10/17/2025
Big volume starts with the right foundation 💨
Aveda’s Pure Abundance™ system is designed to cleanse, plump, protect and style, all while keeping fine hair feeling clean and lightweight. Each step builds toward long-lasting, all-over volume with plant-powered care.
Here’s the full 4-step system:
① Purify with the Volumizing Shampoo to remove build-up and lift at the root
② Volumize with Conditioning Rinse to detangle and plump without weight
③ Protect with Volumizing Style-Prep for heat protection up to 450°F
④ Style with Abundant Blowout for 24-hour, touchable volume
It’s 100% vegan, silicone-free and made for hair that loves lift.
Stop by A'vie to pick up the full routine or ask about it during your next visit.