05/09/2025
🔄 𝗪𝗵𝗲𝗿𝗲 𝗿𝗲𝗮𝗹-𝘁𝗶𝗺𝗲 𝗺𝗲𝗲𝘁𝘀 𝗹𝗶𝗳𝗲𝘁𝗶𝗺𝗲: 𝗟𝗲𝗴𝗮𝗹 & 𝗚𝗲𝗻𝗲𝗿𝗮𝗹'𝘀 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗱𝗮𝘁𝗮 𝗯𝗿𝗲𝗮𝗸𝘁𝗵𝗿𝗼𝘂𝗴𝗵🚀
"Tealium is one of our highest velocity data platforms in the business. It's real-time, it doesn't get much quicker!" – L&G
L&G is transforming customer interactions by combining:
🕘 Real-time behavioral signals from Tealium
🧠 Deep analytical lifetime data from Snowflake
The result?
A seamless customer 360-view that activates insights at the exact moment of opportunity – across CRM, paid media, and via conversion APIs.
"Insights are meaningless if you have no capacity or capability to drive change with the insight you've gathered. That's where Tealium really accelerates us forward into that activation layer."
See how this leader is closing the loop between data collection and activation to deliver personalised experiences at precisely the right moment.
Watch now for the full story → https://okt.to/Dambor