Athena Marketing International

11/19/2025

𝗠𝗢𝗖𝗔𝗙𝗘 𝗶𝘀 𝘁𝗮𝗸𝗶𝗻𝗴 𝗰𝗮𝗳𝗲́ 𝗯𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝘀 𝘄𝗼𝗿𝗹𝗱𝘄𝗶𝗱𝗲 ☕️

At Athena Marketing International (AMI), we proudly represent MOCAFE® by Innovative Beverage Concepts, Inc.— premium real-ingredient mixes trusted by cafés, restaurants, and hotels for over 25 years.

Today we are spotlighting a trending new release:
𝗗𝘂𝗯𝗮𝗶 𝗖𝗵𝗼𝗰𝗼𝗹𝗮𝘁𝗲 𝗣𝗶𝘀𝘁𝗮𝗰𝗵𝗶𝗼 𝗙𝗿𝗮𝗽𝗽𝗲 𝗠𝗶𝘅 𝗣𝗼𝘄𝗱𝗲𝗿 💚🍫

Inspired by the global Dubai Chocolate craze, this mix delivers a luxurious, social-media-ready flavor experience your customers will love.

⭐️ Why HORECA professionals are adding it to their menu:

・Rich chocolate base with real chocolate chips
・Authentic pistachio flavor
・Versatile—hot, iced, or blended
・Simple measure-blend-serve preparation
・Perfect for premium frappes, lattes, and dessert beverages

With Dubai Chocolate trending worldwide, now is the ideal time to introduce this eye-catching, high-margin flavor to your beverage lineup.

We are currently seeking 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗶𝗼𝗻 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 𝘄𝗶𝘁𝗵 𝘀𝘁𝗿𝗼𝗻𝗴 𝗛𝗢𝗥𝗘𝗖𝗔 𝗻𝗲𝘁𝘄𝗼𝗿𝗸𝘀.

📩 Interested in exploring a partnership?

Contact Gaviria carolina@AthenaINTL.com for partnership opportunities!

11/13/2025

𝗬𝗼𝘂𝗿 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿𝘀 𝗔𝗿𝗲 𝗔𝗹𝗿𝗲𝗮𝗱𝘆 𝗢𝘃𝗲𝗿𝘀𝗲𝗮𝘀. 𝗔𝗿𝗲 𝗬𝗼𝘂?

80% of global growth will come from outside the U.S.
Yet most brands have no export strategy. We fix that—turnkey global distribution, compliance, and retail launch.

Schedule a Global Growth Call: info@AthenaINTL.com

11/11/2025

Boost Oxygen is going global! 💨✨

At Athena Marketing International (AMI), we are proud to represent Boost Oxygen – the world’s leading brand of 𝗽𝗼𝗿𝘁𝗮𝗯𝗹𝗲, 𝟵𝟱% 𝗽𝘂𝗿𝗲 𝘀𝘂𝗽𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝗹 𝗼𝘅𝘆𝗴𝗲𝗻, trusted by athletes, travelers, wellness-minded consumers, and high-altitude communities around the world.
Boost Oxygen offers 𝗮 𝗻𝗮𝘁𝘂𝗿𝗮𝗹, 𝗰𝗼𝗻𝘃𝗲𝗻𝗶𝗲𝗻𝘁 𝘄𝗮𝘆 𝘁𝗼 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗲𝗻𝗲𝗿𝗴𝘆, 𝗳𝗼𝗰𝘂𝘀, 𝗮𝗻𝗱 𝗯𝗿𝗲𝗮𝘁𝗵𝗶𝗻𝗴 — anytime, anywhere.

𝗪𝗵𝘆 𝗕𝗼𝗼𝘀𝘁 𝗢𝘅𝘆𝗴𝗲𝗻?
• Natural support for 𝗲𝗻𝗲𝗿𝗴𝘆 & 𝗺𝗲𝗻𝘁𝗮𝗹 𝗰𝗹𝗮𝗿𝗶𝘁𝘆
• Useful for fitness, altitude, travel, and recovery
• Multiple aroma options tailored to wellness needs
• Produced in 𝗮𝗻 𝗜𝗦𝗢𝟵𝟬𝟬𝟭 𝗰𝗲𝗿𝘁𝗶𝗳𝗶𝗲𝗱 𝗳𝗮𝗰𝗶𝗹𝗶𝘁𝘆 in the U.S.

As we continue to expand 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹𝗹𝘆, we are seeking 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗿𝗲𝘁𝗮𝗶𝗹 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 who share our commitment to wellness innovation and consumer value.

📩 𝗜𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝗲𝗱 𝗶𝗻 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀?
Contact Peter Guyer peter@AthenaINTL.com, directly!

10/31/2025

The GFB is redefining what gluten-free snacking can be! 💪🍪

At Athena Marketing International (AMI), we are proud to represent The GFB — a U.S. brand dedicated to creating *better-for-you*, gluten-free protein snacks made with simple, wholesome ingredients.

From soft-baked bars and crunchy bites to hearty oatmeal, every product is 𝗴𝗹𝘂𝘁𝗲𝗻-𝗳𝗿𝗲𝗲, 𝗰𝗹𝗲𝗮𝗻-𝗹𝗮𝗯𝗲𝗹, and made without preservatives or anything artificial. Many are also 𝗻𝘂𝘁-𝗳𝗿𝗲𝗲, offering options for everyone to enjoy.

The GFB’s mission is simple: make the world’s best gluten-free protein snacks that taste good and do good.

We are currently seeking international distributors, retailers, and foodservice partners passionate about bringing these feel-good snacks to new markets around the globe.

📩 Contact Natalia Castaño (Giefer) natalia@athenaINTL.com to explore partnership opportunities.

10/28/2025

𝗥𝗢𝗔𝗥 𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗶𝘀 𝗿𝗲𝗱𝗲𝗳𝗶𝗻𝗶𝗻𝗴 𝗵𝘆𝗱𝗿𝗮𝘁𝗶𝗼𝗻! 🍒 🍋 🍋‍🟩 🍑

At Athena Marketing International (AMI), we are proud to represent ROAR Organic — low-sugar, vitamin-packed, and electrolyte-rich hydration with bold fruit flavors.

𝗔𝗹𝗹 𝗨𝗦𝗗𝗔 𝗢𝗿𝗴𝗮𝗻𝗶𝗰, 𝗰𝗮𝗳𝗳𝗲𝗶𝗻𝗲-𝗳𝗿𝗲𝗲, 𝗮𝗻𝗱 𝗮𝗻𝘁𝗶𝗼𝘅𝗶𝗱𝗮𝗻𝘁-𝗯𝗼𝗼𝘀𝘁𝗲𝗱, ROAR brings clean, functional energy in refreshing options like Mango Clementine, Strawberry Banana, and Blackberry Lemonade.

We are looking for 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀, 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀, 𝗮𝗻𝗱 𝗳𝗼𝗼𝗱𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 ready to bring this vibrant brand to new markets.

📩 Contact Bretton Dovey for partnership opportunities! bretton@athenaintl.com

10/28/2025

After 21 years of helping North American food, beverage and nutrition brands grow globally, we are proud to unveil our latest refreshed brand guidelines and website.

While our look has evolved, our commitment to our customers and global partners remains unchanged, built on our core values:

• Substance over splash: We add real value
• Accountability: We do what we say we will
• Celebration: We recognize team successes and achievements
• Positivity: We confront all situations with optimism, joy & positivity
• Integrity: We speak truthfully, listen intently, commit to candor, and strive to reveal, not conceal

We have also revisited our vision and mission to reflect the business we are today: a trusted export‑management partner to leading brands delivering exceptional service, strategic insight and global reach.

🌍 Explore our refreshed website: AthenaINTL.com

We are excited to share this new chapter with you; same values, refreshed look, wider global network, and stronger than ever.

Discover the best food business consultants to grow your brand's success. Our expert team offers export management solutions etc.

10/24/2025

𝗧𝗵𝗲 𝗚𝗿𝗲𝗮𝘁 𝗧𝗿𝗮𝗱𝗲 𝗥𝗲𝗮𝗿𝗿𝗮𝗻𝗴𝗲𝗺𝗲𝗻𝘁: 𝗔 𝗪𝗮𝗸𝗲-𝗨𝗽 𝗖𝗮𝗹𝗹 𝗳𝗼𝗿 𝗨.𝗦. 𝗙𝗼𝗼𝗱 & 𝗕𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗘𝘅𝗽𝗼𝗿𝘁𝗲𝗿𝘀

Global trade isn’t ending — it’s being rearranged. Supply chains once optimized for efficiency are now being rebuilt for resilience and trust.

For U.S. food and beverage exporters, that means opportunity and risk. The era of relying on one major market — especially China — is over. The new growth story belongs to companies that diversify, innovate, and align with “friendly” trading partners like Mexico, South Korea, and Saudi Arabia.

The winners will be exporters who can pivot quickly, tell powerful brand stories, offer functionality, and deliver differentiated value. The losers will be those who stay tied to old trade patterns and commodity models.

In this new world, flexibility is the new efficiency — and resilience is the new advantage.

10/21/2025

𝗜𝘁’𝘀 𝘀𝘄𝗲𝗲𝘁 𝘁𝗼 𝘀𝗵𝗮𝗿𝗲! 💛

At Athena Marketing International, we’re proud to work with Splenda, the world’s #1 sweetener brand trusted by millions for over 20 years.

Splenda has always been more than just a sweetener — it’s a pioneer that reshaped how people enjoy sweetness.
From being 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗺𝗮𝗷𝗼𝗿 𝘇𝗲𝗿𝗼-𝗰𝗮𝗹𝗼𝗿𝗶𝗲 𝘀𝘄𝗲𝗲𝘁𝗲𝗻𝗲𝗿 brand in the U.S. to becoming 𝗮 𝗴𝗹𝗼𝗯𝗮𝗹 𝗳𝗮𝘃𝗼𝗿𝗶𝘁𝗲 𝗮𝗰𝗿𝗼𝘀𝘀 𝟴𝟬+ 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀, Splenda continues to make every moment a little sweeter — without compromise.

🇺🇸𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗦𝗽𝗹𝗲𝗻𝗱𝗮 𝘀𝘁𝗮𝗻𝗱 𝗼𝘂𝘁 🌍:
• Backed by science and clinical research
• Made in the USA
• Trusted by people with diabetes or those following a low-carb lifestyle
• A diverse product lineup — from Original to Stevia, Monk Fruit Sweetener (KETO-friendly), Coffee Creamers, and Liquid Water Enhancers.

🤝 We’re looking to connect with partners who share our vision of delivering flavorful, health-forward products to retail, foodservice, and e-commerce channels globally.

📩 If you’re interested in becoming a distribution partner or learning more, feel free to send us a direct message or contact our Sales Manager, Natalia Castaño (Giefer) natalia@athenaintl.com, directly.

10/14/2025

𝗦𝗽𝗮𝗿𝗸𝗹𝗶𝗻𝗴 𝗜𝗰𝗲 𝗶𝘀 𝘁𝗮𝗸𝗶𝗻𝗴 𝗼𝗻 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱! 🌈✨

At Athena Marketing International (AMI), we’re proud to represent Talking Rain Beverage Co®, makers of Sparkling Ice — the #𝟭 sparkling water brand in the U.S., now enjoyed in over 𝟯𝟱 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 worldwide.

With its 𝗯𝗼𝗹𝗱 𝗳𝗿𝘂𝗶𝘁 𝗳𝗹𝗮𝘃𝗼𝗿𝘀, 𝘇𝗲𝗿𝗼 𝘀𝘂𝗴𝗮𝗿, 𝗮𝗻𝗱 𝗿𝗲𝗳𝗿𝗲𝘀𝗵𝗶𝗻𝗴 𝗰𝗮𝗿𝗯𝗼𝗻𝗮𝘁𝗶𝗼𝗻, Sparkling Ice truly lives up to its motto: “Anything but Subtle.”

We’re currently seeking 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀, 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀, 𝗮𝗻𝗱 𝗳𝗼𝗼𝗱𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 who are ready to bring this vibrant beverage to new markets around the globe.

📩 Contact Bretton Dovey to explore partnership opportunities with us ! bretton@athenaintl.com

10/10/2025

Bretton Dovey of Athena Marketing International (AMI) assisted in scaling some of our customer brands at the Anuga show in Germany this week.