Robert Lustig MD

Robert Lustig MD The official page for Dr. Robert Lustig, Professor emeritus of Pediatrics, Division of Endocrinology at the University of California, San Francisco (UCSF).
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He specializes in the field of neuroendocrinology. Robert Lustig has been a pediatric endocrinologist for 32 years. In that time, he has watched the obesity and metabolic syndrome rates climb, first to the level of epidemic , and now the rates in other countries qualify this as a pandemic. Worse yet, these problems are occurring in infants and toddlers, who clearly cannot be guilty of character flaws. Something else is going on. You can also read, see, and hear what Robert is up to at: http://chc.ucsf.edu/coast/fatchance.html


MISSION

Robert is devoting his public effort to making a difference in the lives of today’s children. And by helping children, it will no doubt help adults as well. Robert has the science, the clinical experience, and the policy training to shine a light on our current medical assumptions, and have society rethink obesity and its associated diseases. Just like efforts against tobacco and alcohol, these efforts includes education, research, and as necessary, litigation.

04/11/2026

Food now matters even more than it should. Food is beyond a necessity; it’s also a commodity...

Eat Real Certified is impacting one of the biggest K–12 student populations in the country:https://eatreal.org/eat-real-...
04/11/2026

Eat Real Certified is impacting one of the biggest K–12 student populations in the country:

https://eatreal.org/eat-real-is-in-texas/

TEXAS, we are here. 🥦🚀🧡

Every day, Texas school districts and their staff are rising to the monumental challenge of feeding the 2nd largest K-12 population in the country.

The scale is unimaginable. 3 million students participate in the National School Lunch Program in TX. 🤯

For so many kids, school lunch is not just lunch. It’s a meal they’ve come to rely on for their nourishment.

And for many school food programs, their work is often done on strict budgets, tight schedules, and low resources.

Since 2019, Eat Real has supported districts with a proven, data-driven certification program designed to help school nutrition teams in producing fresh, minimally processed, and nutritionally balanced meals at scale.

Support the system ➡️ transform the food ➡️ improve kids’ health and well-being.

We believe every kid in Texas deserves access to meals that nourish them physically and mentally. And with the proper support and resources, this can (and does) happen at school. 👏

“Improving what kids eat at school is one of the most effective ways to support their long-term health and academic success. Eat Real’s work in Texas represents an important step toward building a more student focused and resilient food system.” - Eat Real CEO, Nora LaTorre

We are officially working with 2 incredible school districts in TX. Check out what districts are on the path to Eat Real Certification: https://eatreal.org/eat-real-is-in-texas/. 👆

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¡HOLA TEXAS ESTAMOS PRESENTES!

Todos los días, los distritos de Texas y su personal escolar hacen todo lo posible por alimentar a la segunda población de los grados del kinder hasta el 12 (duodécimo grado) más grande del país.

Esto significa que 3 millones de estudiantes participan en el Programa Nacional de Almuerzos Escolares en Texas ¿puedes creerlo?🤯

Para muchos estudiantes, el almuerzo de la escuela no solo es una comida más. Muchos estudiantes llegan a depender de esta comida para realmente tener la nutrición que necesitan.

Incluso para muchos programas de comida escolares, su trabajo es hecho bajo presupuestos estrictos, horarios ajustados y bajos recursos.

Desde 2019, Eat Real ha apoyado a los distritos con un programa de certificación. Esta certificación aprobada e investigada está diseñada para ayudar a nuestros equipos escolares a promover la nutrición de nuestros estudiantes con productos frescos, mínimamente procesados y nutricionalmente equilibrados.

Apoya el sistema ➡️ transforma la comida ➡️ mejora la salud y el bienestar de los estudiantes.

Nosotros creemos que todos los niños en Texas merecen acceso a comida que realmente los alimente físicamente y mentalmente. Con apoyo y recursos esto puede seguir sucediendo en la escuela. 👏

“Mejorando lo que comen los estudiantes en la escuela es una de las maneras más efectivas para apoyar a largo plazo la salud y el éxito escolar. El trabajo que hace Eat Real representa un paso muy importante para construir un sistema resiliente y centrado en estudiantes. ” - Directora Ejecutiva, Eat Real Nora LaTorre

Estamos trabajando oficialmente con dos escuelas increíbles en TX. Para ver la trayectoria de los distritos con la certificación de Eat Real: https://eatreal.org/eat-real-is-in-texas/. 👆


In case you missed it: https://www.aol.com/finance/inside-seattle-clinic-treats-tech-070000522.htmlMeta and Youtube lost...
04/09/2026

In case you missed it:

https://www.aol.com/finance/inside-seattle-clinic-treats-tech-070000522.html

Meta and Youtube lost a 375 million dollar tech addiction judgment. It's very telling that there is a 16-week in-patients detox center for TikTok in Seattle...

A landmark verdict is forcing a legal reckoning over whether tech addiction is real and harmful—even as clients at reSTART describe it as a force that has derailed their lives.

04/08/2026

Many companies and brands attempt to associate “LOVE” with the purchase of their products and the use of their services, hoping that customers will turn to them for as a way of expressing or feeling the love.

Cutting edge marketing concepts such as “neuromarketing” and “choice architecture” are being employed to manipulate you as a consumer, and there is even a company promising to funnel your dopamine right into addictive behavior patterns and company profit margins. Do you buy it?

What’s going on in dementia? Everyone knows someone with dementia. But the meds don’t work. Here’s a different take: neu...
04/07/2026

What’s going on in dementia? Everyone knows someone with dementia. But the meds don’t work. Here’s a different take: neuroenergetics over neurotransmitters. Mitochondria over genetics.

Prevention over treatment. But it’s all doable. And it fits the data. See what you think.

How new science on brain energy is reshaping what we know about cognitive decline—and how to protect memory as we age.Dementia and degenerative brain disease...

The easy availability of temptations, combined with consistent stress, is taking its toll on a whole generation.My Op-Ed...
04/05/2026

The easy availability of temptations, combined with consistent stress, is taking its toll on a whole generation.

My Op-Ed from 2017:

The easy availability of temptations, combined with constant stress, is taking its toll on a whole generation

If you're wondering... here's how to get involved with Eat Real Certified, our non-profit initiative to get healthier me...
04/05/2026

If you're wondering... here's how to get involved with Eat Real Certified, our non-profit initiative to get healthier meals into school cafeterias:

Whether you’re just feeling curious or are ready to go full steam ahead, our team is available to answer your questions about bringing Eat Real to your school

03/31/2026

So our food’s safe, right? But what if some of it acts more like a slow poison, like cigarettes…

We need the science to tell the story, to change the conversation. However, there are also the stories of many thousands...
03/31/2026

We need the science to tell the story, to change the conversation. However, there are also the stories of many thousands who have seen their health transformed through understanding and applying the science (and debunking the prevailing myths) about food and health.

Read some of those stories here:

While I have little time to respond to all the inquires I receive, I do very much appreciate hearing your stories – and would like to share some of them on this website. If you do have a story to share, please send it to Wolfram Alderson, my Global Education Director. We can’t publish every stor...

In case you missed it, this week we published a landmark paper titled, "Corporate Vectors of Chronic Disease: Using Indu...
03/29/2026

In case you missed it, this week we published a landmark paper titled, "Corporate Vectors of Chronic Disease: Using Industry Documents to Develop Counterstrategies":

https://www.nejm.org/doi/full/10.1056/NEJMms2507028

This was written by a new organized research unit, the Center to End Corporate Harm. We've analyzed the UCSF Industry Documents Library, which has 15 million documents from the petroleum, pharma, to***co, chemical, and ultraprocessed food industries. These five industries account for one-third of deaths globally.

We've documented the Corporate Playbook. Reverberations from the industry will come...

Corporations that make and market health-harming products are a primary vector for the global increase in mortality related to noncommunicable diseases. Research using internal industry documents c...

If there's no such thing as tech addiction, how did Meta and Youtube lose a 375 million dollar judgment, and why is ther...
03/27/2026

If there's no such thing as tech addiction, how did Meta and Youtube lose a 375 million dollar judgment, and why is there a Seattle 16-week in-patients detox center for TikTok?

A landmark verdict is forcing a legal reckoning over whether tech addiction is real and harmful—even as clients at reSTART describe it as a force that has derailed their lives.

Hello, all... just yesterday, we published in the New England Journal of Medicine a landmark paper that is the culminati...
03/26/2026

Hello, all... just yesterday, we published in the New England Journal of Medicine a landmark paper that is the culmination of 3 years of work, and directly related to and downstream from my book Metabolical.

It is titled, "Corporate Vectors of Chronic Disease: Using Industry Documents to Develop Counterstrategies".

https://www.nejm.org/doi/full/10.1056/NEJMms2507028

This was written by a new organized research unit, the Center to End Corporate Harm, a triumvirate of UCSF, Stanford, and Berkeley. We've analyzed the UCSF Industry Documents Library (idl.ucsf.edu), which has 15 million documents from the petroleum, pharma, to***co, chemical, and ultraprocessed food industries. These five industries account for one-third of deaths globally.

We've documented the Corporate Playbook:

1) Knowledge Capture
2) Regulatory and Policy Capture
3) Framing the Narrative

All corporations do this. We even have documentation that this is being coordinated at higher levels, with collusion between industries (e.g. Big To***co and Big Sugar).

This is important to help people understand where these diseases are coming from. No doubt there will be reverberations from the industry. Proud to be part of this august group:

Nicholas Chartres, PhD, UCSF and The University of Sydney
Dorie E. Apollonio, PhD, MPP, UCSF
Lisa A Bero, PhD, University of Colorado
Stella Bialous, RN, DrPH, UCSF
Eric Crosbie, PhD, University of Nevada, Reno
Yogi H. Hendlin, PhD, Erasmus University Rotterdam
Robert Hiatt, MD, PhD, UCSF
Cristin Kearns, DDS, MBA UCSF
Kelly R. Knight, PhD, UCSF
Pamela M. Ling, MD MPH, UCSF
Robert H. Lustig, MD, MSL, UCSF
Rita F Redberg, M.D.MSc, UCSF
Laura A. Schmidt, PhD, UCSF
Kate Tasker, MLIS, UCSF
Arianne Teherani, PhD, UCSF
Tracey J. Woodruff, PhD, Stanford University

If you want to know more about the Center to End Corporate Harm, here are two links:

https://prhe.ucsf.edu/c2ech
https://www.linkedin.com/company/the-center-to-end-corporate-harm/

The Center to End Corporate Harm | 9 followers on LinkedIn. A just, healthy, and democratic society built on unbiased science prioritizes health for all, free of industry influence | Industries that produce health-harming products, including fossil fuels, plastics, petrochemicals, to***co, and ultra...

Address

San Francisco, CA

Website

https://metabolical.com/

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