leak

Retention quietly drains away.

Step 1: No-shows normalize.

Step 2: Patients "feel better" then disappear.

Step 3: Inactive lists pile up.

Most churn happens between visits

not in the room.

Stage 4: The Trap

The owner jumps back in.

Step 1: Founder doing follow-up.

Step 2: Founder closing deals.

Step 3: Founder plugging gaps.

Founder-led sales returns not

by choice, but by necessity.

Stop treating this as a

motivation problem.

It is a system constraint.

Constraint 1: Consistency isn't a personality trait.

Constraint 2: Bandwidth is finite.

Constraint 3: Effort breaks under load.

If it requires the founder,

the system is already broken.

Which stage is your team currently stuck in?

______

If you're a provider running a practice,

communication outside of your visits

are how the relationship is maintained,

yet most people do nothing about this.

You can now, join the waitlist: https://mileswell.ai/continuum

______

Repost ♻️ to save a founder from the trap.

02/07/2026

I texted a client something
that most wouldn't.

No pitch.
No reminder.
No CTA.

Just a genuine check-in
before we even had a
sales conversation.

And it reminded me of something
most businesses forget:

-> Relationships don’t start
when money changes hands.

There’s this idea of needing 10–12
touch points before someone buys.

But most businesses turn those
into surface-level nudges.

“Just following up.”
“Circling back.”
“Any questions?”

What I’ve found is that trust isn’t
built through frequency.

It’s built through intent.

The challenge is obvious though:

You can’t personally stay
top-of-mind for dozens
(or hundreds) of people.

That’s where systems matter.

And that’s where AI actually
becomes useful.

Not for automation sake,
but for preserving context
and humanity at scale.

This is why I focus on
communication-first systems
for clinics and coaches.

Because sales get easier when
the relationship is already there.

PS - many businesses aren't sure where their systems and communication is going wrong.

Comment "ASSESSMENT" to find out!

03/15/2023

Don’t Forget About This Strength Exercise & Core Exercise Primer

02/25/2023

AVOID Jefferson Curls: Low Back Pain Relief The Right Way