Makers of EO & Everyone. Real products made from real plants for real people. We value transparency, responsibility and real scents. Certified B Corp.
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Leaping Bunny Certified. Manufacturers of natural and organic personal care.
08/28/2025
Each scent blend in our bath collection brings you into the present moment. You are quite literally soaking in the wisdom of plants.”🌹🌿
- Susan Griffin-Black co-founder and co-CEO
Enjoy 20% off all EO Bath & Shower essentials now through Sunday, August 31. ✨ Use code SHOWER20 at checkout.
08/06/2025
We’re proud to share that our Co-CEO, Susan Griffin-Black, is featured in This Isn’t Working by —a powerful new book highlighting nearly 100 trailblazing women redefining success and reshaping the future of work.
Called “a persuasive call for reform” by Publishers Weekly, this important read is out now. Grab your copy and get 20% off with code EOLOVE.
07/15/2025
Destination: Argentina 🇦🇷🍋
Our co-founder and co-CEO, Brad Black, travels the world to source the highest quality ingredients—straight from the hands of dedicated growers.
🌿 "I get energized from seeing the places and people behind our ingredients,” says Brad.
🌞 “When I stand in the field and touch the plants at the source—it reminds me of our interdependence with growers, the land, and the basic necessities of water and sunshine we all need.”
From the vibrant lemon groves of Argentina to the cold-pressed process that unlocks a potent, antioxidant-rich oil—this journey is all about honoring the source.
06/19/2025
Today we honor Juneteenth — a powerful reminder of freedom, resilience, and the ongoing journey toward racial justice.
On June 19, 1865, over two years after the Emancipation Proclamation, enslaved African Americans in Galveston, Texas were finally informed of their freedom. Juneteenth is not just a celebration of liberation — it’s a day of reflection, recognition, and recommitment to equity for all.
At EO, we believe that well-being is a right, not a privilege. We stand for communities built on justice💙
06/17/2025
🌼Summer sale🌼
From our Calming French Lavender to Uplifting Orange Blossom Vanilla, every scent tells a story… and right now they’re all 20% off🪻🍊
Use promo code JUNESALE at checkout✨️
Hurry before sale ends June 25th at 11:59pm⌛️
06/15/2025
Papa. Dad. Father. 💙
Different names, one meaningful role.
Father’s Day isn’t just one day—it’s a moment to celebrate the important male figures in our lives who have shaped us with their presence, now and then. 💙
Here’s to you—Happy Father’s Day!
06/12/2025
Do you know what a Blue Zone is? 💙
They’re regions in the world where people live the longest, healthiest lives—and Okinawa, Japan is one of them🇯🇵🎏
Our Co-Founder, Brad Black, traveled there to uncover the everyday habits and rituals that contribute to longevity and well-being, and how those lessons impacted him—insights he’s bringing back to share with us🪷🎋
And with June being World Ocean Month, it’s a timely reminder that the health of our planet—especially our oceans—is deeply connected to our own well-being🌊
06/07/2025
Transparency in every blue bottle💙
05/28/2025
We’ve all been there… reaching for soap and paper towels in a moment of sweaty desperation😅
That’s where EO Deodorant Wipes come in —effective, natural, and infused with organic essential oils🌿✨
They’re designed to refresh and reset on the go, no sink (or panic) required🙌
05/23/2025
A giveaway is brewing! ☕
At the heart of self-care are the small, quiet moments that center your day. That’s why we’ve partnered with to bring you the perfect pairing of intentional care—for body, mind, and soul.
Copper Cow Coffee, a women-owned and AAPI brand, offers barista-quality Vietnamese coffee you can enjoy from the comfort of home. Even better? Their commitment to sustainable sourcing means your self-care moment can feel as good as it tastes!
Included:
🍊 Orange Blossom Vanilla Shower Gel
🍊 Orange Blossom Vanilla Deodorant Spray
🍊 Orange Blossom Vanilla Hand Soap
🪻 French Lavender Body Lotion
🪻 French Lavender Hand Soap
🪻 French Lavender Hand Cream
💧 Chamomile Lavender Bath Oil
☕ Lavender Pour Over
☕ Vanilla Pour Over
☕ Classic Black Decaf Pour Over
☕ Organic Classic Black Whole Beans
☕ Pourover Mug
Entire giveaway valued at $165
How to enter:
✨ Follow +
✨ Like this post
✨ Tag a friend who deserves a moment of luxury (each tag = 1 entry!)
✨ Bonus: Share this post to your story and tag us for extra entries!
Dates:
🗓 Giveaway runs 5/26–5/30
🏆 Winner announced 6/2 at 11:59 PM PST
Open to U.S. residents, must be 18+
05/14/2025
30 years, countless product launches, and the support of millions of happy, loyal customers later—we’re still doing what we love: creating clean body care that cares for people and the planet💙🌱✨️
05/11/2025
Today is for the women who lead—mothers, sisters, aunts, grandmothers, and mentors. Your grace, strength, and guidance make the world a more magical place. 🩵🪻
"It's the best, blessed, beautiful, heart-wrenching, hardest job EVER. I am so grateful to Lucy and Marc for giving me the gift of being their mama. I love you more than all the grains of sand and stars in the sky."✨️
- Xoxoxo Mama (Susan Griffin-Black, Co-Founder & Co-CEO)
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In 1995, Brad and Susan were asked to create five essential oils blends for Bloomingdale’s holiday gift guide. In a garage on Potrero Hill in San Francisco, Susan and Brad began the creative process that would evolve over the next twenty years into hundreds of products researched, developed, manufactured, and shipped from our 56,000 sq. ft. facility in Marin County, CA to millions of happy people across the world.
Like most pioneers, Brad and Susan didn’t set out to change the world. They just wanted to do business the way they thought it should be done. When they were mixing batches of soap in their three gallon stock pot, they weren’t thinking about being pioneers in the cosmetics industry. But, that’s exactly where their ideals would take them.
CERTIFICATION PIONEERS
As the product line grows, so does our family. Susan and Brad soon became 40 people, all working in the facility in Corte Madera. The growth continued steadily and today, we manufacture out of our San Rafael facility with over 90 employees. Through each stage of our growth, our product offering has been informed by how we can most authentically impact the personal care industry.
In 2004, we became a certified organic manufacturer. We were certified by the California of Certified Organic Farmers (CCOF). Because there are no certifications in the personal care or cosmetics industry for organic ingredients, we chose to follow the guidelines for food.
When Whole Foods asked us to make a hand sanitizer in 2006, we were happy to take on the challenge. Our dedication to non-GMO ingredients led us to an organic alcohol derived from sugar cane and our hand sanitizers were born. With FDA approval, we became a certified OTC manufacturer and the world was introduced to hand sanitizers that smelled great and were gentle, moisturizing, and 99.9% effective against most common germs. We’re proud of our hand sanitizers, they’re the leading organic hand sanitizers on the market.
In 2011, we became the first personal care company to be certified non-GMO by the Non-GMO Verified Project. Since there are still no regulations on cosmetics or personal care items when it comes to certification of ingredients, we once again sought and obtained the certification used for food.