Hurts So Good Therapeutic Massage and Wellness

03/08/2026

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03/01/2026

Protecting our peace.

Bodywork Unbound, in Gates, NY, is a safe space for all. I created BU in 2013 as an environment that allowed therapists to expand their modalities, have time between appointments to make meaningful client connections and have a real team to lean on and learn from.

Initially when we opened, and over the years, we've had a few inappropriate messages and calls (like most professional massage studios have unfortunately) and while this was irritating, typically we would just block their numbers and add their information to an internal ‘do not schedule’ note.

In order to protect ourselves further, we began to require additional information over the years in order to schedule appointments. This now includes; full name, phone number, email address and a deposit for any scheduled appointment. These requirements ward off inappropriate individuals almost immediately.

Unfortunately, about 2 years ago, our business was added, without our permission, to a foreign website called ‘rubmaps’ and we had an influx of messages about erotic massage and happy endings. We contacted our local police department about it and filed a report for the callers. They did look into it but as the site is based out of another country, there wasn’t anything legally they could do. We reported some numbers asking for s*xual services but we were told that someone texting asking for s*x wasn’t enough because they could be cloning a phone number or give a fake name or say someone else used their number/phone to send the messages. While this was disheartening, we understood; we needed more evidence.

Since then, we have continued blocking the numbers, sometimes we would information-dump the individuals in hopes they would understand we are not that type of business and spread the word to not reach out to us.

Yesterday, my front desk notified me that someone sent her an unsolicited picture of their ge***al region, and I said that’s enough.

This individual began the conversation asking about a back massage, which is a very normal question, and continued with vague and insinuating language. When they were asked for clarification, the picture was sent.

This was the first time we have received this type of image and whoever they are just crossed an even bigger line. I knew we needed to make this stop and really put our foot down. We answered them professionally but vaguely as well and gave a time for them to arrive at the Spa.

Immediately, I reached out to one of my close friends in a police department in another town and he told me to call 911. I called the Gates Police Department first and explained to the individual what was happening. They also told me to call 911 disclosing that it wasn’t an emergency so I called. 911 told me they couldn’t schedule an officer to arrive but to call back closer to the time and let them know it was time sensitive.

We called back and explained again and officers arrived within 10 minutes! I explained the situation and told them my plan. They were on board and coded the job “operation special oil”. I was safely able to acquire the evidence needed to make a solicitation arrest and the officers moved immediately and apprehended this individual.

I am proud to be the owner of Bodywork Unbound. I am proud to have my business in Gates and feel our safety truly matters. I am proud to stand up to the individuals that demoralize Licensed Massage Therapists as s*x workers. I will protect my team and health care field with everything I have and being able to serve some justice made yesterday an amazing day.

Thank you SOOOO much GATES Police Department, and to my amazing BU Team for your support and confidence. Unfortunately, there was some noise disturbance at the Spa from the event and I am reaching out to those individuals that were in session at the time to explain the situation and offer complimentary future services.

This was a ‘happy ending’ in the best way possible for our business, our community and the massage therapists in Rochester that have to deal with these requests. My staff and my clients safety is my responsibility and I hope this individual spreads the word that we are not that kind of place and to stay far away. Unless they want matching friendship bracelets of course!

02/26/2026

🐾 What if healing was as simple as humming?

Cats heal faster because their purring vibrates at 25–50 Hz — a frequency shown to support tissue repair and bone density. Humans can access something similar through humming.

This short video explains how just 5 minutes of humming daily can:

• Stimulate the vagus nerve (shift from stress to recovery mode)
• Increase nitric oxide (improve circulation + oxygen delivery)
• Improve brain and lymphatic flow
• Enhance sleep + recovery

🎥 Watch here:
https://youtu.be/0ASyav7FaJU?si=ZKB083ivln4xN-FE

At Hurts So Good Therapeutic Massage & Wellness, we work with this same principle every day.

Therapeutic and No Fault massage aren’t just about muscles — they regulate the nervous system.

When we calm the vagus nerve:
✔ Pain decreases
✔ Inflammation reduces
✔ Recovery improves
✔ The body shifts from fight-or-flight to rest-and-repair

Massage amplifies what humming starts.

If you’re recovering from an auto accident, chronic tension, headaches, or stress overload — your nervous system needs regulation, not just stretching.

Book your session and let’s get your body back into healing mode.

📍 Hurtssogoodtmw.com
📅 Online booking available

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A form of ancient Chinese medicine which can be incorporated into your massage. Cups create a suction and are placed on areas with tension and pain to decompress, improve blood flow and circulation.

02/22/2026

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02/19/2026

“Muscle is the organ of longevity.”

Your body armor against injury, your body armor against disease, and it's your protection mechanism both mechanically and metabolically." (0:36-0:46) This powerful quote by Dr. Gabrielle Lyon encapsulates the central theme of the video: the critical, often overlooked role of skeletal muscle in overall health and longevity.

The video emphasizes that many common health issues like cardiovascular disease, diabetes, obesity, and dementia are pathologies rooted in skeletal muscle health (0:00-0:07). Dr. Lyon, a physician specializing in "muscle-centric medicine," advocates for a paradigm shift in healthcare, focusing on muscle as the primary organ of longevity (6:45). She highlights how resistance training, adequate protein intake, and daily movement are crucial for maintaining metabolic health, resilience, and mental clarity as we age.

Key takeaways from the discussion include:
• Muscle as the Organ of Longevity: Muscle is presented as the body's primary defense against injury and disease, offering mechanical and metabolic protection (19:15).
• Preventing Sarcopenia: Dr. Lyon warns against GLP-1 drugs potentially accelerating muscle loss if not combined with proper training and protein intake (0:07-0:19, 54:15-54:37). She stresses that simply losing weight without preserving muscle can lead to sarcopenia, a significant health concern (14:03-14:08).
• Importance of Resistance Training: The video emphasizes that resistance training protects the brain and metabolism (24:04-27:10). It's not just about aesthetics; it's about building functional resilience for life (32:50-33:01).
• Nutrition and Protein: Dr. Lyon provides a clear framework for protein intake, recommending 0.7 to 1 gram per pound of target body weight daily to protect muscle and aid in appetite control (47:59-48:04).
• The "Forever Strong Playbook": This companion to her book Forever Strong offers a practical guide to implementing a muscle-centric lifestyle, covering training, recovery, and nutrition for long-term health (50:07-50:56).

Therapeutic Massage and Muscle Health

Therapeutic massage significantly complements the principles discussed in the video by directly supporting muscle health and function. It contributes to muscle-centric longevity by:
• Increasing Blood Flow: Massage enhances circulation, delivering essential oxygen and nutrients to muscle tissues, which aids in healing and reduces inflammation.
• Reducing Tension and Stiffness: Techniques used in therapeutic massage help release muscle knots and adhesions, improving flexibility and range of motion.
• Aiding Injury Recovery: By breaking down scar tissue and promoting faster tissue repair, massage supports muscles in recovering from strenuous activity or injury, which is vital for maintaining physical resilience as advocated by Dr. Lyon.
• Clearing Metabolic Waste: Massage helps in the removal of metabolic byproducts like lactic acid, optimizing muscle function.
• Improving Muscle Function and Coordination: It can enhance the communication between the brain and muscles, contributing to better strength and coordination, aligning with the video's emphasis on "being useful" and maintaining physical freedom (5:01-5:04).

Ultimately, therapeutic massage serves as an excellent supportive practice alongside resistance training and proper nutrition, all working synergistically to promote the strong, capable, and useful body (0:52) that Dr. Lyon champions for true longevity.

What if the key to longevity isn’t found in your heart, your brain, or your hormones — but in your muscle?In this episode of The Ready State Podcast, Dr. Gab...

01/28/2026

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“Your body is far more intelligent than you’ve ever been told. When you work with it, not against it, it begins to regenerate, repair, and release what no longer serves. There are simple practices anyone can start, and the results people are seeing are profound!!!

will bring YOU more ancient knowledge + modern breakthroughs at BECOMING SUPERHUMAN. January 16–18. Miami, Florida.

In-person and livestream tickets are still available! Buy ONE in-person ticket and get ONE free to bring someone with you! Can’t make it in person? Get a livestream ticket!

Comment SUEPRHUMAN for the link to learn more and get your ticket. See you NEXT MONTH!!!”