Jessica Jolley BA, IBCLC

04/12/2026

👏🗓️ April 11-17 is Black Maternal Health Week! The 2026 theme is “Rooted in Justice & Joy,” because every person deserves access to quality and holistic health care:
https://blkmaternalhealthweek.com/

04/12/2026

Going back home? Introducing family foods? Back to work? Feeling discomfort?

⏰ Whenever you need help with breastfeeding, it should be there for you!

Skilled breastfeeding support should be available for ALL women from pregnancy, for as long as they wish to continue 🤱.

04/12/2026

04/12/2026

Today we honor the International Day for Maternal Health and Rights.

At BFUSA, we believe that every mother has the right to evidence-based information on infant feeding care, so she can make informed decisions for herself and her baby.

She has the right to compassionate, personalized support that meets her where she is.

And she has the right to have her autonomy and choices respected, without pressure, judgment, or assumption.

At Baby-Friendly USA, we support Baby-Friendly designated facilities across the country to meet these standards, because the quality of care a mother receives in those early days shapes her experience, her confidence, and her health for years to come.

🔗Learn more: www.babyfriendlyusa.org

04/12/2026

What is 2nd Night Syndrome? 2nd-night syndrome is a common feature of newborn behavior. It typically occurs on the 2nd night after birth, when the baby’s behavior shifts from sleepiness to greater wakefulness, often asking to nurse frequently. Our colleague, Jan Barger, has discussed this. In her description of this she says, “All of a sudden, your little one discovers that he’s no longer back in the warmth and comfort – though a bit crowded – womb where he has spent the last 9 months – and it is SCARY out here!” No wonder babies are upset!” Correct! Infants are upset, but our takeaway message to families is that this is normal and your baby is fine. And, happily, there are things you can do that may help.

Listen to EP 109 at youtube.com/ or on your favorite podcast streaming platform.

04/08/2026

04/08/2026

Sometimes, the best gifts come early. 💙

If your baby arrives before their due date, whether by a few weeks or much sooner, the care team at a Baby-Friendly designated facility is prepared to support you both.

That means helping you establish and maintain your milk supply from the start, with hands-on guidance and extra encouragement along the way. For many moms, especially when a baby arrives early, that support makes all the difference.

It means knowing that if your baby is a robust late-preterm arrival, staff are watching closely for the things that catch parents of late-preterm babies off guard, like jaundice, blood sugar, and feeding challenges.

And it means having someone in your corner to help you meet your feeding goals, whatever those look like for your family.

Baby-Friendly care doesn't look the same for every family, and that's exactly the point.

🔗 Find a Baby-Friendly facility near you:
https://www.babyfriendlyusa.org/for-parents/find-a-baby-friendly-facility/

04/08/2026

What's critical for new parents to know about their newborn's second night? Here LactaLearning co-founders, Nancy Mohrbacher and Barbara Robertson, discuss w...

04/08/2026

04/06/2026

April is International Cesarean Awareness Month, and we at BFUSA are honoring families whose journey has included a cesarean birth. 💙

Baby-Friendly designated facilities are committed to care that includes full, intentional support for cesarean births from the very first moments:

* Skin-to-skin and breastfeeding, as soon as possible. Immediate skin-to-skin contact and early breastfeeding initiation are supported right in the OR, or just as soon as medically possible.

* Baby stays close. Baby and mother stay together during recovery and are not separated unless medically necessary.

* Hands-on support. Baby-Friendly designated facilities provide practical help with lifting baby, positioning them for breastfeeding, and all aspects of baby care, so mom can rest, heal, and bond.

This month, we honor the strength of every parent who has brought their baby earthside by cesarean, and we recommit to the care practices that best support them.

🔗Visit BFUSA online: www.babyfriendlyusa.org

04/06/2026

World Breastfeeding Week 2026: Prioritize Breastfeeding—Create Sustainable Support Systems Each year, World Breastfeeding Week serves as a powerful reminder that breastfeeding is not just a personal choice—it is a public health priority, a human rights issue, and a cornerstone of sustainable dev...