Amada Senior Care Franchise

02/04/2026

Most owners are happier in their role than they expected (~75% according to a national survey), and financial flexibility and consistency are big reasons why.

Join the weekly Amada Business Model Webinar to learn more about our diverse revenue streams and how this variety contributes to stability and recession-resistance!

Wednesdays: https://bit.ly/49AAfiv
Thursdays: https://bit.ly/4jGbKoZ

01/30/2026

In this episode of the We Are Amada podcast, we are joined by one of Amada’s very own; Vice President of Healthcare Strategies, Heidi Maddocks! We cover a range of topics in this episode and provide some insight into the inner workings and strategies that drive Amada’s ever evolving support programs and systems.

We talk about:
-Transitioning from one franchise to another, and where Amada stands out
-Leveraging a home business background
-Why Amada’s core values made all the difference when deciding to join
-How we value and nurture partnerships
-Creating the National Healthcare Strategies Department
-Why Amada’s expertise in Long Term Care insurance & VA benefits provide an advantage

From business ownership, to leading a franchise, to building a nationally trusted brand with Amada, Heidi has a wealth of experience and expertise to share. Don’t miss out on such a great look behind the scenes with someone who joined Amada early and has kept the passion ever since.

Happy listening!

Apple: https://podcasts.apple.com/us/podcast/we-are-amada-with-marcos-moura-a-love-for/id1442934554?i=1000747409496
Spotify: https://open.spotify.com/episode/42WOb01Og8WNNCi6mqXRlG?si=ac24b994481040b5
YouTube: https://youtu.be/k0SgYDRDWSM

01/26/2026

Now offered every Wednesday and Thursday, you can get caught up on all the essential information you should know before you take your first step toward ownership with the Amada Business Model webinar!

From how Amada has evolved and grown into the industry leader it is today, to hearing about how our revenue streams work, your host and Amada CDO, Marcos Moura, covers a range of topics (as well as a dedicated Q&A)! There’s no better time than today to start walking your walk toward ownership,

Wednesday (10AM PST): https://bit.ly/49AAfiv
Thursday (2:30PM PST): https://bit.ly/4jGbKoZ

01/24/2026

In this episode of the We Are Amada podcast, we sit down with the power duo, Greg Hines and Kevin Manuel, to discuss how ‘starting with compassion’ laid the foundation for their Amada legacy!

These like-minded entrepreneurs turned a close friendship into a powerful partnership under the Amada umbrella, and show no signs of slowing down. They work from the understanding that this business is about the people, and if you take good care of the people, the success will follow.

From corporate to compassion, Greg and Kevin share insights into:
-The steps taken to get their business off the ground
-Scratching the entrepreneurial ‘itch’
-How they leveraged their sales backgrounds to build necessary trust
-How they altered their approach to selling services vs. products.
-Why success takes a ‘100%’ approach, not the ‘dabble when there is time’
-Why the growing senior demographic ensures an ample customer-base for all home care businesses

Amazing partnerships like Greg and Kevin’s are rare, so if you’re considering walking the ownership road one day with a partner, this is the episode for you!

Happy listening

Apple: https://podcasts.apple.com/us/podcast/we-are-amada-with-marcos-moura-starting-from/id1442934554?i=1000746392679
Spotify: https://open.spotify.com/episode/6YvUxb3cNPTcNLinS1BJk4?si=073565d446754b45
YouTube: https://youtu.be/0KfE6S5X78A

Amada Senior Care

In this episode of the We Are Amada podcast, we sit down with the power duo, Greg Hines and Kevin Manuel, to discuss how ‘starting with compassion’ laid the ...

01/19/2026

"The time is always right to do what is right."
-Martin Luther King Jr

01/17/2026

In the newest episode of the We Are Amada podcast, Amada founder, Tafa Jefferson, sits down with a very special guest and Veteran, Jim Hornbuckle, for a conversation that should not be missed!

Jim, himself on service with Amada Senior Care, speaks from personal experience about home care as both a Veteran and someone who utilizes Long Term Care Insurance.

In this episode, we talk about:

What went into the decision to join the service
-A particular event that stands out so many years later
-His introduction to home care
-The value of Long Term Care Insurance
-How essential good caregiver matchmaking is
-The additional safety factor in-home care adds
-The benefits of aging in place

This episode shares a unique perspective from someone intimately familiar with home care, and provides a chance to get to know who we serve on a deeper level.

YouTube: https://youtu.be/oTESoqoc3C8
Apple: https://podcasts.apple.com/us/podcast/we-are-amada-with-marcos-moura-a-conversation/id1442934554?i=1000745492206
Spotify: https://open.spotify.com/episode/4qSMbpWwFHCeNgDQ8gjy70?si=2672e9fcebd54fe0

01/13/2026

We are so proud of our new Franchise Partner in Overland Park, Kansas, and her community outreach efforts!

Her recent appearance on their local news provided some great exposure and a chance to speak about the many services, advocacy, and compassionate care Amada Senior Care provides the seniors in their community.

We are very excited about the wonderful impact she will have on so many lives this year! You can see Christina Hill's appearance here: https://bit.ly/4aXJbB8

Amada Senior Care Overland Park

Amada Senior Care Owner Christina Hill joins Kerrigan and Guest Host Steve Serrano to chat about how you can navigate complex family challenges with support and solutions.

01/12/2026

Don't miss the most recent episode of the We Are Amada podcast where we are joined by amazing Amada partner, Halie Moore!

From unexpected career changes, to finding her inner entrepreneur, to the undeniable impact she has had on the lives of the seniors in her community, we had a fantastic conversation with Halie. If you've been looking for a source of inspiration from a passionate business owner, don't miss this episode!

YouTube: https://bit.ly/4qfHcg1
Apple: http://bit.ly/49miyVi
Spotify: https://bit.ly/4bBXvPI

01/07/2026

The Amada Business Model webinar is now offered on Wednesdays and Thursdays!

We listened to your feedback and created this new schedule to make it easier to attend, even with busy schedules. And with 2026 just starting, this is the perfect time to join us! Every new year brings a burst of motivation and big dreams. But without direction or planning, that motivation can quickly fade.

In this webinar, you’ll hear:
-How Amada leverages a fragmented market to our advantage
-Why multiple revenue streams provide economic resiliency and freedom
-What kind of support and training partners receive from Amada at every stage
-How to know if Amada is the right fit for you

Don’t let this be another ‘What If’ year. Take your first step toward ownership and register today:

Wednesdays (10 AM PST): https://us02web.zoom.us/webinar/register/WN_Oq7K9VE0Qc-dA70UdtKj1Q
Thursdays (2:30 PM PST): https://us02web.zoom.us/webinar/register/WN_u7Jo7mpXSm6H7J1VcXsFRw

01/05/2026

Laid off is not left behind.

If you find yourself considering your next professional chapter, here are some things to consider:

What industry is built around purpose and compassion?
What business model gives you more control over your schedule and earning potential?
Where can you provide significant impact to those in your community through your results?

Maybe it’s time to consider partnering with a proven franchise in a booming industry…

01/01/2026

From everyone at Amada Senior Care, we wish you a safe and Happy New Year!

12/31/2025

It’s been awhile, but we had the chance to sit down with Amada Senior Care Co-Founder, Tafa Jefferson, in the most recent episode of the We Are Amada podcast! From how Amada got its start, to how the industry has evolved over the years, Tafa shares his insights into how Amada has weathered economic extremes, as well as where the passion continues to come from.

In this very special episode, we also discussed:
-The unlikely circumstances behind Amada’s start
-Where to go after ‘putting your hand on the stove’
-What really sets Amada apart from the other companies
-Why ‘Recession-Proof’ isn’t just a buzzword

Inspired by family, learning to navigate professional sports injuries, and what he learned from devastating business outcomes, there’s not much we didn’t cover during this conversation. So don’t miss out on one of the most entertaining episodes of the year (not to mention the last of 2025)!

YouTube: https://youtu.be/4nmQpG8iTLg
Spotify: https://open.spotify.com/episode/5Fq5gDmwabVrSZ5JC7Q4Ys?si=44b2f29874e5492e
Apple: https://podcasts.apple.com/us/podcast/we-are-amada-with-marcos-moura-a-chat-with/id1442934554?i=1000743348059