04/23/2026
Your Care Should Stay Personal
Mental health care is changing, and not always for the better.
Large, corporate-backed therapy platforms are growing quickly. Some increase access, which matters. But there are real concerns we can’t ignore.
For example, BetterHelp reached a $7.8 million settlement with the FTC over sharing user data for advertising. That’s not what most people expect when they seek therapy.
At Woodruff Counseling, we’ve chosen not to participate in these platforms or insurance networks right now.
Here’s why:
• Your privacy matters. Therapy should be confidential, not part of a data pipeline.
• Care should be clinical, not corporate. Treatment decisions belong to you and your clinician, not algorithms or cost targets.
• Quality over volume. Therapy isn’t a subscription service, it’s a relationship.
• Insurance isn’t simple. Delayed payments, denied claims, and administrative burden make it difficult for small practices to provide consistent, high-quality care.
We would love to accept insurance, but not at the cost of the care we provide.
So we remain a private pay practice to protect
✔ Your privacy
✔ Your care
✔ The integrity of the therapeutic process
If you’re looking for thoughtful, individualized, evidence-based therapy, we’re here.
Free 15-minute consultations available
We respect that each provider needs to make decisions about what makes the most sense for their practice and patients. Thank you to all mental health providers and everyone working to help others.