Sweelin

04/16/2025

Wishing you a sweet and joyful Easter! 🐰🌸
From all of us at Amai Proteins

04/11/2025

Wishing you all a meaningful Passover filled with freedom, reflection, and sweet moments 🥬 🍷
May we all soon be reunited and able to celebrate together ❤️

01/20/2025

Small Spoon 🥄

Big Impact 🌍

Have you ever considered the environmental cost of sugar production?
The numbers are immense, but let’s put it into perspective:
Producing just 12kg (26lb) of sugar requires:
🌾 Valuable agricultural land
⚡ Significant energy resources
💧 A massive 24,000 liters of water
To visualize—this is the equivalent of 150 bathtubs of water 🛁

Why 12kg of sugar you say? That is how much sugar just 1 teaspoon of sweelin® can replace!
Redefining sweetness, one sustainable step at a time.

12/18/2024

May your Christmas be filled with sweet memories and joyful moments with those who matter most.
Happy Holidays from Amai Proteins ❤️ 🎄

10/28/2024

Dr. Amit Kessel and the Amai team were delighted to host the student delegation from the Atuda coputational biology program (The Hebrew University of Jerusalem) and demonstrate how computational biology can be transformed into a sweet and healthy future.
🍭 🏋‍♂️

We would have tagged them, but, you know... 🤷‍♀️

10/22/2024

# 28-31. October
# SupplySide West 2024
6825
Swing by and discover our regulatory-approved, zero-calorie sweet protein - sweelin®
Lover your food, again.

10/15/2024

Press Release: Amai Proteins got regulatory approvals: Sweelin is turning from a sweet dream to a sweet reality!

Amai Proteins' sweelin® just got the green light from both FEMA GRAS and Self-affirmed GRAS. This means that now consumers can enjoy it.
See the press release at:

https://www.prnewswire.com/news-releases/amai-proteins-wins-multiple-regulatory-approvals-for-its-calorie-free-sweet-protein-sweelin-302276656.html

From soft drinks to snacks, dairy to dietary supplements – sweelin® is set to transform how we indulge without guilt.

Curious how this could revolutionize your products?

Let's talk at SupplySide West 2024 , Las Vegas

⏰ October 28-31, 2024
🏠 Booth #6825

/PRNewswire/ -- Advancing Sugar Reduction & Reformulation Summit - Amai Proteins, a designer of novel proteins that answer the needs of consumers and industry,...

03/17/2024

10 lessons from Natural Products Expo West:

1. SIZE & SCOPE: With >3,300 exhibitors and >70k attendees, NPEW is the place to meet the 'better for you' ecosystem i.e. natural, organic & conscious products; from CPG to retail to suppliers and players along the fragmented yet fuzzy value chain. This includes big, small and young companies.

2. ALTERNATIVE PROTEINS: With over 120 exhibitors, the field is here to stay.

3. DEFINITIONS do not exist i.e. natural, organic, health-conscious, alternative proteins etc. all have a wide range. It's great to see many who enter this buzz. Yet, consumers may be confused as to who are the top / strict players in the field.

4. THE SWEET toothache: Sweetening is an issue. 'Sugar' or 'artificial sweeteners' seem like a curse. There are many shades to color the shame: from organic cane sugar or 'lagave syrup to using juice as the sweetener ...to using natural sweeteners e.g. a mixing stevia and monk fruit, which often affects flavor. Many admit that some hate the taste (poor supertasters like myself) while for most the taste is fine. There is a huge need for solutions like of Amai Proteins which will soon hit the market.

5. LEVEL OF PRESENTERS: Some brought their top brass while others had paid stewards who didn't know much about the company they represented and were more a place to show.

6. FOCUSING HOMEWORK: We identified the most relevant companies and touched base ahead of the event. Without this you are surely to miss some of the most promising connections you want to make.

7. WALKING THE FLOOR: While going to pre-defined exhibitors is essential for business, you learn so much from walking the floor; from vibes and trends to hidden gems that were missed in the focusing homework.

8. OPENNESS TO PARTNERSHIPS: When talking with potential partners about our upcoming tasty, healthy, sustainable and cost-efficient sweetener, some wanted to learn and made sure we speak (and give samples) to the decision makers. Others were business card collectors / badge scanners. Others were interested in future trends but were at a stage where they didn't want to change their current product.

9. IMPACT FOCUS: Surprisingly, the environmental focus (17 UN SDGs) were largely missing. I expected more on . Seems like the US is behind the EU.

10. WHEN TO REGISTER?: We thought we registered in advance, but hotels were fully booked (... in outrageous prices) i.e. we had Ubered ...which is usually not an issue ...except end of day traffic jams.

See you next time with a bigger team ...and a product in the market.

01/04/2024

Looking forward to meeting you at during week, 7-12 Jan.

Attending BIO Partnering at JPM Week? Click below to send Amai Proteins a meeting request in the BIO partnering system!
https://login.partnering.bio.org/inova-business-platform/webclient/ #/bio/14200/company/172695

Prepare to taste Sweelin sweetened products.

I look forward to seeing you next week in San Francisco.
ilan.samish@amaiproteins.com

BIO One-on-One Partnering is the leading event meeting scheduling system, allowing users to find potential business partners and schedule 30-minute face-to-face meetings with them efficiently.