05/11/2026
Running a family business is unlike anything else.
The pressure doesn't clock out at 5pm. The stakes are personal. And more often than not, your identity gets completely wrapped up in it.
Jason Packer lived this firsthand — as CEO of his family's business, he pushed hard, burned out, and eventually had to rediscover who he was outside of work after the business was sold.
Now he helps other family businesses avoid the same pitfalls through Stride, a community built for multigenerational family enterprises.
Our conversation on Happiness Rules is out now.
What happens when the family business becomes your whole identity — and then it's gone?Jason Packer grew up surrounded by family businesses. He eventually be...