03/19/2026
Women Who Lead ✨
As part of our Women Who Lead series, we’re highlighting women in the Firelight community who are building businesses, creating art, and contributing to the culture of our city.
Today we’re featuring Crystal, founder of Crystal Genes Photography.
Crystal has been photographing people and telling their stories for more than two decades. What began as a passion for photography and an entrepreneurial spirit has grown into a thriving business that she’s carried across the country and nurtured for over 20 years.
She shared that leadership, for her, means showing up consistently, setting an example for others, and continuing to move forward even when things feel difficult.
Movement and community also support her work and help her balance long wedding days, heavy gear, and long hours editing behind a computer.
We’re grateful to practice alongside women who bring creativity, dedication, and perspective to the communities they’re part of.
You can follow and support her work at .